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Aleksandra Nik reposted thisAleksandra Nik reposted this🔎 Toward 2026: Issues, Insights, and Solutions 🧐 Over the last cycle, much of Web3’s energy went into consumer-facing experiments and headline narratives. Many of those efforts struggled to convert attention into durable usage, while speculation continued to dominate market behaviour. 💡In our latest analysis at Republic Crypto, we focus instead on two areas where structural issues remain unsolved but progress still feels possible: 💵 DeFi: where liquidity, incentives, and token design continue to shape how speculation and trading infrastructure evolve 🌐 DePIN: where decentralized infrastructure is beginning to challenge concentrated, fragile, and expensive centralized systems 🧐 We explore: 🔎 1️⃣ Why TVL became a weak proxy for DeFi health 2️⃣ How liquidity incentives can be redesigned to support stability ≠ volatility 3️⃣ Why outages, pricing power, and coverage gaps make DePIN compelling 4️⃣ How milestone-based token emissions better align supply, demand, and network growth 5️⃣ The role of “information events” in how markets interpret progress 🚀 As we look toward 2026, our focus is not on predicting the entire industry, but on the areas where incentive design, infrastructure, and real-world constraints intersect. 💡 📃 Read the full analysis: https://lnkd.in/eP-esB_i
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Aleksandra Nik shared thisContinuing our exploration of APAC Web3 markets, we are launching part two of our Japan Web3 long-form research analyzes: the Investment landscape 🔗https://lnkd.in/gC5zucdy To best understand the #Japan #Web3 context, read part one of the report providing background information to Japan's macroeconomy & key #crypto regulations 🔗https://lnkd.in/gQhyYNrqAleksandra Nik shared this🚀 Key Takeaways on Japan’s Web3 Investment Landscape 🇯🇵 #Japan is gearing up for significant growth in #Web3 investments. Check out the attached graphic for a breakdown of key funds SBI Investment gumi Cryptos Capital Skyland Ventures B Dash Ventures Taisu Ventures Saison Capital Nonagon Capital gmjp Incubate Fund investing in Japan's Web3 ecosystem, highlighting whether their portfolios are focused on local or global projects. Part two of our Japan Web3 long-form research analyzes the investment landscape 🔗https://lnkd.in/gC5zucdy Here are the key takeaways: 1. Growing Web3 Investments: Japan is witnessing an uptick in Web3 investments, driven by government support and regulatory advancements. The Cabinet proposed legislative amendments to allow domestic VCs to invest in crypto assets. If approved, this marks a turning point in domestic #VentureCapital investments. 2. Corporate Venture Capital Dominance: The majority of Web3 funding in Japan is driven by #CorporateVentureCapital (CVCs). Major enterprises like SBI Digital Asset Holdings and BANDAI NAMCO Studios Inc. are leading the charge with substantial funds focused on Web3, AI, and the metaverse. 3. Preference for Domestic Startups: There’s a strong inclination toward investing in domestic startups, mainly due to lower public listing valuations and language barriers. This trend could pose challenges for foreign startups aiming to enter the Japanese market. 4. Strategic Opportunities & Challenges: - Opportunity: US #startups should seek strategic investors/advisors, like Pacific Meta, with enterprise partnerships to localize and navigate the market. - Challenge: Japanese #enterprises have long decision-making processes, and business communications are primarily in Japanese, complicating entry for non-Japanese speaking teams. 5. Implications for US VCs: The evolving landscape offers a unique opportunity for US VCs, particularly those proficient in Japanese, to educate traditional Japanese VCs, attract LPs interested in global deals, and establish partnerships with local players. As Japan embraces deregulation and digital transformation, the Web3 space is poised for growth. For investors and founders, understanding these dynamics is key to unlocking opportunities in this promising market. 🌐💡 To best understand the Japan Web3 market, read part one of the report providing background information to Japan's macroeconomy & regulations 🔗https://lnkd.in/gQhyYNrq Join our Substack in link above to get more insights into #APAC Web3 markets! This research was made possible by the insights and contributions of Maria Chak Aleksandra Nik and the many founders, builders and investors we interviewed.
