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Operational Database
An operational database is a system designed to store information related to the day-to-day operations of an enterprise. Functional lines like marketing, employee relations, customer service, inventory management, and sales require such databases to maintain current and frequently accessed data.
Operational databases are also known as OLTP (Online Transaction Processing) systems because they handle real-time transactions and support the ongoing operations of a business.
Key Characteristics
- Real-time processing − Handle immediate transaction processing.
- High concurrency − Support multiple users accessing data simultaneously.
- Data integrity − Maintain ACID properties for reliable transactions.
- Normalized structure − Reduce data redundancy and improve efficiency.
- Current data focus − Store present and recent operational information.
Operational Database Structure
The following diagram illustrates how an operational database integrates with various business functions ?
Common Use Cases
| Department | Data Stored | Operations |
|---|---|---|
| Marketing | Campaign data, leads, customer preferences | Track campaigns, manage leads |
| HR | Employee records, payroll, attendance | Manage staff, process payroll |
| Sales | Orders, inventory, customer transactions | Process orders, track inventory |
| Customer Service | Support tickets, customer history | Handle inquiries, track issues |
Conclusion
Operational databases form the backbone of modern business operations by ensuring that critical business data is readily available for daily transactions and decision-making. They handle real-time OLTP workloads with ACID compliance, serving multiple departments simultaneously.
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