Nike

GOATs and legends. Easter eggs and celebrities. A universe of football seen in a six-minute film. Get the insider details on how Nike created “Rip the Script,” from five of our marketing leads — Helena Thornton, Andy Walker, Enrico Balleri, Neil Potter, Ben McLaughlin — in this behind-the-scenes convo: https://lnkd.in/gb-EmmAg #NikeFootball #RipTheScript #JustDoIt

Serena Williams is back on court. Four years away — same belief, same fire. "There’s this old saying, ‘He who doubts, loses.’ Doubt is for those who don’t want to win. You can’t doubt yourself.” The tennis legend sat down with Nike to talk comebacks, self-belief, motherhood and what it takes to stay on top. Read in her own words: https://lnkd.in/gJtWR42d #NikeTennis #SerenaWilliams #JustDoIt

Built by athletes. Driven by team. JDI Day reminds us how we win. Together. 🤩 #JDIDay2026 #SwooshLife #JustDoIt

Who needs a film when you can create a universe? 🤯 "Rip the Script" is a constellation of football-playing and football-loving icons. CR7, LeBron, Mbappé, Kim K., Vini Jr., Haaland, LISA, and more you won't see coming. All celebrating the game fans want: instinctive, creative, attacking, joyful. Throwing out the playbook. Trusting your gut. 👉 Watch the full film. Spot the Easter eggs. Tell us your favorites. https://lnkd.in/gepZfv_Q #NikeFootball #RipTheScript #SwooshLife #JustDoIt

There’s a reason play shows up in every great game. It’s instinctive. Unscripted. A space where creativity takes over. The Nike x the LEGO Group collaboration taps into that energy blending football heritage with bold color, texture and imagination. Play isn’t just part of sport. It’s what pushes it forward. Explore the collab: https://lnkd.in/gtzupyNq #NikeFootball #LEGO #JustDoIt

Welcome to the roster! Our interns are already moving – from orientation to huddles, pushing the pace. "Each summer, interns help challenge how we think, test new approaches, and help us move faster on opportunities teams don’t always have capacity to explore,” says Maria Espinosa, Project & Program Manager, Emerging Talent. Building what’s next. Raising the bar. This is the future in motion. 🚀 #NikeCareers #NikeInterns #JustDoIt

From a working-class city in northern England to NIKE, Inc. EVP, Chief Innovation, Design & Product Officer. Phil McCartney's journey started with a pair of hand-me-down Nikes at age 11. Shoes he loved enough to sleep in. Now he leads his teams with a simple idea: bet on athletes. "The biggest thing in innovation is to take a chance with the athletes and whatever ideas they might have." The breakthroughs, he says, follow from there. See what creating epic means inside Nike now: https://lnkd.in/eENBuGfg #Innovation #JustDoIt #SwooshLife

Inside the Philip H. Knight Campus, Air Works brought eight global designers together with Nike mentors to push Air Max forward. "With Air Max 3D printing, an idea can come to life at the speed of conversation," says Jake Scannapieco, Nike Expert 3D Designer. "That’s the real unlock. We condensed the entire creative process for Air Works." Air Works x Air Max is about removing friction, unlocking creativity, and designing fearlessly. Together. ⬇️ https://lnkd.in/dpjEjN6h #AirMax #SwooshLife #JustDoIt

A single Nike Mercurial moves through 35 production steps before it’s done. The process takes three hours. Getting there takes nearly two years. In our partner facilities in Italy, where Nike has made football boots for three decades, cutting-edge innovation meets old-world craft. "Despite all the technology involved, it still takes a human touch to turn a prototype into a masterpiece. It's like holding the future of football shaped by the hands of tradition," explains Sergio Cavaliere, Senior Design & Innovation Engineer. Step inside the Italian workspaces where the Mercurial comes to life. https://lnkd.in/ea9iuYeY #NikeMercurial #SwooshLife #NikeFootball #JustDoIt

What did the first Nike campus look like? Phil Knight’s parents’ basement and 300 pairs of shoes stacked in a corner. It took decades of growth — selling sneakers out of a van to scattered offices across Portland — to get to a bigger question: What should a global headquarters look like? "We wanted a campus atmosphere because everybody is a junior in college at heart," Knight told the Department of Nike Archives. "We wanted a place where you could get your work done, but also a place you wanted to be." Now known as the Philip H. Knight Campus, Nike’s world headquarters spans 400-plus acres and is packed with only-at-Nike spaces and features. Dive into all of them here: https://lnkd.in/gtcxytdr #NikeHistory #SwooshLife #DepartmentOfNikeArchives #JustDoIt