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Aleksandra Nik shared thisThrilled to be a part of this initiative sharing insights about the Asian Web3 market! If you're curious about Japan and its Web3 journey, + give it a read https://lnkd.in/ecRs73FK + and subscribe to our substack to be the first to receive the next chapters! https://lnkd.in/evJf7dac #japan #crypto #taxes #regulations #web3 #legal #report #insightAleksandra Nik shared thisNext week, WebX, one of Asia’s leading Web3 conference, will be held in Tokyo. Japan's Prime Minister Fumio Kishida will be giving a key note speech to emphasize the country's support for Web3 regulation. This is significant as the Kishida administration has strategically included Web3 within Japan's broader digital transformation agenda. Understanding the Japanese’s government stance on Web3 is crucial for founders and investors assessing the strategic value of participating in the ecosystem. Japan has been a leader in crypto legislation since 2014, with each regulatory decision impacting market trading activity. To illustrate this, we've created a graph showing BTC/JPY trading volume aligned with key legislative events. The graph clearly demonstrates that prompt regulation following major setbacks (e.g., Mt. Gox and Coincheck hacks) positively stimulates trading activity. For a deeper dive into Japan's Web3 landscape, don't miss our Japan Web3 Ecosystem Report! Part 1 is now live, breaking down key regulations and their impact on the market. If you're serious about understanding the opportunities in Japan, this is a must-read. Click the link to get the insights you need! 🔗 Link to Japan Report: https://lnkd.in/evJf7dac 🔗 Link to Part 1: Intro & Key Regulations: https://lnkd.in/ecRs73FK This research was made possible by the insights and contributions of Cathleen Lyu Aleksandra Nik and the many founders, builders and investors we interviewed. #japan #crypto #taxes #regulations #web3 #legal
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Aleksandra Nik reposted thisAleksandra Nik reposted thisI’m proud to share that Republic Crypto has been selected as an advisory partner to support Immutable’s growing ecosystem of over 300+ games. This partnership marks a significant milestone, as we bring our expertise in economics and digital assets to help shape the future of gaming. The Immutable team has worked diligently to collaborate with top projects including recent announcements with Marblex, Baby Shark, and many more brands with strong IP! “Republic’s extensive experience with startups and enterprises, combined with their team of experts in economics, finance, law, and engineering, ensures our games will have the resources and knowledge needed for long-term success. Their support will be crucial in developing, testing, and implementing tokens that drive sustainable growth.” - Edward Burrowes, SVP Tokens at Immutable A special thank you to Edward Burrowes for driving this collaboration. This wouldn’t have happened without the support of the entire IMX family—Andrew Sorokovsky, Corey Neal, Cathleen Lyu, Duncan Acres—and the dedicated Republic team: Bryan Myint, Alex Ye, Sami Ahmed, and Antonio Namwong. https://lnkd.in/eytJeqUq
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Aleksandra Nik shared thisThe DEVWorld Conference is finally here! The AI track is so diverse and representative this year that both days have something juicy to offer. It was a great priviledge to help Emanuele Mercanti with information design for the talk on the topic that impacts us all! See you tomorrow at the #1 DEVELOPER CONFERENCE ON THE PLANET (or, at least, they claim to be 😅) #amsterdam #informationdesign Syntagma LabsAleksandra Nik shared this🔒 Unveiling the future of user-centric ads! 🚀 Join Emanuele Mercanti in exploring Reddit's innovative use of NLP and ML for privacy-conscious advertising models. 🤖💬 Dive deep into generating robust signals without compromising user privacy. It's a revolution in ad targeting! 🌐✨ 👉 https://hubs.li/Q02d-QNn0
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Aleksandra Nik reposted thisAleksandra Nik reposted thisLuxury fashion is making its way into Web3, and it's not going unnoticed. From Metaverse to Digital product passports to Data sovereignty - and this is just the beginning. A few of my thoughts here // https://lnkd.in/gPFkmiiaHow Luxury Brands are Shaping New Paradigms with Web3How Luxury Brands are Shaping New Paradigms with Web3
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Aleksandra Nik shared thisAleksandra Nik shared thisPrague blockchain week came to town and Syntagma couldn't miss it! We hosted the #web3 meetup in Paralelní Polis (Parallel Polis) welcoming community. Aleksandra Nik and Polina Vertex talked about the challenges of raising investments during Crypto Winter and shared the best practices on how startups can polish their positioning and strategy to attract users, investors and even team members. Did you miss the event? It's not a problem! You can see the deck on our website: https://lnkd.in/eyx2twTP #revenuesharing #nft #nftroyalties #securitytokens
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Aleksandra Nik shared thisAleksandra Nik shared thisToday on #BlockchainEssentials, Republic Crypto’s Darren Sandler and Morrison Foerster's Vladimir Maly look at the rapidly evolving regulatory landscape in the US and the UK to explore—and attempt to answer—some of the industry’s toughest questions. Happening now! https://lnkd.in/ek-kHTxxWelcome! You are invited to join a webinar: Republic Crypto's Blockchain Essentials Webinar #10: Crypto Regulatory Landscape. After registering, you will receive a confirmation email about joining the webinar.Welcome! You are invited to join a webinar: Republic Crypto's Blockchain Essentials Webinar #10: Crypto Regulatory Landscape. After registering, you will receive a confirmation email about joining the webinar.
