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Erika Craft and Bill Giebler headshots on NBJ Live supplement business report promotion slide

Watch now! How to navigate the $75 billion supplement market

Jun 10, 2026

Organic produce forecasting: Avoid shrink, boost sales with accurate demand predictions

Jun 10, 2026

Alicia Rosas and Chris Wolfe are interviewed by Nancy Coulter-Parker.

The Natural List: Sponsor Soundbyte with Bimbo Bakeries USA

Jun 5, 2026

Creatine: The new wellness essential

Jun 4, 2026

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Adrienne Smith interviewing Gísli Grímsson at Expo West

Food and Beverage

The Natural List: Saltverk reimagines a timeless classic: Sea salt

The Natural List: Interview with CPG brand Saltverk

Watch this interview between Adrienne Smith and Saltverk Salt Maker Gísli Grímsson to learn about the brand's sustainable sea salt production process and the brand's history.

Death Wish Coffee, Umami granola and Hallava products against light green backround

Natural Product Trends

Unboxed: 10 new launches proving breakfast is the best meal of the day

Unboxed: 10 new breakfast essentials for elevated mornings

Jun 9, 2026

Illustrations of different types of protein: yogurt, powdered drink mix, cashew butter and milk

Industry Insights

Protein power play: Redefining the craze with smarter nutrition

Redefining the protein craze with smarter nutrition

Jun 8, 2026

Products and trends

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Organic produce forecasting: Avoid shrink, boost sales with accurate demand predictions Organic produce forecasting tips

The Natural List: Saltverk reimagines a timeless classic: Sea salt The Natural List: Interview with CPG brand Saltverk

Unboxed: 10 new launches proving breakfast is the best meal of the day Unboxed: 10 new breakfast essentials for elevated mornings

Creatine: The new wellness essential Creatine: Wellness essential

Meredith Kaufman and Adrienne Smith discuss trends from a recent trade show.

The Natural List: Trends and taste-testing at Sweets and Snacks Expo The Natural List: Taste-testing the future of sweets and snacks

Frui+tean, Craveables and Better Sour products against mint background

Unboxed: 10 innovative treats spotted at Sweets & Snacks Expo Unboxed: 10 innovative bites from Sweets & Snacks

Organic Dirt product against green background

Soulel's Organic Dirt brings supplements back to Earth Soulel brings supplements back to Earth

Regenerative certifications vary widely in standards and consumer clarity, study finds Regenerative seals differ widely, contribute to consumer confusion

Bill Giebler and Adrienne Smith on The Natural List

The Natural List: Breaking down the $75B supplement industry The Natural List: Inside the $75B supplement industry

Pure Synergy Vital Ocean Magnesium on the sand in front of driftwood and shells, with the ocean nearby.

Vertical integration gives Pure Synergy control, competitive advantages Pure Synergy controls the purse strings and the products

The Sweets and Snacks sign next to prebiotic chocolate, Swedish candy and Protein Doritos

Sweets & Snacks Expo 2026: 5 key trends shaping the future of snacking Function meets flavor at Sweets & Snacks Expo

Emily Maclure, Kit Bason and Jana Smart in front of The Genny

Checkout: The Genny revives and reimagines the Vermont general store Checkout: The Genny reimagines the Vermont general store

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Market news and insights

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Watch now! How to navigate the $75 billion supplement market Watch now! Navigating the $75 billion supplement market

Protein power play: Redefining the craze with smarter nutrition Redefining the protein craze with smarter nutrition

Kiran Kotla, co-founder and CEO of Dista

When the rules change overnight: Navigating import chaos during wartime Adjusting to import chaos during war

The front entrance of the new Target food hub in Thornton, Colorado.

Target to turn fresh food, produce faster with $367M distribution center Target opens $367M Colorado food hub

Unilver's global innovation center, which has an extended footprint, is expected to be about five stories tall with large windows.

Unilever reveals plans for $270M global innovation center in Connecticut Unilever to build innovation center in U.S.

A hundred dollar bill rolled up inside a grocery cart at a natural products store

CPG's funding reckoning: Why growth at all costs is over The new rules of CPG investing

International Museum of Supplement History

Museum preserves 50 years of supplement industry history Sharing the first 50 years of supplements

IFF sells food ingredients business to private equity firm CVC IFF sells food ingredients to private equity

Regenerative certifications vary widely in standards and consumer clarity, study finds Regenerative seals differ widely, contribute to consumer confusion

Editor's Take: Practitioner channel navigates omnichannel credibility Supplement brands tackle practitioner channel

The Natural List: Breaking down the $75B supplement industry The Natural List: Inside the $75B supplement industry

A multi-colored signpost directs attendees to different areas of the Newtopia Now trade show floor.

Newtopia Now connects natural products with Rocky Mountain magic in Denver Newtopia Now connects natural products this August

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Natural Product Trends

Unboxed: 10 new launches proving breakfast is the best meal of the day

Unboxed: 10 new breakfast essentials for elevated mornings

Jun 9, 2026

Natural Product Trends

Unboxed: 10 innovative treats spotted at Sweets & Snacks Expo

Unboxed: 10 innovative bites from Sweets & Snacks

Jun 2, 2026

Retailers

NFM - Expo West Insights Issue

Natural Foods Merchandiser - Expo West Insights Issue

Welcome to the first digital-only issue of Natural Foods Merchandiser! This Expo West Insights issue brings together some of the key takeaways, trends, data points and other observations from the 2026 show, for which brought approximately 66,000 people from the natural and organics products industry converged in Anaheim, California from March 3-6. Enjoy video links to education sessions, the Expo West recap podcast and more.

Get the issue