Welcome to the Lab

What brings you here today?

You’re a changemaker
who wants to…

Transform Your Team

You’re a moment maker
who wants to…

Design Impactful Experiences

You’re a culture creator
who wants to…

Build Strong Communities

Who’s Been in the Lab

Our Featured Product
Explore EP for Teams

Our Latest Research
Read the Paper

Here’s what some of our lovely partners and clients have shared:

  • “Storycraft Lab have a unique ability to help teams navigate and distill complex content and ideas into compelling, cohesive stories that engage audiences. They create unique tools, craft workshops and facilitate content development that is tailored to the team. The resulting process has everyone positively empowered in generating a work product that is engaging not only for the planning team, but also for the target audience.”

    — Lauren Katz, NASA

  • "Storycraft Lab's empathy driven approach to workshopping with our stakeholders' and audiences started with a very efficient, engaging, and inclusive process. We operated on a tight timeline, but the process felt unhurried and brought an abundance of creativity and fun. The results were outstanding and reflected the stakeholder input."

    — Carolyn Dolezal, ASUG

  • “Storycraft Lab is a breath of fresh air! Their ideas are innovative. They have deep insights into people and learning opportunities. They were open and honest and very collaborative throughout the process. Naomi guided her team to deliver with a keen sense of urgency and fiscal responsibility. Storycraft Lab took our entire team on a wonderful journey. I hope we get the opportunity to work together again!”

    — Denise Cintron, Intel

  • "Storycraft Lab’s abilities to lead productive, fun, provocative and successful creative workshops between different communities of stakeholders, both internal and external, was the essential key to bringing projects to a successful concept design."

    — Clare Brown, National Museum of American History

  • “It was a pleasure to work with the Storycraft Lab team in one of our most innovative projects. The biggest highlight about Naomi's work is her leadership in bringing a concept into reality and driving the team towards that goal. I am so glad I got the privilege to work with Storycraft Lab.”

    – Usha Chashiyat, Intel