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Aleksandra Nik shared thisAleksandra Nik shared thisWant curated insights on the state of #crypto from our advisory team at Republic Crypto?! Sign up for our Substack and get your beak wet with our 'Super Token Thesis', also featured on HackerNoon: https://lnkd.in/gTBPDiy7
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Aleksandra Nik liked thisAleksandra Nik liked thisThe average cost of sending a $200 remittance is 6.5%. My dad came to the U.S. as the eldest of five with one goal: to send money back home in Hong Kong. Every month, he’d say some version of, “We sent $500, but they didn’t receive $500.” As a kid, I didn’t understand correspondent banking or FX spreads. I just knew something didn’t add up. It was fees. That's a big part of why I’m betting on stablecoins. Cross-border money still runs on systems built decades ago. It works, but it’s layered, indirect and expensive. And for families sending money home, those basis points matter. What’s compelling about stablecoins is their ability to compress parts of that stack - to move digital dollars more efficiently. But infrastructure alone isn’t enough. If this technology is going to matter, we have to meet people where they are. Most consumers and businesses transact through cards and contactless payments every day. They’re not going to change behavior just because blockchain exists. So the opportunity isn’t to replace traditional rails yet. It’s to advance them to work seamlessly with blockchain infrastructure. That’s what drew me to Rain Rain is building next-generation payment programs that connect tokenized money to the financial networks people already use. The interface stays familar - credit cards. I’m joining as Rain’s first Strategic Account Manager dedicated to our key clients, where I’ll be standing up and scaling the account manager function while working closely with partners to grow their card programs and bridge stablecoin infrastructure with real-world payment rails. I'm very excited to build this alongside with Miles Green and Chantal Rubin Noble. My bet is that stablecoins quietly reshapes how value settles globally. It’ll become embedded in everyday payments without most people thinking about the underlying rails. That’s the layer I’m excited to build in next!
