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Generative AI

Generative AI

Generative AI can be a powerful and positive force for innovation and growth, if used with care and attention.
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Environmental, Social & Governance

Organisations are undergoing a fundamental shift towards a more sustainable way of operating. Legal requirements and expectations of an organisation’s people and external stakeholders are evolving rapidly, and with steadily expanding regulatory requirements it’s easy to forget that progressing your environmental, social and governance (ESG) goals can also bring tangible opportunities.

AdTech

Whether looking to better engage with your audiences through analysis of consumer behaviour to deliver more effective targeted advertising or to offer innovative new ad formats, the use of adtech is now an essential part of every publisher’s monetisation strategy and every advertiser’s commercialisation approach.

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The Unitary Patent and the Unified Patent Court

The Unitary Patent and the Unified Patent Court (UPC) came into operation on 1 June 2023.
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Web Scraping

Web scraping is the process of collecting data from across the internet for market research, price comparison, sentiment analysis, lead generation and more. It can provide valuable insights and competitive advantages for businesses that rely on data-driven decision making. It is also becoming a key source of training data for machine learning and generative AI.
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The Metaverse

At its heart a “Metaverse” is a virtual world offering a more immersive and integrated online experience.

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Latest insights

Latest insights
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Ethanol Under the BPR and CLP: Regulatory Developments and Implications for the Cosmetics Sector

4 minutes Mar 30 2026

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Getting Sale Ready: The Early Actions That Pay Off Later

9 minutes Mar 30 2026

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Competition and EU

Competitive Edge Newsletter: Competition Law - March 2026

Mar 30 2026

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News & Deals

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Deal Bird & Bird advised BRIDOR, a subsidiary of French company Groupe LE DUFF, in the acquisition of the Spanish group PANAMAR BAKERY

Mar 27 2026

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News Bird & Bird recognised for the 16th consecutive year in Global Arbitration Review’s “GAR 100” list

Mar 27 2026

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News Bird & Bird lawyers recognised in the inaugural 2025 Lexology Index for Artificial Intelligence

Mar 26 2026

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Deal Bird & Bird's Hong Kong office advises on sale of the Women's Clinic Group to Templewater

Mar 24 2026

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Deal Bird & Bird advises ABB on GridBeyond’s €12 million funding round

Mar 23 2026

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News Bird & Bird ATMD advises on Block Trade Sale of Shares in Valuemax Group

Mar 16 2026

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Bird & Bird AI Legal Masterclass

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Navigating EU Export Challenges

London, UK
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21 Apr

The Federal Fair Pay Act is coming | Rules, pitfalls and practical strategies

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22 Apr

Commercial Courts | A year in practice: When is it worth choosing them when drafting contracts?

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22 Apr

Data-Driven, AI-Enabled HR: Navigating the APAC Landscape in 2026

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23 Apr

Practical Strategies for Data Protection Officers in APAC: Key Challenges and Solutions

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Our Global Women's Development Programme

Feb 22 2024

About us

Jul 12 2022

Unlocking Energy Storage 2026 Report

Feb 18 2026

The Future of Connectivity: How the Digital Networks Act will reshape EU telecoms Regulation and Investment?

Feb 11 2026

Alumni Conversations: Edana Schul's journey from Dubai to Malaysia and into self-employment

Feb 10 2026

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