Cloudinary

Most brands have video. Few are actually getting results from it. There's a reason for that, and it usually comes down to where you are on the video maturity curve. Next week we're hosting a live session to help e-commerce and digital teams figure out exactly that: where they stand today, what's holding them back, and what it looks like to run a video-first strategy that actually drives conversion and revenue. We'll also share how brands like Paul Smith (+45% in sales) and Hydrow (+75% Core Web Vitals improvement) got there. 📅 June 25 | 8:00 a.m. PDT / 11:00 a.m. EDT Spots are still open, register below. 👇 https://okt.to/sNiR4Q

"When we're dropping new seasons to the market, it's always a busy moment. We receive tons of assets and requests from our agencies and partners. To have an automated platform helping manage that — where someone can request access and we just approve it — is a real efficiency driver for the whole team." — Jacopo Capister, Brand Marketing Lead, Dickies® EMEA Dickies migrated 200,000+ images into Cloudinary, built a branded portal for hundreds of external users, and connected their DAM directly to Shopify so product pages stay fresh without manual work.

TV is no longer a one-way channel. As streaming made video always-on and discovery-driven, the line between Netflix, TikTok, and YouTube has effectively disappeared. It’s all just content now, delivered across whatever screen is closest or preferred. And that behavioral shift is reshaping how brands need to think about video. Cloudinary's Aaron Smedley, GM of Shopify, shares his perspective on what this means for brands trying to reach audiences in that environment – and why the bar for video quality, speed, and relevance has never been higher. https://okt.to/gdLkxs

Your content library is only as good as the structure behind it. Taxonomy Agent builds and maintains the metadata foundation your entire visual media operation depends on so assets are discoverable, workflows stay intuitive, and your team spends less time searching and more time shipping. Part of the larger suite of Cloudinary Agents. https://okt.to/hpVZU1

When you're a lean marketing team dropping new seasons across EMEA, the last thing you need is your inbox full of image requests. That was the reality for Dickies® before Cloudinary. Every agency, distributor, and sales team reaching out directly. Manual tracking of usage rights. Limited control over what partners could access and download. Now, users request assets through a branded portal. Marketers approve with a click. Images flow automatically from DAM into Shopify. Channel-ready formats are a preset not a manual export. Read the full case study → https://okt.to/bClQsh

A single moderation failure on an e-commerce platform can lead to serious financial and brand consequences. In our latest on-demand webinar highlight, Zuzana Samaj, GTM Director of Emerging Business Cloudinary, explains how one wrong image can easily cost £50,000 while damaging the overall customer experience. Watch the full session to learn how to moderate marketplace visuals safely at scale: https://okt.to/j4EZn2

Connected TV is brutally unforgiving of bad visual content. Cloudinary's Aaron Smedley, GM of Shopify, makes the point clearly in Business2Community - the moment a viewer encounters content that's slow, low quality, or irrelevant, they're gone. And unlike other channels, there's rarely a second chance to win them back. That's what makes visual content so critical in a CTV environment. You’ve got to earn their attention in the first few seconds or risk abandonment. https://okt.to/57Mbug

A $2B company that serves customers like NBC, Shopify, and Walmart just featured us in a case study. We're a lean start-up that foresaw how important an engaging visual interface modeled after social media would be for event discovery. We use video cards and image optimization modeled after the platforms that are experts at keeping people engaged - because engaged users discover more, and more discovery means people actually go out and experience their destination. We use Cloudinary platform to manage thousands of images and videos daily with AI automation - including recycling influencer content to keep feeds fresh and engaging. Our decision to choose enterprise-grade infrastructure from day one was because 93% of our traffic is mobile. Event discovery happens in split seconds - images need to load instantly and look perfect on every device. In our test market, people scroll through 360k experiences a month & some customers many more! That kind of volume requires infrastructure built for it. Read more here: https://lnkd.in/en5y-4vV

Cloudinary is heading to Shoptalk Europe 2026 in Barcelona. We'll be connecting with retailers and brands looking to move faster, build better digital experiences, and put AI-driven content operations to work. Before the show kicks off, we're joining the The FMCG Guys Yacht Club on June 8th alongside AWS, Forter, NielsenIQ, and Xnurta — an exclusive evening for senior Consumer Goods and Retail leaders at the Reial Club Nàutic de Barcelona. On the night: → Drinks and tapas on the waterfront → Conversations with industry peers → A look at where retail and ecommerce are heading If you're attending Shoptalk Europe, we'd love to meet you on the show floor or at the Yacht Club. Register for the Yacht Club here: https://okt.to/zq04Rn See you in Barcelona.

Social preview images are often the first thing people see, but managing them manually does not scale well. This guide shows how to build dynamic Open Graph images using Astro and Cloudinary. By using URL-based transformations, you can generate branded images automatically for every page. No manual design work needed. Learn how to automate your OG images: https://okt.to/hdwjta