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Aleksandra Nik reacted on thisAleksandra Nik reacted on thisAbout a third of the dashboards I've designed have been funnel analysis. The biggest mistake I see people make is trying to show everything at the same time. The visualization pattern you choose depends on what questions your stakeholders are asking and what capabilities they have to influence the results. Here are four design patterns I use for Funnel Analysis: Spark Funnel A sparkline paired with a bar chart to show performance across time for each funnel stage. Use a dropdown to switch between metrics like step retention, conversion rate, and volume. Where I've seen this work: New or established products where cross-functional teams need to monitor trends. BANS + Decomp Each stage is shown in funnel order, the first and last shows volume, while each in between step shows the retention percentage. The decomp below provides comparison between segments. Where I've seen this work: Executive reporting where retention patterns are more important than volume, especially post-launch weeks when numbers are still small. Sankey + Table A flow diagram maps the user journey with line thickness representing volume between steps, paired with a reference table showing segment breakdowns and additional metrics. Where I've seen this work: Funnels with many steps where a map helps stakeholders understand the complete journey. Retention Heatmap Focuses on post-acquisition retention rather than funnel stages. Each cell is a cohort's retention rate at a specific time interval, with color intensity showing churn patterns. Where I've seen this work: Established subscription products where improving retention has more impact than adding volume. The pattern you choose depends on which part of the customer journey your stakeholders can influence. Marketing fills the funnel, Product keeps people engaged, Operations maintains support, and Executives orchestrate resources across all of it. Over time your analysis will evolve and your visualizations need to keep up with the maturity and sophistication of your audience to diagnose and communicate the health of their business. #DataAnalytics
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Aleksandra Nik liked thisAleksandra Nik liked this🔎 Toward 2026: Issues, Insights, and Solutions 🧐 Over the last cycle, much of Web3’s energy went into consumer-facing experiments and headline narratives. Many of those efforts struggled to convert attention into durable usage, while speculation continued to dominate market behaviour. 💡In our latest analysis at Republic Crypto, we focus instead on two areas where structural issues remain unsolved but progress still feels possible: 💵 DeFi: where liquidity, incentives, and token design continue to shape how speculation and trading infrastructure evolve 🌐 DePIN: where decentralized infrastructure is beginning to challenge concentrated, fragile, and expensive centralized systems 🧐 We explore: 🔎 1️⃣ Why TVL became a weak proxy for DeFi health 2️⃣ How liquidity incentives can be redesigned to support stability ≠ volatility 3️⃣ Why outages, pricing power, and coverage gaps make DePIN compelling 4️⃣ How milestone-based token emissions better align supply, demand, and network growth 5️⃣ The role of “information events” in how markets interpret progress 🚀 As we look toward 2026, our focus is not on predicting the entire industry, but on the areas where incentive design, infrastructure, and real-world constraints intersect. 💡 📃 Read the full analysis: https://lnkd.in/eP-esB_i
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Aleksandra Nik reacted on thisI just call it fan investing—but here’s how tokenization is making film better! Thanks CoinDesk Republic Sam Pressman Alexis Garcia Brass Knuckle Films The Horror Section Jon Schnaars Avalanche Sui Foundation Walrus FoundationAleksandra Nik reacted on this“Tokenized fan investing is opening up new paths for capital and creativity,” writes Republic’s Marc Iserlis. #Hollywood #Film #TokenizationTokenization Is Fixing Film Financing, Dethroning Hollywood StudiosTokenization Is Fixing Film Financing, Dethroning Hollywood Studios
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Aleksandra Nik reacted on thisThe depth of experience and support that @republiccrypto brings to the table—from tokenomics to growth strategy—is next level. This isn't just platitudes, they seriously impress me each week with their insights and technical know-how. We’re beyond proud to be building the future of decentralized creative AI with them. Let’s go Sogni AI!Aleksandra Nik reacted on this🙌 Welcoming Sogni AI to Republic Research 👏 🌟 We’re pleased to announce our partnership with Sogni, a project developing a DePIN x AI network to make AI-powered rendering more efficient and accessible. By leveraging idle GPU power, Sogni provides a more cost-effective way for artists and developers to access AI tools. 👀 We look forward to supporting Sogni in its next phase of growth. 📜 Learn more about our collaboration here https://lnkd.in/gpWx72y8 #AI #Web3 #DePIN #Tokenomics #RepublicResearchWelcoming Sogni to Republic Research: Empowering Creators with DePIN & AIWelcoming Sogni to Republic Research: Empowering Creators with DePIN & AI
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Aleksandra Nik reacted on thissogniamo insieme, Mau LedfordAleksandra Nik reacted on this🙌 Welcoming Sogni AI to Republic Research 👏 🌟 We’re pleased to announce our partnership with Sogni, a project developing a DePIN x AI network to make AI-powered rendering more efficient and accessible. By leveraging idle GPU power, Sogni provides a more cost-effective way for artists and developers to access AI tools. 👀 We look forward to supporting Sogni in its next phase of growth. 📜 Learn more about our collaboration here https://lnkd.in/gpWx72y8 #AI #Web3 #DePIN #Tokenomics #RepublicResearchWelcoming Sogni to Republic Research: Empowering Creators with DePIN & AIWelcoming Sogni to Republic Research: Empowering Creators with DePIN & AI
