Contentbase reposted this
An agency just raised their prices by 40%. And kept every single client. Here's why it worked: They contacted me 5 months ago with a weird problem. Clients loved them. But they were undercharging badly. The situation was painful: Charging $2k/month per client. Delivering 12 posts manually. Competing with agencies charging $5k for the same work. They knew they should raise prices. But were terrified clients would leave. So we tested a different approach: Set up Contentbase for all their clients. Increased output to 30 posts monthly. Didn't tell clients anything changed on the backend. Results after 60 days: Traffic across all clients up an average of 180%. One client hit page 1 for their main keyword. Another doubled their lead volume. Then they made the move: Sent renewal letters at $2,800/month. Highlighted the increased output and results. Framed it as expanded service. 6 out of 6 clients renewed. No pushback. One even asked to add another site. Monthly revenue went from $12k to $16,800. Same effort, better margins. Now they're signing new clients at $3,200/month. Because they can actually justify the price. With volume and results other agencies can't match. The best part? They're finally paying themselves properly. That's exactly why we built Contentbase.