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Wellthi

Wellthi

Financial Services

Tysons, Virginia 1,414 followers

Wellthi is a fintech social enterprise, turning goals into realities, and customers into communities.

About us

Wellthi is a global financial technology company that helps financial institutions drive loyalty, engagement, and conversion, while giving people and businesses better tools to manage their financial lives. For banks and credit unions, Wellthi layers seamlessly into existing digital banking experiences, adding a wealth companion that unlocks customer insights, increases engagement, and creates new revenue opportunities. For consumers, Wellthi provides a simple way to set goals, track progress, and make more informed financial decisions through intelligent insights, personalized content, and built in cross border payments, all inside their mobile banking app. By incorporating community driven content and financial influencers into the experience, Wellthi aligns banking with modern financial culture. It meets people where they already are, blends trusted human perspectives with intelligent technology, and helps financial institutions stay in step with how finance is learned, shared, and acted on today. Wellthi was founded by CEO Fonta Gilliam after serving as an American Diplomat for 10 years in Asia and Africa. The company is backed by industry leaders like Mastercard and Northwestern Mutual. For customer queries: Please note that LinkedIn is not a Wellthi Customer Support channel. If you would like to hear from our Customer Support team, please email us at support@wellthiapp.com.

Website
http://www.wellthiapp.com
Industry
Financial Services
Company size
11-50 employees
Headquarters
Tysons, Virginia
Type
Privately Held
Founded
2021
Specialties
fintech, financial, technology, banking, access to capital, saving, credit-building, credit, and cdfi

Locations

Employees at Wellthi

Updates

  • Wellthi reposted this

    View organization page for Wellthi

    1,414 followers

    Wellthi is looking forward to this panel discussion on May, 6! Our CEO, Fonta Gilliam, will be joining the Quick Hits, Big Insights: A Mastercard Expert Roundup, along side Stephen Keefe, Vice President, Product Management, Mastercard, Michelle Sohn, Vice President, Business Development, Mastercard, and Jonathan Fantini-Porter, Senior Vice President, Mastercard Center for Inclusive Growth. To learn more, register now: https://lnkd.in/ezEECAnJ #MastercardSmallBusinessSummit

    • No alternative text description for this image
  • View organization page for Wellthi

    1,414 followers

    Wellthi is looking forward to this panel discussion on May, 6! Our CEO, Fonta Gilliam, will be joining the Quick Hits, Big Insights: A Mastercard Expert Roundup, along side Stephen Keefe, Vice President, Product Management, Mastercard, Michelle Sohn, Vice President, Business Development, Mastercard, and Jonathan Fantini-Porter, Senior Vice President, Mastercard Center for Inclusive Growth. To learn more, register now: https://lnkd.in/ezEECAnJ #MastercardSmallBusinessSummit

    • No alternative text description for this image
  • Most fintech products are built around individual progress: better budgets, smarter nudges, solo optimization. We built Wellthi around a different idea. That the best financial moves most of us have made came from someone in our lives, not an algorithm. A friend who told you about a rate. A colleague who held you accountable to a savings goal. We're building community-powered finance. Get Wellthi: https://vist.ly/4yqe4 #WealthBuilding #GetWellthi

  • Wellthi reposted this

    Make banking a team sport. If you think Gen Z wants to handle money solo, think again. This generation swaps stock tips on Reddit, does no-spend challenges with TikTok pals, even has names for openly budgeting (“loud budgeting,” anyone?). So why are most banking apps still single-player? Pro tip for fintech product folks: add a social or community twist. Could be as simple as a leaderboard for savings streaks, or as deep as group savings goals where friends unlock a bonus rate together. Community builds accountability and excitement – I’ve literally seen peers celebrate each other for NOT spending on Starbucks. Crazy? Maybe. Effective? Absolutely. The more your digital experience taps into social vibes, the more MilZ customers will stick around and invite their friends. Because nothing says engagement like a little friendly competition to pad those emergency funds! #Fintech #Banking #Finance #BankingMilZ #SocialFinance