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Aleksandra Nik liked thisAleksandra Nik liked thisWe’re excited to share that our Director of Advisory, Maya Aloy, will be speaking at the Eve Wealth Summit in Laguna Beach, March 12-14! 👏 She’ll be joining an incredible community of Web3 leaders to discuss the future of digital assets and blockchain. 🔎 Looking forward to the conversations ahead! 🔗 Learn more about the conference and join us: https://lnkd.in/gbmNABKg #EveWealthSummit #Web3 #Crypto
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Elad Hefetz
AirFleet • 6K followers
The role of the website is changing. We used to solve people’s problems with text. Now, that text is moving to ChatGPT and AI Overviews. Your site should still be a source for that content—but for actual visitors, the experience needs to be something else. Not just text and images. Not just static pages. Think: 👉 Tools instead of words. 👉 Interactive instead of passive. 👉 Personalized instead of generic. This is the real reason someone will choose to come to your site. And video—on your site and off it—is the best way to get your brand across. It’s how you show who you are, your authenticity, your uniqueness. Way more powerful than trying to squeeze that into text. Yes, keep optimizing for SEO and for AI. But focus just as much on the new experiences you’re creating on your site—because that’s where your brand really comes alive.
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Aditi Bhardwaj
Diverge Communications • 4K followers
As a new founder, your to-do list is overflowing. Between product development, fundraising, and team building. Visual branding may often take a back seat. Most stop at a logo. If you are coming from academia, your experience with visuals is probably limited to scientific posters and manuscript figures. Building a cohesive identity that represents your research or company is a whole new challenge. If you already have a logo, here are a few more branding elements worth setting up to create consistency and a strong visual identity. #lifesciencemarketing #sciencemarketing #brandguideforsciencecompanies
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Sylvain Levy
dsl collection • 47K followers
In the age of AI, the debate around attribution is all too often framed as a contest between faculties: algorithm versus eye; system versus sensibility. This framing misses the point. The real question is not whether artificial intelligence can authenticate art more accurately than humans can, but what kind of authority we are willing to grant to an agent that is incapable of responsibility. When AI claims to 'discover' a Caravaggio or a Rubens, it does more than propose a hypothesis — it redistributes power from lived expertise towards computational plausibility and from judgement towards probability. The problem runs deeper, in a misunderstanding of connoisseurship itself. It is not a science, but a discipline of situated judgment shaped by prolonged looking, historical immersion, and material familiarity. Connoisseurs do not compare images; they establish coherence between style, material, provenance, and gesture. Their authority is cumulative and accountable, measured not by infallibility but by the willingness to assume responsibility for error. AI operates according to a completely different logic. It reduces perception to computation, translating images into numerical patterns. While this can be illuminating as an auxiliary tool, a comparative lens or a method of exclusion, it remains perceptually bounded. It does not engage with the work itself, but rather processes its representation. Its competence depends on quality, standardisation and scale — conditions that are rarely met where oeuvres are finite and styles are fluid. Like forensic science, AI can help rule things out, but it cannot affirm authorship meaningfully on its own. The greater danger lies in the seductive illusion of algorithmic certainty. AI delivers judgements without hesitation, simulating objectivity in a domain that depends on interpretation. Yet hesitation here is not a sign of weakness, but of ethics. Attribution carries legal, financial and historical significance. Human experts carry that weight personally: their credibility and their names are at stake. An algorithm risks nothing — it makes claims without exposure and offers certainty without consequence. In a market of shrinking supply and rising stakes, this certainty is appealing. However, convenience is not rigour. What appears to be technological progress can lead to substitution, replacing discernment with probability and responsibility with automation. Therefore, the question is not whether to use AI, but how to place it: as auxiliary intelligence, not autonomous authority. The future of authentication lies in an ecosystem where tools sharpen perception without replacing judgment. What resists digitisation is not data, but discernment—the ethical act of standing behind what one sees. Art does not require perfect answers; it requires custodians willing to assume imperfect ones. The link to the article: https://lnkd.in/dCUVkWsS
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Julian Scaff
ArtCenter College of Design • 5K followers
I recently wrote a piece exploring how generative AI tools like Midjourney and DALL·E are shaping the way we visualize the future — and not always in a good way. While these tools are incredible at producing polished, compelling images, if also sometimes nonsensical and surreal. I’m noticing a pattern: the futures they depict often feel recycled, overly nostalgic, and rooted in the past. In the article, I dig into why that might be happening and what it means for designers, creatives, and anyone thinking about the future. If we’re not careful, AI slop could end up narrowing our imagination instead of expanding it. Would love to hear your thoughts — are you seeing the same thing in your work?
