Digilant

A little week in review of team get-togethers, looking exceptionally sharp, if we do say so ourselves. 💜

The April Pulse Report is too good to keep behind the subscribe button. So this month, we’re giving you a little preview. 👀 Inside: why digital audio deserves a real seat in the media mix, how advertisers should be thinking about CTV and geo-targeting, and what smarter seasonal planning looks like for Mother’s Day and Father’s Day. Get a sneak peek here: https://lnkd.in/dW_iwdiu Like what you see? Subscribe to get the full Pulse Report in your inbox every month ➡️ https://lnkd.in/eRJxnuMp

Still thinking about last night in Atlanta 🔥 An incredible group came together for a conversation led by Damon Crepin-Burr > “Flow State” on how AI is shaping and sharpening media impact. Smart perspectives, honest dialogue, and the kind of energy that reminds you why this work is so fun. Thanks to everyone who joined us for an amazing evening!

We’re excited to announce that Andrew Uhrig has joined our team as a Senior Planner on our Sales Planning team! 🎉 Welcome to the team, Drew. We’re excited to have you with us!

Got a digital advertising question top of mind? Introducing Digilant's Speak Pipe: a new way to send us your questions by voice message. Big-picture, super specific, strategic, tactical. AI, measurement, media strategy, brand safety, targeting, and more. We want to hear it. Hit record. Ask away. ➡️ https://lnkd.in/d8K_X2fx

That’s a wrap on eTourism Summit! Maxwell Whieldon and Rebecca Avakian had a great few days in Louisville last week, connecting with travel and tourism marketers, chatting all things media strategy, and keeping the coffee bar busy. Thanks to everyone who stopped by to say hi, grab a coffee, or talk through what’s ahead for travel marketing. Until next time 💙✈️

Holly Dicks recently joined the team as our VP of Growth, bringing nearly two decades of media experience and a deep understanding of what today’s clients need from their partners. From building meaningful relationships to helping connect smart strategy with real business results, Holly’s perspective is already bringing so much value to the team. We’re so proud to have you on the team, Holly! 💙

A little Earth Day appreciation from the Digilant team yesterday. Mother Nature was too good not to share 💚💙

Happy Earth Day 🌎🌍🌏 So much of how we work, connect, and create happens online, which means sustainability can show up there, too. This Earth Day, we’re making a little room for cleaner habits in the digital spaces we use every day.

Smaller geo-targets can feel smarter. But go too narrow, and you might accidentally shrink your audience, limit scale, and miss how people actually move through the world. In our latest blog, we’re breaking down when tight geo-targeting works, when it gets in its own way, and how advertisers can find the sweet spot between precision and performance. Read the full post → https://lnkd.in/dwrTrtDf