Transit Authority of River City (TARC)

🚍 TARC Board Meeting Highlights – April Update Here’s what’s happening at TARC and why it matters for Louisville riders: ✅ Near-Perfect Service TARC delivered 99.99% of service in March—completing 4,581 trips and missing just ONE. ⏱️ Reliable & Improving That marks 10 straight months above 80% on-time performance, hitting 82% in March. 📈 Ridership is Growing More people are choosing transit! March saw 508,400 total rides—an increase of 30,908 rides from February. 🚐 Paratransit Outpacing Peers TARC3 provided 32,453 trips, outperforming every peer city and highlighting strong demand for accessible service. 💡 A $1.5M Opportunity Late trip cancellations on TARC3 continue to impact service and cost the agency $1.5 million annually—a key area for improvement. 🛑 One of the Safest Ways to Travel Just 4 vehicle accidents involving TARC in March -Only 1 reported crime on transit -Compared to 1,000+ crashes and 2,205 crimes citywide each month, transit remains a safe, reliable choice. 📊 Bottom line: Service is strong, ridership is rising, and TARC continues to deliver for the community. 🚍 Ride with us and be part of the momentum.

TARC’s Ultimate Guide to the Weekend 🚌🎉 ⚾ Louisville Bats Game It’s a perfect night for baseball—skip the parking and ride TARC. Coming from St. Matthews? Hop on the #31 along Frankfort Ave or Shelbyville Rd (pro tip: park near Wing Stop on Sears Ave). Catch the 5:23 PM or 5:53 PM bus and be at the ballpark before first pitch. 🎟 Bonus: TARC riders get 20% off tickets! Heading home? Grab the 9:34 PM bus right in front of Bob Dylan’s The Last Refuge. 🎆 Thunder Over Louisville – Ride FREE This Saturday, April 18, ride TARC fare-free all day. After the show, head to one of five designated downtown boarding stops near the waterfront (the only pickup locations). No fares, no tickets—just hop on and ride. Expect delays and plan your stop ahead. 🎭 TARC to the Park: Shakespeare in the Park Sunday, April 19 at 6:30 PM, catch The Tempest at Iroquois Amphitheater. Ride routes #4 or #6 and enjoy the show stress-free. Wherever you’re headed this weekend—TARC gets you there.

Ride Free to Thunder Over Louisville! Skip the traffic and ride TARC fare-free all day on Saturday, April 18. After the show, getting home is easy—just head to one of five designated downtown boarding stops near the waterfront. These will be the only pickup locations, helping move crowds quickly. We’re rolling out 50 extra buses to keep things moving, but plan ahead: cross-river routes to Southern Indiana will not return after 8 p.m. due to bridge closures. No fares, no tickets—just hop on and ride. Expect some delays near the event, and be sure to know your boarding stop before you go. Learn more: https://lnkd.in/eSCscgmK

New Ways to Move: TARC + Lime Partnership Launch Louisville is rolling out a new micromobility program with Lime and TARC—bringing more e-scooters and e-bikes to help you get around with ease. TARC Riders Club: Get 10% OFF Lime rentals TARC has always been Louisville’s original rideshare, and we’re excited to welcome Lime as a partner to expand how people move across our city. With e-scooters and e-bikes now part of the network, it’s easier than ever to connect your bus trip with first- and last-mile options. Here’s what’s new: 🚍 + 🛴 Easier connections between TARC and shared mobility 🎟 TARC Riders Club: Get 10% OFF Lime rentals 📍 More vehicles (up to 2,000), expanded coverage, and designated parking areas Ride smarter. Connect easier. Get there with TARC and Lime. Visit www.ridetarc.org/club for details.

🚗💸 Car vs. TARC: Let’s Talk Cost Owning a car isn’t cheap. Here’s what it really adds up to each year: Cost of Owning a Car ⛽ Gas: $1,846 🛡 Insurance: $2,780 📄 Taxes: $250 🔧 Maintenance/Repairs: $1,350 Total: $6,226/year Now compare that to riding TARC: 🚍 TARC Monthly Pass: $75 That’s just $900/year 👉 That’s over $5,300 in savings every year. Skip the gas, the repairs, and the rising costs. Ride smarter. Save more. Try TARC.

🚍Louisville is taking notice—TARC is Back. 📈 Nine Months Strong TARC has delivered 9 straight months above 80% on-time performance, hitting 83% in February. 🔥 Ridership Growth February saw a jump of +33,777 rides from January, totaling 477,492 trips. ✅ Reliability You Can Count On 4,148 trips completed. Just 11 missed. That’s 99.74% of service delivered. ♿ Paratransit Impact TARC3 provided 29,708 trips—outpacing nearly every peer city and underscoring the demand on the system. 👨👩👦 One of the Safest Ways to Travel Just 1 accident involving a moving vehicle in February, compared to 1,000+ crashes citywide each month.

🚎 March 18: National Transit Employee Appreciation Day A day to recognize the dedicated professionals who keep our community moving. From operators and mechanics to dispatchers and customer service teams, TARC employees work behind the scenes—and behind the wheel—to connect people across Louisville. Their commitment helps thousands of riders get to work, school, healthcare, and home safely. If a TARC employee has made your ride a little easier or brighter, take a moment to let them know. A simple “thank you,” a wave, or even a fist bump can go a long way. 🙌 💌 Ways to share your appreciation: • Write a personal message on a postcard for a TARC employee. Postcards are available at Historic Union Station. • Share your gratitude on social media using #TransitEmployeeAppreciationDay, #ThanksTARC, or #GraciasTARC. Join us in celebrating the people who help keep Louisville connected every day. 💙🚍

Big thanks to the students and staff at Bloom Elementary for several amazing days of learning with TARC! Recently, 180 fourth and fifth graders took part in TARC’s Travel Training Program—starting with a hands-on classroom lesson about reading maps, understanding schedules, and the history of public transit in Louisville. On the second day, students put their skills to the test with a real-world bus ride from Bloom to Kroger on Bardstown Road. They gained firsthand experience riding the bus, exploring modern onboard technology, and learning about important safety features. Building confidence. Teaching independence. Connecting the next generation to their city. To schedule a Travel Training visit https://lnkd.in/gYKY4fkF

TARC is on a roll — and Louisville is taking notice. Eight Months Strong: TARC has delivered eight straight months of 80%+ on-time performance, reaching 84% last month. Reliable. Efficient. Focused on lasting success. Ridership is Rising: January ridership climbed 28,823 rides over January 2025, totaling 443,726 trips — even with winter weather in the mix. TARC3 Impact: Paratransit service provided 27,837 trips, more than nearly any peer city. Safety Matters: Riding TARC remains one of the safest ways to travel in Louisville — with just 6 accidents in January, compared to more than 1,000 vehicle accidents citywide each month. And for the first time in 14 years, the TARC Board of Directors approved updates to the fare schedule. New prices take effect March 2, 2026. Momentum. Accountability. Results. Louisville’s transit system is moving forward.

Field testing a new bus stop sign.