FIVE THINGS YOU NEED TO READ

‘As long as I’m here this all makes perfect sense’ – Big interview: Matthew Freud

Matthew Freud.

Burson, The Romans, Edelman… most-read PRWeek Power Book profiles revealed

Exclusive: easyJet parts ways with Taylor Herring

easyJet’s ‘Flybrary’ campaign

What do agency staff really think of their bosses?

Managers
Essential

Exclusive: W Communications expands into b2b tech

Warren Johnson, Katie Turner.

NEWS

Global chief executive Richard Edelman (Credit: Edelman, used with permission)

Edelman UK profit hit amid investments, restructuring and ‘challenging’ market

Profit and turnover at Edelman’s UK arm for the 12 months to 30 June 2025 have been revealed in new accounts published at Companies House.

LATEST

Kooky campaigns that happened to launch on 1 April

UK government names director general for comms overhaul

Gemmaine Walsh

These brands are acting awfully suspicious about those 400,000 missing KitKats

Twelve tons of KitKat gone missing just before Easter? Hmmm (photo by Kevin Carter/Getty Images)

Manifest Group names first earned media director

Mia Rocco. (Image via Manifest, used with permission).

Omnicom CEO John Wren earned $70m package in 2025

Omnicom chairman and CEO John Wren
Essential

Hope&Glory directors launch PR neurodivergent group

(L-R: Flora Laven-Morris, James Gordon-MacIntosh and Don Ferguson)

Dr. Beckmann swaps PR agency after 17 years

Dr. Beckmann products

The death of April Fool’s Day – and why PR is better for it

Chloe August

Rud Pedersen names Jo Tanner UK leader

Jo Tanner

Exclusive: Ogilvy’s Coca-Cola PR lead departs for new agency role

Callum Powell and Amaya Alvarez

The Big Interview

‘As long as I’m here this all makes perfect sense’ – Big interview: Matthew Freud

Matthew Freud.

Weber Shandwick’s Susan Howe: ‘If you’re not earning a reaction, you can’t win’

Susan Howe
Essential

Big interview: More inner Zen but as hungry as ever - Richard Edelman at 70

Golin CEO Matt Neale: ‘It does feel like a golden age for us’

Matt Neale
Essential

H/Advisors chief: ‘You can’t be organised like in the ancient world’

POWER BOOK 2026

Environmental Champions – PRWeek Power Book 2026 Top 10

Environmental champions.
Essential

Travel (in-house) – PRWeek Power Book 2026 Top 5

suitcase
Essential

Sports Football Clubs (in-house) – PRWeek Power Book 2026 Top 10

Football
Essential

Telecoms (in-house) – PRWeek Power Book 2026 Top 10

Teleomms
Essential

Travel (agency) – PRWeek Power Book 2026 Top 5

Travel
Essential

Technology & Electronics (in-house) – PRWeek Power Book 2026 Top 10

laptop
Essential

Sports Governing Bodies (in-house) – PRWeek Power Book 2026 Top 10

Sports governing bodies.
Essential

Political (in-house) – PRWeek Power Book 2026 Top 10

Political
Essential

Social Media and Apps (in-house) – PRWeek Power Book 2026 Top 10

Social media and apps
Essential

Technology (agency) – PRWeek Power Book 2026 Top 10

microchip
Essential



MOST READ

‘As long as I’m here this all makes perfect sense’ – Big interview: Matthew Freud

Edelman UK profit hit amid investments, restructuring and ‘challenging’ market

Burson, The Romans, Edelman… most-read PRWeek Power Book profiles revealed

Exclusive: easyJet parts ways with Taylor Herring

Freud Communications came close to selling to Accenture last year

I've had PR office affairs. This is my advice

COMPANIES HOUSE FILES

FGS, Fleishman, Ketchum… which agency pays the most dividends?

Dividends paid.
Insights

Brunswick, Edelman, Headland… which PR firms have the highest asset value?

PRWeek Companies House Files: Tangible assets.
Insights

Brunswick, Headland, MHP… which agency’s ‘brand’ is worth the most?

PRWeek Companies House Files: Intangible assets.
Insights

Brunswick, Edelman, Fleishman… which agencies contribute most to staff pensions?

PRWeek Companies House Files: Pension Commitments
Insights

Revealed: gender splits on agency statutory boards

PRWeek Companies House Files
Insights

Proportion of female statutory directors at PR firms falls, PRWeek research reveals

PRWeek Companies House Files: Director trends
Insights

Talent war, cybersecurity, AI… agencies reveal top business risks

Companies House Files: Risks & Uncertainties
Insights

AI, headwinds, talent... agencies reveal top priorities

Companies House Files: Trends
Insights

Which UK PR agencies generate the most profit?

Companies House Files logo
Insights

Which UK PR agency bosses earn the most?

Companies House Files logo
Insights

Agency bosses’ pay dips amid tough trading, PRWeek research reveals

Companies House Files logo
Insights

Brunswick, Freuds, MHP… which UK PR agencies pay the most tax?