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Lisa Franke
SOHMA.AI • 4K followers
Can #AI truly understand our emotions -and help predict what we need in therapy? A new study in Frontiers in #Psychiatry used AI to analyse hundreds of real therapy sessions, showing that the emotions we express -like anger, fear, curiosity, and approval -can predict how well we respond to therapy and how strong our connection with a therapist becomes. It’s a powerful reminder that both our struggles and our moments of curiosity and surprise shape our mental health journeys! At Maxim VR, we’re building on these insights. By combining emotion-aware AI with immersive VR, we create safe, stigma-free spaces where young people can explore difficult feelings and become the heroes of their own mental health stories. It’s not about replacing therapists -it’s about giving every young person the tools and agency to feel, reset, and grow on their own terms. Emotional growth doesn’t have to be heavy. With the right technology, it can be playful, interactive, and deeply personal 🎮 Link to article summary in comments! #MentalHealthTech #AIinTherapy #YouthWellbeing #MaximVR #EmotionalIntelligence #DigitalHealth
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Melissa ❌ Mitchell
lolly said yes • 7K followers
I’m guilty. And I’m happy about that. There is a growing narrative online that we are “going too far” with AI. That we are replacing skills. That we are relying on models instead of mastering our craft. That using AI too often somehow dilutes authenticity or weakens your brand. But here is the part nobody wants to say out loud ↓ The bigger risk is falling behind. Not because AI is a trend. But because AI is now the infrastructure of modern marketing. If you ignore it, your costs rise. Your output slows. Your competitors accelerate. And your business pays for inefficiency you can no longer justify. Three uncomfortable truths every business leader needs to hear: 1️⃣ ⇢ AI is not removing roles. It is removing waste. The time you used to spend planning, drafting, revising and formatting can now be handled in minutes. This is not about replacing people. It is about redirecting them to higher-value work that actually moves the business. 2️⃣ ⇢ The companies resisting AI are already being outpaced by the ones embracing it quietly. Not because they are posting AI content every day. But because they are using AI behind the scenes to: • cut production costs • accelerate workflows • improve accuracy • drive faster decision-making These are competitive advantages, not trends. 3️⃣ ⇢ The danger is not “going too far”. The danger is missing the shift entirely. AI has become the backbone of: • content systems • visibility pipelines • customer experience • internal communication • creative production The cost of ignoring it is far higher than the cost of integrating it. You do not get ahead by avoiding the tools that are defining the next decade. You get ahead by learning how to use them responsibly, strategically and with clear intent. Overusing AI is not the issue. Using it without direction is. Not using it at all is the real risk. I’m helping business owners learn how to use AI to create smarter, faster, more human content, follow along here ▶️ Melissa ❌ Mitchell if you want to do the same!
