2026-05-22T10:10:57+10:00 Benjamin Mangold https://www.lovesdata.com Benjamin Mangold https://www.lovesdata.com/blog/conversational-analytics-google-data-studio/ 2026-05-16T14:50:35+10:00

Conversational Analytics in Google Data Studio is a faster way to get answers from your data. Instead of building charts and reports manually, you can ask your BigQuery data questions in plain language. Google's AI agent powered by Gemini will analyze and answer you questions. ]]>

Benjamin Mangold https://www.lovesdata.com/blog/google-analytics-task-assistant/ 2026-04-30T18:39:03+10:00

If you're using Google Analytics, there's a good chance you're not using every available feature. Maybe you've never set up Google Signals. Maybe you haven't connected Search Console yet. Or perhaps there's an integration sitting there that you just haven't gotten around to configuring yet. ]]>

Benjamin Mangold https://www.lovesdata.com/blog/google-data-studio-tutorial/ 2026-04-28T16:17:40+10:00

If you're just getting started with Data Studio (previously called Looker Studio), my Google Data Studio tutorial will walk you through everything you need to know. I'll show you how to create a report from scratch, connect a data source, add and customize charts, and… ]]>

Benjamin Mangold https://www.lovesdata.com/blog/meta-signals-gateway/ 2026-04-21T16:25:59+10:00

Meta Signals Gateway is one of the most effective ways to improve the quality of data you send to Meta. Instead of relying only on the standard Meta Pixel, you can serve a first-party pixel from your own domain and route data through a managed… ]]>

Benjamin Mangold https://www.lovesdata.com/blog/google-analytics-audiences/ 2026-04-15T06:17:00+10:00

If you're running Google Ads and using Google Analytics 4 (GA4), you can create audiences in GA4 and use them to target your campaigns. This is useful for remarketing to people who have already visited your website, and you can also use GA4 audiences to… ]]>

Benjamin Mangold https://www.lovesdata.com/blog/create-google-ads-account/ 2026-04-10T10:32:57+10:00

Getting started with Google Ads is (fairly) straightforward once you know the steps. In this post, you'll find a step-by-step overview of how to set up a new Google Ads account, along with a video walkthrough that covers the entire process. Watch the tutorial: Before… ]]>

Benjamin Mangold https://www.lovesdata.com/blog/cookiebot-tutorial/ 2026-04-08T09:06:00+10:00

This tutorial covers how to add a cookie consent banner to your website using Cookiebot and configure your tags in Google Tag Manager to work with Consent Mode v2. Once you've completed all the steps, your Google Analytics and Google Ads tags will collect data… ]]>

Benjamin Mangold https://www.lovesdata.com/blog/dashthis-tutorial/ 2026-03-31T08:20:00+11:00

DashThis is a reporting tool that lets you connect your marketing data sources and build dashboards quickly. In this tutorial, I walk through how to create two dashboards, one for Google Ads and one for Google Analytics 4, so you can see how the tool… ]]>

Benjamin Mangold https://www.lovesdata.com/blog/install-google-tag-manager-google-sites/ 2026-03-25T22:00:23+11:00

Google Sites doesn't have a built-in Google Tag Manager integration, and the workaround you'll find in most tutorials )using the built-in 'Embed' option) doesn't actually work. The code ends up inside a sandboxed iframe and never loads on your site. The method that does work… ]]>

Benjamin Mangold https://www.lovesdata.com/blog/google-tag-manager-glossary/ 2026-03-05T11:00:00+11:00

Using Google Tag Manager makes it easy to add tags to your website and even send custom data to Google Analytics (or any other platform), but it can quickly become daunting, especially when you’re trying to get up-and-running quickly. That’s why I’ve created this glossary. ]]>