Companies House Files logo
Insights

Which UK PR firms have the biggest wage bills?

Companies House logo
Insights

What are the Companies House Files and what do they reveal about top UK agencies? FAQ

Companies House Files logos.
Essential

PRWeek UK launches the Companies House Files

Companies House Files logo with icons from the articles.



PITCH UPDATE 

Lovehoney pop-up at the RHS Chelsea Flower Show

Exclusive: Lovehoney names PR and influencer agency

Online sex toy and lingerie business Lovehoney has appointed a retained comms agency.

LATEST PITCH UPDATES

Treasury-backed campaign adds PR agency to roster

Channel 4 hires PR support for university Boat Race

£4.8m brief issued by Scottish Water corporate affairs team

Pitch Update: Unilever, Uswitch, London City Airport and more…

Tenpin appoints consumer comms agency

The Wiggles hire PR agency for UK tour

Uswitch assigns six-figure creative comms brief

PEOPLE MOVES

Dropbox hires head of global external communications

(Image used with permission)

Kekst CNC names new co-CEO

Lyndsey Estin (image used with permission)

Anomaly raids Grey for first European head of comms strategy
Essential

Premier appoints director of film awards

Amanda Telfer, Susan Coombes, Sophie Glover.

Teneo hires former MI6 chief among new senior advisers

Clockwise from top left: Stacey Dixon, Sir Richard Moore, Frank McKenzie, Jr., James Hecker

Movers and Shakers: Omnicom, Brunswick, Grayling, PrettyGreen, ITV and more…

Movers and Shakers.

Weber Shandwick data chief joins Brands2Life owner

Elizabeth Gladwin.

OPINION

Rachel Wetherall

I've had PR office affairs. This is my advice

The internet was recently ablaze with the fallout from the Coldplay couple. You know the ones. The female HR executive caught in the arms of the male CEO of a tech company on a ‘kiss cam’ at a concert (both married to other people).

LATEST OPINION

Key takeaways, AI-enabled, verticals... PRWeek Jargon Buster returns

A stop sign

Five Campaigns We Liked in March: vote for your favourite

PRWeek Five campaigns we liked logo

KFC ‘Pickle Puffer’ – a step too far? Creative Hits and Misses of the Week

The best PR pros call (and you can’t convince me otherwise)

Gemma Moroney.

Religion remains a DEI blind spot

Jared C Meade.

Chappell Roan shows why owning the narrative matters more than being right

Niamh Mercer Danher.

AI is rewriting the crisis comms playbook

Sara Davies.

LATEST PODCAST

Creativity: be brave, not stupid – PRWeek podcast

Creative bravery is the topic of PRWeek’s latest podcast.

RECENT EPISODES

‘CEOs are not influencers’ – LinkedIn leadership tactics, PRWeek podcast

Beyond the Noise logo.

Fake AI ‘experts’ – how is Reach hitting back? PRWeek podcast

PR in UAE: ‘Don’t discuss business, just be helpful’ – PRWeek podcast

Is Reddit the new Google Search? Golin, MSL on PRWeek podcast

Omnicom, WPP… do holdcos really care about PR? PRWeek podcast

PRWeek Beyond the Noise podcast logo

Mandelson crisis – a watershed moment for PA? CIPR, PRCA on PRWeek podcast

‘ESG is maturing, not dying’ – Weber, Zeno experts on PRWeek podcast

Zeno Group's Sarah Ogden (left) and Sarita Shah of Weber Shandwick join PRWeek's latest podcast

PRWEEK AWARDS HIGHLIGHTS

PRWeek UK Awards 2025: winners revealed

PRWeek UK Awards 2025 pictures – part two

PRWeek UK Awards 2025

John Waples inducted into PRWeek UK Hall of Fame

PRWeek's Danny Rogers (left) with John Waples (centre) and Dame Jayne-Anne Gadhia (right)

PRWeek UK Awards Winners 2025: Large Consultancy of the Year

The Brands2Life team

Pictures from the PRWeek UK Awards 2025

PRWeek Awards 2025

PRWeek UK Awards Winners 2025: Best Use of an Influencer(s)

Russ Cook in front of a signpost in New Zealand

PRWeek UK Awards Winners 2025: Best Use of Content

A woman looking at a picture of AI granny Daisy on a computer

PRWeek UK Awards Winners 2025: Mid-Size Consultancy of the Year

The Citypress team

PRWeek UK Awards Winners 2025: Small Consultancy of the Year

The Tin Man team

PRWeek UK Awards Winners 2025: Specialist Consultancy of the Year

The Battenhall team in a London street

PRWeek UK Awards Winners 2025: New Consultancy of the Year

The Earnies team

PRWeek UK Awards Winners 2025: Boutique Consultancy of the Year

The Full Fat team

PRWeek UK Awards Winners 2025: Marketing Communications: Culture, Media, Sport and Travel

Mummy Pig holding up a sign at a concert saying 'Daddy Pig I'm Pregnant!'

