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How CFOs think about travel spend

How CFOs think about travel spend

"You'll sit in coach, and you'll like it"

CJ Gustafson

•

Jan 14, 2026


The Characteristics of a GREAT Sales Comp Plan

The Characteristics of a GREAT Sales Comp Plan

Eight proven rules for incentivizing your salesforce

CJ Gustafson

•

Jan 7, 2026

How to Write a Great Investor Update

How to Write a Great Investor Update

Crafting your quarterly note to stakeholders

CJ Gustafson

•

Dec 31, 2025

Death, Taxes, and Venture Debt Fees

Death, Taxes, and Venture Debt Fees

What are the different types of "Fees" to be aware of with venture debt? And which can you negotiate?

CJ Gustafson

•

Dec 24, 2025

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What's a 'Stalking Horse Bid'?

What's a 'Stalking Horse Bid'?

CJ Gustafson

•

Dec 17, 2025

The Private Equity CFO’s Guide to Sale-Leasebacks

The Private Equity CFO’s Guide to Sale-Leasebacks

CJ Gustafson

•

Dec 10, 2025

What Raising Canes Can Teach Us About Margin and Simplicity

What Raising Canes Can Teach Us About Margin and Simplicity

CJ Gustafson

•

Dec 3, 2025

Burning through your TAM

Burning through your TAM

CJ Gustafson

•

Nov 26, 2025

Should You Budget for M&A?

Should You Budget for M&A?

CJ Gustafson

•

Nov 12, 2025

What the Rise of Direct Lending Actually Means for PE-Backed Operators

What the Rise of Direct Lending Actually Means for PE-Backed Operators

CJ Gustafson

•

Nov 5, 2025

Financial Due Diligence for Owner Operated Service Roll-Ups

Financial Due Diligence for Owner Operated Service Roll-Ups

CJ Gustafson

•

Oct 29, 2025

Why Unit Economics Matter (again)

Why Unit Economics Matter (again)

CJ Gustafson

•

Oct 22, 2025

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Looking for Leverage

A weekly playbook for PE-backed CFOs and execs. Deep dives on margin expansion, smart capital use, and exit strategy.

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