Summerfest TechAI 2026 Programming

June 23-26, 2026
Summerfest TechAI returns with enhanced programming, expanded experiences, and even more Summerfest integration.
Programming details are forthcoming, but see updates below!
Locations: 3rd Street Market Hall, The Westin Milwaukee, Summerfest
Marquee Keynote:Chris Barton, founder of Shazam and Guard, will explore how bold ideas and purposeful AI can spark transformative innovation (Speaker or All-In Badge required).
Additional Keynotes:- Kristin Milchanowski– Chief AI and Data Officer at BMO Financial Group, will keynote on her book, “Return on Intelligence: A Strategic Enterprise Playbook for Scalable AI Agents.”
- Christa Markgraff - General Manager of Datacenter Operations for Microsoft’s U.S. Central Region will discuss how southeast Wisconsin fits into Microsoft’s growth.
- Generac Leadership will discuss the unprecedented demand for backup power and energy solutions for data centers, how data center growth expands manufacturing in the Midwest and how access to reliable power is more critical than ever before.
- The University of Wisconsin–Madison will host a panel discussion on the role of AI in shaping education, innovation, and the future workforce. Featuring the leaders from the Wisconsin School of Business, College of Engineering, and the School of Computer, Data & Information Sciences.
Corporate Innovation Tracks: Advanced Manufacturing Tech, Healthcare & BioTech, Fin & InsurTech (sponsored by Potawatomi Ventures), Food/Beverage/Agriculture Tech (sponsored by Molson Coors Beverage Company), Trending & Cross Industry (sponsored by Michels), and Marketing Tech
Entrepreneur Alley Programming and Tracks: Expanding to include Founder Feature and Ecosystem Builder tracks, in addition to the Pitch Competition:
Badges: New this year, there's even more ways to experience the conference! See below for all the badge options, including our FREE option:
All-In Badge - $125
- Admission to Summerfest TechAI Programming June 23-25 at Westin Downtown Milwaukee
- Admission to the Marquee Speaker at Summerfest on June 26
- Admission to Summerfest June 25-27, July 2-4
- Two free beverages at June 23 Welcome Event at 3rd Street Market Hall
- One free beverage at each Happy Hour location in Milwaukee's Innovation District June 24 (Boone & Crockett, Station 1846, Great Lakes Distillery)
- June 26 Networking Event at Summerfest with two free beverages
- $10 Conference Lunch Vouchers for June 24 and 25 at Downtown Kitchen
- Summerfest VIP Deck Access June 25 with two free beverages
Marquee Speaker Badge - $75
- Admission to Summerfest TechAI Programming June 23-25 at Westin Downtown Milwaukee
- Admission to the Marquee Speaker at Summerfest on June 26 (includes access to Summerfest)
- June 26 Networking Event at Summerfest with two free beverages
Entertainment Badge - $60
- Admission to Summerfest TechAI Programming June 23-25 at Westin Downtown Milwaukee
- Admission to Summerfest June 25-27
- Two free beverages at June 23 Welcome Event at 3rd Street Market Hall
- One free beverage at each Happy Hour location in Milwaukee's Innovation District June 24 (Boone & Crockett, Station 1846, Great Lakes Distillery)
- June 26 Networking Event at Summerfest with two free beverages
- $10 Conference Lunch Vouchers for June 24 and 25 at Downtown Kitchen
Summerfest TechAI Free Badge
- FREE (Free with Registration)
- Admission to Summerfest TechAI Programming June 23-25 at Westin Downtown Milwaukee
- Drink Specials at each Happy Hour location in Milwaukee's Innovation District June 24 (Boone & Crockett, Station 1846, Great Lakes Distillery)
- Admission to Summerfest on June 25