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Carsten Baumgarth
8K followers
AI & Creativity – Keynote at the ArtTech Fusion 25 in Ho-Chi-Minh-City 🇻🇳 AI solves routine tasks, but can it also help with creative tasks? Yes, but only if humans use AI as a partner in a meaningful way (AUGMENTED CREATIVITY). In my keynote speech, I presented the concept of augmented creativity and introduced use cases from the fields of brand management, research, and art. Augmented creativity has great potential and causes the following positive effects, among others: ✅ AI as a creativity tool ✅ Expansion of creative boundaries ✅ Democratization of creativity ✅ Emergence of new jobs But the advent of AI in the creative field also has a dark side. Among other things, the following negative effects are to be expected: ❌ Transparency dilemma, algorithm aversion, and blurring boundaries ❌ Design Fixation and “more of the same“ ❌ Algorithmic Bias ❌ Loss of creative jobs ❌ Intellectual property and legal concerns
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Andrew Maynard
Arizona State University • 10K followers
OpenAI and Studio Ghibli style: Theft or homage? This week's episode of Modem Futura explores how OpenAI's new image generator is stirring up old questions about art, authorship, innovation, and a whole lot more. (This image was intentionally not generated using Studio Ghibli style -- it does, however, demonstrate how well OpenAI's new image generator handles text -- and the number of fingers on a hand!) https://lnkd.in/gaU-nzEB
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Samantha Hawrylack, MBA
SJ Digital Solutions™ LLC • 3K followers
Google doesn't care about pretty websites - it cares about relevance. 🔍 That stunning website you just paid thousands for? Google doesn't see the beautiful design, custom animations, or perfect color palette. What it does see: words, structure, loading time, and user behavior. I've watched countless businesses invest everything in aesthetics while completely neglecting the elements that actually determine their ranking. Then they wonder why they're buried on page 7 of search results behind competitors with "uglier" sites. Here's what Google actually prioritizes in 2025: 1️⃣ Content that answers real questions Google's primary goal is delivering the most relevant answer to a search query. Period. Your content needs to thoroughly address the questions your ideal clients are asking. 2️⃣ Strategic keyword placement Keywords still matter—but they need to appear naturally in your headers, opening paragraphs, and throughout your content. Stuffing keywords unnaturally will actually hurt your ranking. 3️⃣ User experience signals Google tracks how people interact with your site. If visitors click but immediately bounce back to search results, Google sees that as a sign your content didn't deliver. 4️⃣ Technical foundation Site speed, mobile optimization, and secure connections (HTTPS) are non-negotiable ranking factors. A beautiful site that loads slowly is a ranking disaster. Don't get me wrong—design matters for converting visitors once they land on your site. But it's essentially invisible to search algorithms. The websites dominating search results in 2025 aren't necessarily the prettiest—they're the ones that provide the most comprehensive, relevant answers to their audience's questions. Want to see how your website stacks up? Comment "AUDIT" and I'll send you a free analysis of what's working and what needs improvement. ✚ Follow Samantha Hawrylack, MBA for all things SEO, copywriting, email marketing, content marketing, and digital growth. I'm on a mission to help brands scale with data-driven marketing strategies that generate massive visibility and effortless sales while having lifestyle freedom.
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Loree Lash-Valencia
The Mall Street • 6K followers