  • Wellthi reposted this

    Money mindfulness = the new customer magnet. Here’s a stat that blows my mind: 80% of consumers want their bank to help improve their financial health, but only 14% see it happening. Huge gap = huge opportunity. Think about it – your bank’s next competitive edge might be a stress-busting feature or wellness perk. Ally Bank gave out free Calm app trials (yes, meditation for money stress!). What’s something you can do? Maybe a 5-minute weekly money check-in email that feels like a pep talk, not a sales pitch. Or a “worry button” in your app that connects users to FAQs or a live chat for reassurance when they’re panicking about bills. The banks that win Gen Z and Millennials will be those that say, we see your anxiety, and we’re here to help. Because a financially zen customer = a loyal customer. #FutureBanking #MentalHealth #BankingMilZ #GenZFinance #FinancialHealth

  • Wellthi reposted this

    Guess what’s finally as mainstream as avocado toast? Financial self-care. Gen Z & Millennials are treating money like a wellness exercise. Instead of just pushing products, think financial therapy meets fintech. I’m talking budgeting apps that feel like a game night, not a root canal, and banking UX that says “we got you” instead of “you messed up.” Action item for banks: audit one customer journey this week for stress points. Where a warning or form might spike anxiety, inject a little empathy or encouragement. Small changes (a friendly nudge here, a celebratory badge there) can turn finance-phobic users into raving fans. It’s 2025 – helping customers feel better about money is officially part of your job description. #Fintech #BankingMilZ #Banking #CreditUnions #FutureBanking

  • View organization page for Wellthi

    1,414 followers

    If you are not exploring ways to gamify your banking app, you are losing out. Find out why simple UX enhancements like badges and progress bars might 7x your app engagement. #Banking #DigitalBanking #GenZFinance #MillennialFinance #BankingMilZ

    Money is more fun with friends – yes, even saving and investing. One often-overlooked gamification strategy for banks is social play. We’re seeing a shift: finance apps that let you team up with friends or family on money goals. Here’s why that’s powerful: Key Insight: 58% of Gen Z trust financial advice from friends and family as much as from professionals. And 86% of them are open to talking about their finances openly, shattering the old taboo. Smart banks are leveraging this by introducing features like group savings challenges or friend leaderboards. When users collaborate or compete in a friendly way – say, who can hit their budgeting goal this month – engagement soars. It’s FOMO, but for finances. Real-world Example: Fintech apps like Wellthi are pioneering “social finance” by allowing users to form savings circles (imagine a digital version of a buddy system for saving). Members encourage each other, celebrate each other’s wins, and collectively reach goals. This isn’t just feel-good fluff; it leads to higher savings rates and product uptake. People are more likely to start that IRA or try that new budgeting tool if their friends are doing it too. Takeaway for Banks/CUs: Think beyond the individual account. Can you integrate social features that let your customers learn, save, or invest together? Even something as simple as refer-a-friend with a shared reward, or a community feed of tips and achievements, taps into the social influence that drives Gen Z behavior. Make banking a team sport and watch your engagement metrics move in the right direction. For a deeper dive into social gamification and other tactics, check out our full Banking MilZ article on the topic! 🔗 in the comments. #SocialFinance #MilZMoney #GamifiedBanking #CustomerEngagement #BankingInnovation 

  • View organization page for Wellthi

    1,414 followers

    Banks are gaining an edge with a hack that’s increasing app engagement by 7x. Find out what it is and how to use it below. #Gamification #Fintech #GenZFinance #MillennialFinance #FutureBanking

    Gamify or go home? 🎮💰 The financial world is realizing that fun is serious business. Adding game elements to banking isn’t about gimmicks – it’s about meeting Gen Z and Millennials where they are. These digital natives expect interactive, rewarding experiences even when managing money. Key Insight: Gamification can boost user engagement by up to 700% and significantly increase profit margins in financial apps . No, that’s not a typo – 700%. When banking feels like a game (think points, badges, challenges), customers log in more often and actually enjoy learning about finances. Why it Matters: Younger customers have grown up leveling up in video games and getting instant feedback on social media. If your banking app still feels like an online brochure, you’re missing the mark. By introducing carefully crafted challenges or rewards (for example, a badge for hitting a savings goal), you turn routine banking into an engaging activity. It’s not just more fun – it leads to better financial habits and loyalty. Is your institution still on the fence about gamification? It might be time to press “Start” and level up your digital strategy. Dive deeper into gamified banking strategies in the latest Banking MilZ deep dive for real examples and tips. Link in the comments. #BankingMilZ #Banking #Gamification #GenZFinance #MillennialFinance

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