Figured’s cover photo
Figured

Figured

Software Development

Farm accounting software built to help farmers and their accountants simplify farm finances and improve profitability.

About us

Figured is farm financial management software built for farmers and their accountants. We help agricultural businesses move beyond spreadsheets to make better decisions and improve profitability with real-time financial data. Trusted by 35,000+ farms across Australia, New Zealand, the United Kingdom and the US, Figured integrates with cloud accounting platforms like Xero, QuickBooks Online and MYOB, plus other leading farm management software—bringing all your data into one place for livestock tracking, crop management, farm budgeting and forecasting. For accountants and advisors, Figured helps you scale your advisory practice by automating compliance work and giving your farming clients the tools they need for strategic planning. For farmers, Figured gives you clear visibility into your financial performance so you can plan with confidence. Everyone works from the same real-time data, making collaboration between farmers, accountants, banks and rural advisors seamless.

Website
https://www.figured.com
Industry
Software Development
Company size
51-200 employees
Headquarters
Auckland
Type
Privately Held
Founded
2014
Specialties
Farm Accounting, Farm Management Software, Financial Planning, Budgeting Software, Production Tracking, Cash Flow Forecasting, Benchmarking, Reporting Software, and Agriculture

Products

Locations

Employees at Figured

Updates

  • It's a pleasure working with Empire Ag, helping support farmers to get more forward-looking visibility, become more profitable, and grow their business. These guys are some of the best in the industry, and a stellar example of what happens when a great team, great clients, and the right tools come together.

    View organization page for Empire Ag

    572 followers

    Most accounting software tells you what happened six months ago. That does not help you make a decision today. You need to know exactly how the herd is performing and where the cash is moving before the season ends. Empire Ag is a certified advisor for Figured, the sharpest platform for managing farm and ranch financials. It integrates with your current books to give you a real-time read on the operation. It is smooth, it is direct, and it saves you from digging through old data.

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  • View organization page for Figured

    12,044 followers

    For accountants considering the shift to advisory, Ed Wagstaff from Diprose Miller has simple advice: don't be scared of it. "You'll always find reasons and examples of clients that don't want it. But on the flip side, there are always clients that will want it. And as you work with them more, it's actually a lot more enjoyable." "It gives you a thrill when someone rings you up and says: 'Based on what we did and the forecast you gave us, I've been able to do this.' " Read more about how Diprose Miller made the shift, and what's it meant for the firm's clients → https://hubs.ly/Q049YYCG0

  • View organization page for Figured

    12,044 followers

    "We can do it all within an hour and have the result then and there." In accounting, endless back and forth is the old way. These days, access to continuous data visibility allows great advisers like Ed Wagstaff from Diprose Miller and their farm clients to work through scenarios and make changes in real time. It's a smarter way to work, leading to better conversations, better relationships, and better results for the farm. Read more → https://hubs.ly/Q049YTPB0

  • Farming can be an isolating business. You’re making big calls, often with limited visibility of how anyone else is doing it, and without always having the right people around you to pressure-test your thinking. Except the best farm businesses aren’t run alone. They’re built with a skilled team around them. That's the philosophy behind the Farm Owners Academy community, and it’s a value we share at Figured. Their podcast, The Profitable Farmer, is a good reflection of that. Jeremy Hutchings brings in real farmers each episode to talk through the challenges they’re facing and what they're doing to overcome them. It’s one of the top farming podcasts in Australia for a reason. Whether you’re a farmer wanting to sharpen the business side, or an adviser working alongside them, it’s worth adding to your rotation. In the most recent episode, Tracy Secombe and Sam Johnsson join Jeremy to unpack how farm business leaders can manage mindset and decision-making through economic uncertainty—from rising fertiliser and fuel costs to global market volatility. Listen here → https://hubs.ly/Q04bxc_d0

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  • View organization page for Figured

    12,044 followers

    "Distance doesn't matter anymore." Ed Wagstaff from Diprose Miller has clients from 90 Mile Beach down to Winton. Wherever they are in New Zealand, he can talk to them regularly—with live farm data open at both ends of the call. That's what modern advisory looks like: conversations at times that suit the farm, changes made to budgets and forecasts on the spot, and no day wasted on a trip in either direction. Read more about how Diprose Miller is changing what NZ farmers should expect from their accountant → https://hubs.ly/Q049YSHk0

  • Happening now. We've just kicked off today's webinar featuring one of New Zealand's highest-performing farm teams: Rob Steele (Neer Enterprises) and his adviser Brett Wooffindin (Sidekick Rural). Almost 200 farmers and accountants registered for today's discussion, a 'fireside chat' all about navigating volatility in NZ dairy—and how the right advice, at the right time, from the right person, helps farmers like Rob not only survive the roller coaster, but get ahead of it. Couldn't make it today? You'll be able to watch on demand once we wrap up. Link here: https://hubs.ly/Q049YNQx0

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  • There's still time to register. Increasing profitability is the number one concern for NZ dairy farmers right now. The advisers and accountants working alongside those farmers are best placed to help do something about it. The question is whether most advisory relationships are built to deliver that. Tomorrow at 11am, farmer Rob Steele (Neer Enterprises) and his adviser Brett Wooffindin (Sidekick Rural) join us live to talk honestly about what they've built together—how the relationship started, what changed, and what it's produced for the farm. We'll also cover how tools like Milk Price Protection have helped Neer get ahead of volatility rather than just ride the "roller coaster", as Rob describes it. Free to attend. Open to both farmers and advisers. Wednesday 8 April, 11am. Save your place here: https://hubs.ly/Q049NPpn0

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  • For most Australian livestock farmers and their accountants, the relationship follows a familiar rhythm: tax time arrives, do the paperwork, see you next year. Compliance work matters—and it always will. But the calendar it runs on wasn't designed for decisions that can't wait for tax time. Often, when farmers need specialist financial expertise, they need it now. That's why a growing group of Australian accountants are restructuring how they stay in contact throughout the year—built around when the farm needs them, not just when the tax calendar says so. So how is this contact different? 3 types of proactive touchpoints, triggered throughout the year by different activities. Our latest article breaks down what they are, and how leading Australian firms are already running them. Read here → https://hubs.ly/Q048QlQ60

  • "Livestock is too unpredictable for proactive advisory." In Australian farming, it's one of the most common things accountants hear from their clients. On the surface, it makes sense—markets swing, seasons shift, conditions change overnight. But volatility isn't the argument against planning. It's the argument for it. A plan doesn't need to predict the future to be useful. It needs to flex when the future arrives. Then when conditions change, the entire farm team already has what they need to respond. But what does that look like? Learn more about forward planning in a volatile market, and what it takes to build it: https://hubs.ly/Q048-Qg90

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