𝗔𝗜 𝗰𝗮𝗻’𝘁 𝗿𝗲𝗽𝗹𝗮𝗰𝗲 𝗲𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝗿𝗲𝘀𝗼𝗻𝗮𝗻𝗰𝗲—𝗶𝘁 𝗰𝗮𝗻 𝗼𝗻𝗹𝘆 𝘀𝗵𝗮𝗿𝗽𝗲𝗻 𝗼𝘂𝗿 𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝘁𝗼 𝗰𝗿𝗲𝗮𝘁𝗲 𝗶𝘁. 𝘉𝘶𝘵 𝘰𝘯𝘭𝘺 𝘸𝘩𝘦𝘯 𝘪𝘵’𝘴 𝘭𝘦𝘥 𝘣𝘺 𝘱𝘦𝘰𝘱𝘭𝘦 𝘸𝘩𝘰 𝘶𝘯𝘥𝘦𝘳𝘴𝘵𝘢𝘯𝘥 𝘵𝘩𝘦 𝘩𝘦𝘢𝘳𝘵 𝘰𝘧 𝘵𝘩𝘦 𝘣𝘳𝘢𝘯𝘥. That’s a core theme I explore in my upcoming episode of the "𝗟𝗶𝘃𝗶𝗻𝗴 𝗮 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗖𝘂𝗹𝘁𝘂𝗿𝗲" podcast, with Rick McPartlin where we dive into what it really takes to build lasting growth in a world that’s evolving fast. Here’s the thing: AI is incredible at surfacing patterns, speeding up output, and scaling reach. But the brands that will 𝘸𝘪𝘯 aren’t the ones cranking out more content. They’re the ones using tech to 𝗿𝗲𝗶𝗻𝗳𝗼𝗿𝗰𝗲 𝘁𝗿𝘂𝘀𝘁, 𝗿𝗲𝗮𝗱 𝗲𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝘀𝗶𝗴𝗻𝗮𝗹𝘀, and 𝗿𝗲𝘀𝗽𝗼𝗻𝗱 𝗶𝗻 𝗵𝘂𝗺𝗮𝗻 𝘄𝗮𝘆𝘀. It’s not about replacing the human—it’s about 𝗲𝗻𝗵𝗮𝗻𝗰𝗶𝗻𝗴 𝗵𝗼𝘄 𝘄𝗲 𝗰𝗼𝗻𝗻𝗲𝗰𝘁. ✨ More on this (plus my take on brand clarity, revenue alignment, and what growth looks like now) in the upcoming episode. On Spotify, Apple, and more. How are you using AI to deepen connection—not just speed up output? WE ARE THE BOARD #RevenueCulture #StrategicGrowth #BrandStrategy
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Juneza Niyazi
YouTube Channel • 6K followers
Is AI enabling our writing or homogenizing it? In my previous post, Anubha Kakroo commented - "we need to be able to "think" to use AI" . This reminded me of The New Yorker article, that said using AI to write your articles means you're writing what everybody else's thoughts are. You're not unique to your own thoughts. When I write with AI, I'm constantly asking: Is AI influencing how I think, or am I holding on to my perspective and just improving how I communicate it? Because here's what happens when we let AI use our tone and write for us: We lose ownership. Not just of the words, but of the perspective itself. The MIT article mentions about this "cognitive cost" while relying on AI. A test for ownership I use, as suggested in the article: - Can I quote my own post without looking? - Can I stand behind its ideas in a conversation? If not, AI wrote it—I just hit publish. In today's world of AI-perfected content, there's beauty in imperfection. In ideas that are messy, specific, undeniably yours. The New Yorker research linked below 👇 How do you ensure AI is improving your voice—not replacing it? ----------------------------------------------------------------------------- [a sentence from the article that is worrying!] “Human ideas don’t tend to influence what the machine is generating all that strongly,” Kreminski said; ChatGPT pulls the user “toward the center of mass for all of the different users that it’s interacted with in the past.”
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3 Comments -
Sk Moni
Bexven • 8K followers
Why User Experience (UX) is More Important Than Ever UX is today’s most powerful sales strategy. A seamless user journey directly boosts conversions. In 2025, users demand speed, clarity, and ease. Poor UX means lost leads and missed opportunities. Without solid UX, your website might: ➡️ Feel confused about navigating ➡️ Take too long to load ➡️ Look broken on mobile ➡️ Miss clear CTAs ➡️ Lose trust instantly What does that mean for your marketing? ➡️ Low conversion rates from paid traffic ➡️ High bounce rates that kill SEO ➡️ Poor first impressions ➡️ Visitors drop off before engaging ➡️ Your brand looks outdated Prioritize user-first design decisions: ➡️Optimize site speed ➡️ Design for mobile-first users ➡️ Keep layouts clean and logical ➡️ Use clear CTAs ➡️ Guide users step-by-step UX is vital for business growth in today’s crowded market. People choose experiences that are simple, trustworthy, and engaging. #UserExperience, #UXDesign, #ConversionOptimization, #MobileFirst, #WebsiteDesign
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Endrit Restelica
Jumbo L.L.C • 415K followers
‘Seeing is believing’ is officially dead. AI is moving so fast that one tool can feel like both a breakthrough and a problem at the same time. On one hand, Nano Banana really does feel like a design studio in your pocket - faces stay consistent, objects don’t break, and edits that once needed years of skill can now be done with a prompt. It’s the same model powering Higgsfield’s Swap-to-Video, which explains why that feature looks so clean. It’s exciting to see that level of precision finally here. But at the same time, it raises the obvious concerns. If it’s this seamless, how do we trust what we see online? Deepfakes will be everywhere. And yes, for designers it means some work gets easier, but it also forces the question: what happens to creative jobs when anyone can do this in minutes? That’s the tension with AI right now: it’s both opportunity and risk, freedom and fear. Follow me Endrit Restelica for more.
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202 Comments
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