PRWeek UK Awards Winners 2025: Best Use of a Celebrity(ies)

Tom Daley on a sun lounger with a Malibu cocktail in his hand

PRWeek UK Awards Winners 2025: Technology

An AI lady called Daisy on the phone

AWARD WINNERS

Purpose Awards EMEA 2025: winners revealed

Global Awards 2025: winners revealed

Weber Shandwick were the big winners.

Brand Film Awards EMEA 2025: winners revealed

Brand Film Awards EMEA 2025 logo

PRWeek UK Corporate Affairs Awards 2025: winners revealed

Montage of PRWeek Corporate Affairs Awards winners.

PRWeek UK reveals 2025 People & Places Awards winners

PRWeek logo

PRWeek UK Awards Winners 2025: Best Agency Outside London

The Tangerine team on a stage in front of a screen saying Tangerine

PRWeek UK Awards Winners 2025: Best Social Purpose Campaign

A blue plaque with the name of one of the women murdered in her home

PRWeek UK Awards Winners 2025: Best Use of Creativity

A t-shirt saying 'Club classic with Hellmann's' with tour dates below

PRWeek UK Awards Winners 2025: Marketing Communications: Automotive and Transport

Avanti’s staff choir on a train platform in Christmas outfits

PRWeek UK Awards Winners 2025: Marketing Communications: Health, Beauty, Retail and Fashion

A man and a woman shopping in Tesco with a Tesco employee

Pay Gaps Report

PRWeek reveals biggest-ever Pay Gaps Report – but are gaps closing?

PRWeek Pay Gaps Report Overview logo.
Essential

Pictures: PRWeek Pay Gaps Report event

PRWeek Pay Gap Report event.

Ethnicity table – PRWeek UK Pay Gaps Report 2025

PRWeek Pay Gaps Report Ethnicity pay gap logo.
Essential

Gender table – PRWeek UK Pay Gaps Report 2025

PRWeek Pay Gaps Report Gender pay gap logo.
Essential

Pay Gaps Report agencies strongly outperform PRWeek UK Top 150

Model figures on coins. (Credit: Aitor Diago via Getty Images)

PRWeek UK Pay Gaps Report: How are PR agencies closing their pay gaps?

Pay Gaps Report logo.
Essential

Grayling, Smarts, SEC Newgate UK – agencies reveal steps to close pay gaps

Agencies reveal steps to close pay gaps/logo
Essential

Pay Gaps Report examines disparity between ethnic groups

Pay Gaps Report Disparity between ethnic groups/logo.
Essential

MONTHLY TRADING TRACKER

How was trading in March? PRWeek’s latest Trading Tracker survey launches

Are clients ditching agencies for AI?

Clients taking longer to pay – PRWeek Trading Tracker

‘It’s a fairly tough market’ – Trading Tracker comments

Agencies upbeat despite challenges – Trading Tracker

‘Panic procurement at its worst!’ – PRWeek Trading Tracker reactions

Recruitment remains a challenge – PRWeek Trading Tracker

NEW BUSINESS RANKINGS

Smarts, The Romans, PC Agency – who won the most new biz in September?

Final new-business rankings: who won the 2025 league?

The Romans versus Tin Man – who’s top of the new-biz league?

The Romans, Smarts and Tin Man: new-biz league hots up

Tin Man extends lead in August new-business rankings

Burson and Weber Shandwick surge in latest new-business rankings

Smarts closes gap as new-business rankings heat up in July

LATEST CAMPAIGNS

Lipton and Ice-T, Cushelle mag, GymNation shisha – Campaigns round-up (part two)

Tony’s wrestling, GTR and Diane Morgan, McCain's Mr. Chippy – Campaigns round-up (part one)

Aldi 'hijacks' Cadbury, HBO Max treasure hunt, Spar and Mr Motivator – Campaigns round-up (part two)

Asda on viral red baskets stunt: ‘When it looks like an ad, you’ve lost people’

AO wine, Ikea Iftar, Warburtons Tube takeover – Campaigns round-up (part one)

Power Book 2026 – consumer PR chiefs reveal favourite campaigns

Oatly 'illegal' merch, Walkers group chat, M&S and Gillian Anderson – Campaigns round-up (part two)

Partner Content

Can you trust AI in a crisis?

Speaker at a conference

The indie era: how independent agencies are reshaping Middle East PR

Photo of interviewee

6 ways the rise of intelligent AI is redefining PR in 2026

Portrait image of author

Want the cheat code for creative ideas that deliver results?

Woman at train station

Winning GEO: The PR guide to AI search

Serpent

Don’t rage against the machine: 7 ways to work with AI, not against it

Speaker at conference

The AI search shift: Will your brand keep up?

Will your brand survive AI search?

Here Be Dragons: Turning risk into reward

Sausage roll on a pillow