Magnite (@magnite) / X

Magnite

13.5K posts

Magnite

@magnite

The largest independent sell-side advertising company. Find us on Nasdaq at MGNI.

Global

Joined May 2008

Magnite
@magnite
55m
We are excited to support @Teads on the launch of EngageOS. By integrating Magnite Demand Server directly into the framework, Teads is giving buyers a more direct path to high-impact native placements. This integration helps streamline the supply chain, reduce technical friction,
investors.teads.com
Teads Launches its AI-Driven Operating System, Teads EngageOS, to Maximize Publisher Total Revenue...
A first-of-its-kind publisher operating system that incorporates editorial, native and programmatic demand into the feed to drive maximum revenue. In strategic partnership with Magnite. NEW YORK,...
16
Magnite
@magnite
6h
Introducing Magnite Orchestration - a coordination layer that enables buyers to connect their buyer agents to Magnite's seller agent so they can tap into the industry's largest pool of premium inventory, supply-side intelligence, and automation. Magnite Orchestration connects
Introducing Magnite Orchestration: Powering the Future of Agentic Advertising
From magnite.com
87
Magnite
@magnite
Jun 10
Exciting to see @Samsung_Ads is making one of streaming’s most valuable advertising surfaces available programmatically. Magnite’s SpringServe ad serving technology is powering Samsung native home screen inventory, making high-impact CTV placements more seamless, scalable, and
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Magnite
@magnite
Jun 10
Streaming is on the rise in Hong Kong 🇭🇰 but what's driving the next wave of growth? Magnite's new Streams & Screens: Hong Kong report explores how audiences are watching today, from the rise of live streaming and connected TV to emerging ad formats and short-form vertical
Streams & Screens: Hong Kong
From magnite.com
100
Magnite
@magnite
Jun 8
Our CTO Dave Buonasera spoke to James Hercher at @adexchanger about how our hybrid infrastructure, which combines on-prem and cloud, delivers a major strategic advantage. Among many things, it allows us to efficiently scale up bandwidth during major live CTV events where demand
Independent Ad Tech Is Reframing Itself Around Cloud Hardware | AdExchanger
From adexchanger.com
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Magnite
@magnite
Jun 5
eMpower by Magnite is all set to launch next week in Hong Kong! 🇭🇰 Catch the release of our latest Streams & Screens research and an amazing line-up of speakers as we bring the industry together to discuss how audiences are engaging with ad-supported streaming and the rise of
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Magnite
@magnite
Jun 4
We're proud to share we've expanded our partnership with @JioHotstar to power programmatic monetization and mediation across their premium entertainment and live sports portfolio. With India’s digital landscape quickly evolving, we’re looking forward to continuing to support
87
Magnite
@magnite
Jun 4
¡Hola Madrid! 👋 We have officially landed in Spain! 🇪🇸 We kicked off our Spanish chapter in style last month, celebrating our Madrid office launch with only the best party vibes at @EDITIONHotels. Thank you to our amazing clients who joined us to toast to this milestone.
00:00
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Magnite
@magnite
Jun 3
From live sport to major broadcast events, audiences continue to gather in huge numbers around shared moments. What’s changing is how agencies can access them. As viewing shifts to streaming, programmatic is creating opportunities to connect with some of the most engaged
adnews.com.au
Australia’s biggest live audiences are now programmatic, and the opportunity is growing - AdNews
“Live moments remain some of the most valuable environments in media.”
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Magnite
@magnite
Jun 3
Football's biggest global tournament is more than a sporting event; it presents huge omnichannel opportunities to engage across TV, streaming, mobile, audio, and much more. We spoke with leaders from @Samsung_Ads, @LG_Ad_Solutions, @skybrasil, and SBT to explore how sports
Brazil’s Omnichannel Advertising Opportunity in Football and Beyond
From magnite.com
78
Magnite
@magnite
Jun 2
As streaming grows more global, more live, and more unpredictable, infrastructure matters more than ever. At Magnite, we have invested more than $100M in owned infrastructure, paired with a strategic cloud footprint, to support the scale and flexibility our partners need. For
The Elastic Edge: Why Hybrid Infrastructure Powers Adtech’s Next Growth Era
From magnite.com
121
Magnite
@magnite
May 28
As publishers increasingly turn to mobile apps to connect with engaged audiences, they need lightweight and low-latency monetization solutions that connect them to premium demand. Our Director, Product Management Ravi Dhanjal spoke at @amazon's APS Summit alongside @InMobi about
126
Magnite
@magnite
May 28
Magnite is pleased to partner with Walmart Connect on the launch of a more flexible buying model. By enabling audience decisioning at the supply side through Magnite, we are creating a scalable foundation for advertisers to activate Walmart Connect’s powerful commerce signals
Expanding access to Walmart first-party data across leading platforms
From walmartconnect.com
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