Want to scale your app with less complexity? 🚀 Exciting updates are coming to Google Play to help you expand your reach, streamline your daily workflows, and fuel your business growth. Learn how new content formats, intelligent search journeys, and advanced reporting features can make it easier than ever for users to discover your apps both on and off the store. Stay ahead of the curve and get the latest platform insights delivered straight to your inbox. 📥 Subscribe to the Google Play developer newsletter today: goo.gle/play-dev-news
Google Play business community
IT Services and IT Consulting
Mountain View, CA 68,049 followers
Best practices, insights and news to grow your app or game. This is an official Google Play channel.
About us
Test Sidekick and prepare for game for upcoming Level Up program milestones → https://goo.gle/play-level-up-milestones Follow us on Twitter (@GooglePlayBiz). Subscribe to our newsletter: https://goo.gle/news-signup
- Website
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https://play.google.com/console/about/
External link for Google Play business community
- Industry
- IT Services and IT Consulting
- Company size
- 10,001+ employees
- Headquarters
- Mountain View, CA
- Specialties
- App Discovery, App Monetization, Apps & Games, App Engagement, Games Discovery, Games Monetization, Games Engagement, Mobile Apps, App Business, Game Business, Mobile Innovation, Mobile Business Success, Developer Success, App Launches, Game Launches, Android Apps, Android App Development, Android Developers, Android Games, Android, and Play Console
Updates
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Every step of the user journey matters. 📈 That is why our latest #GoogleIO updates include the newest tools to support your monetization strategy and reduce friction in the purchase journey. Explore the features and boost your bottom line: https://lnkd.in/gDDvcT94
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Meet the founders using mobile technology to solve real-world problems in our new #WeArePlay spotlight: 🔹 The Problem: Disaster communication. The Solution: Daiki Ishimori created NERV Disaster Prevention to ensure families stay connected and informed during emergencies in Japan. 🔹 The Problem: Confusing pet care advice. The Solution: Jaimes Almeida Neto, Rafael Rojas, and Rodrigo Gomes founded Budz to give pet owners an AI-powered partner for training, nutrition, and health monitoring. 🔹 The Problem: Running injuries. The Solution: Khaldon Evans, Perrine Chapot, and Victor Dequidt built Ochy to democratize biomechanics analysis, helping runners improve their form and stay injury-free. Discover the stories behind the apps: https://goo.gle/3RN4fCG
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True or False: Staying up to date with the latest Google Play features helps you scale faster. (Hint: It’s True! ✅) To celebrate the incredible builders in our ecosystem, we put our partners on the spot with a fun trivia challenge. Watch Matthew quiz them on everything from store discovery to our newest developer tools. Think you know Google Play better than they do? Put your knowledge to the test! Watch the video and play along here: 📺👇 Matthew Forsythe
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Last week, we expanded on our vision to continue to evolve Google Play into a content-forward destination that helps you meet users where they are - on the store, off the store, and in your apps & games. But the highlight of the event was undoubtedly the community. Whether you joined us in person or tuned in from around the globe, the conversations, brainstorms, and immediate excitement to explore these new features are what make this ecosystem so special. We provide the platforms, but you build the future of play. Thank you to every single developer who participated. Let’s get to building! 🚀✨
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Data is only valuable if you can connect the dots. 📊 At #GoogleIO, we announced a wave of enhanced reporting tools designed to help you understand your performance and maximize your ROI on Google Play. From the top of the funnel down to checkout, here is how we are upgrading your insights: 👉 Full-Funnel Visibility: The Grow overview page now features a comprehensive view from Reach to Retention. You can also now segment by "traffic source" to see exactly what is driving your engagement and monetization. 👉 API & Workflow Upgrades: We are giving the Reporting API a major overhaul! Soon, you can programmatically access growth, monetization, and content metrics—and we are even offering an MCP server so you can seamlessly integrate data using agents. 👉 AI-Powered Monetization: Stop manually digging through pages. Join our Early Access Program to generate deep insights on buyers, churn, and pricing with a single click using AI. Get a clearer picture of your growth. Dive into all the reporting updates here: 👇 https://lnkd.in/gDDvcT94
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Less time on admin, more time on innovation. 🚀 Customized store experiences are one of the most effective ways to attract users, but building them takes time. That is why we are rolling out new updates to Play Console designed to streamline your day-to-day workflow and let our new AI-powered tools do the rest! Here is how we are saving you time: 👉 Streamlined Translations: Stop manual copy-pasting. Just upload a structured document, and your store listing forms will pre-populate using Gemini models. 👉 1-Click Custom Listings: Gemini now identifies growth opportunities and recommends custom listings you can deploy with a single click. 👉 Self-Serve Account Transfers: Easily and securely transfer developer account ownership to a team member directly within Play Console. These improvements add up to hours saved. Get the full breakdown here: 👇 https://lnkd.in/gDDvcT94 #GoogleIO
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If you are looking to scale your app this year, you need to add this #GoogleIO technical session to your watch list. 📺 In our session, "Grow your business with Google Play", we are doing a deep dive into how the latest Play Console enhancements can make managing your app easier than ever. Join us to learn how to leverage new updates that will: 👉 Save Time: Streamline your day-to-day operations and automate manual tasks. 👉 Drive Growth: Unlock deeper, actionable insights to better understand your audience. 👉 Boost Revenue: Utilize powerful new monetization tools to maximize your ROI. Equip your team with the tools they need to succeed. Watch the full session here: https://lnkd.in/gDDvcT94
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Building a successful app or game takes more than just great code -- it takes a connected community. We recently hosted the Google Play Happy Hour, bringing together founders from our #WeArePlay, Apps Accelerator, and ChangGoo programs. From sharing breakthrough ideas with the Google Play team to fostering new peer connections, the energy in the room was incredible. Looking at this video, it’s clear the future of this ecosystem is brighter than ever. We are constantly inspired by the vision of this community! Learn about our programs designed to support developers at various stages of growth: https://lnkd.in/gUduqJUx #GoogleIO
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How do you turn data into scalable growth? 📊 Find out at our #GoogleIO technical session, "Grow your business with Google Play." We are taking a deep dive into the Play Console updates that helps take the heavy lifting out of growing your business. Hear from the Speaker 👇