Blastic

Last week, the Blastic team was in Londen for SUGCON (Sitecore User Group Conference) Europe, and it was a genuinely brilliant few days. Great conversations, familiar faces, and new connections all in one place. Koen Heye wasn't just in de audience, he's been one of the driving forces behind SUGCON Europe for years. The energy, the community, the quality of the programme: none of it happens by accident. People like Koen make it happen. 🔹Proud to see him on stage. 🔹Proud to be part of the Sitecore community. 🔹Proud to support an ecosystem that keeps pushing digital experience forward. And if you picked up a lanyard last week... yes, that was us on it 😉 Missed us in London? We'd still love to chat about where digital experience is heading next. 👉 https://lnkd.in/e2YRNWxp #SUGCON #SUGCONEurope #Sitecore #SitecorePartner #London #Blastic

🍪 𝐓𝐡𝐞 𝐜𝐨𝐨𝐤𝐢𝐞 𝐢𝐬 𝐜𝐫𝐮𝐦𝐛𝐥𝐢𝐧𝐠. 𝐀𝐧𝐝 𝐡𝐨𝐧𝐞𝐬𝐭𝐥𝐲? 𝐆𝐨𝐨𝐝 𝐫𝐢𝐝𝐝𝐚𝐧𝐜𝐞 At the March 2026 MarTech Conference, we joined a session on navigating identity in a cookieless, compliant world, and one insight stuck with us: The brands winning right now aren't finding clever workarounds. They're treating trust as a competitive advantage. A few things worth taking with you: 🔹 𝗦𝘁𝗼𝗽 𝗴𝘂𝗲𝘀𝘀𝗶𝗻𝗴. 𝗦𝘁𝗮𝗿𝘁 𝗮𝘀𝗸𝗶𝗻𝗴. Zero-party data, what customers intentionally share, beats inferred behaviour every time. Ask about their goals upfront. You'll build a better experience from day one. 🔹 𝗖𝗹𝗲𝗮𝗻 𝗿𝗼𝗼𝗺𝘀 > 𝘀𝗵𝗮𝗱𝘆 𝘀𝗵𝗼𝗿𝘁𝗰𝘂𝘁𝘀. First- and second-party data, combined securely, gives you genuine audience insight without compromising anyone's privacy. 🔹 𝗖𝗼𝗻𝘀𝗲𝗻𝘁 𝗶𝘀𝗻'𝘁 𝗮 𝗰𝗵𝗲𝗰𝗸𝗯𝗼𝘅. When you explain why you need the data, customers are usually happy to help. Transparency is a strategy, not a formality. The cookieless world isn't a threat. It's an invitation to build real relationships, instead of just tracking people from a distance. 👉 Curious how Blastic can help you build a first-party data strategy that actually works? Let's talk: https://lnkd.in/e2YRNWxp #MarTech #DataPrivacy #FirstPartyData #DigitalMarketing #CustomerIdentity #Blastic 

🎙️ 𝐖𝐞'𝐫𝐞 𝐚𝐭 𝐒𝐔𝐆𝐂𝐎𝐍 𝐄𝐮𝐫𝐨𝐩𝐞 𝐢𝐧 𝐋𝐨𝐧𝐝𝐨𝐧! Today and tomorrow, the Blastic team, Tom Hallaert & Koen Heye, will be joining the Sitecore community at SUGCON (Sitecore User Group Conference) Europe in London. We're looking forward to sharing insights, exchanging ideas, and connecting with fellow Sitecore professionals. As a returning sponsor this year, we remain committed to supporting the community that drives this ecosystem forward; you may even spot our name on your lanyard. 😊 If you're attending, we'd love to connect. Come find us on the floor for a conversation about Sitecore and digital experience. See you in London! 👋 #SUGCON #SUGCONEurope #Sitecore #London #SitecorePartner #Blastic #DigitalExperience

New partnership unlocked. 🚀 Blastic × Prepr.io: two teams, one mission: helping organisations achieve their business goals with the right technology and hands-on support. Prepr brings a powerful headless CMS with built-in personalisation and A/B testing. We bring years of experience building digital experience platforms from strategy to execution. Together, we deliver faster implementations, smarter personalisation, and digital platforms that actually perform. Read the full announcement: https://bit.ly/3QlqEWV #Blastic #Prepr #Partnership #DigitalStrategy #B2B #HeadlessCMS

𝐒𝐭𝐚𝐲𝐢𝐧𝐠 𝐨𝐧 𝐊𝐞𝐧𝐭𝐢𝐜𝐨 𝐗𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝟏𝟑 𝐚𝐟𝐭𝐞𝐫 𝟑𝟏 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫 𝟐𝟎𝟐𝟔 𝐦𝐞𝐚𝐧𝐬 𝐚𝐜𝐜𝐞𝐩𝐭𝐢𝐧𝐠 𝟑 𝐭𝐡𝐢𝐧𝐠𝐬: 1️⃣ 𝗦𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝗿𝗶𝘀𝗸𝘀 that won’t be patched  2️⃣ 𝗚𝗿𝗼𝘄𝗶𝗻𝗴 𝘁𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗱𝗲𝗯𝘁  3️⃣ A platform that 𝘀𝘁𝗮𝗻𝗱𝘀 𝘀𝘁𝗶𝗹𝗹 while your digital roadmap moves on And there’s a deeper reason behind the deadline: Xperience 13 is built on .NET 6, which already reached end of support. The best migrations we see are the ones started early: calm decisions, clean content, proper testing, controlled go-live. If you want a structured migration path to 𝗫𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗯𝘆 Kentico, Blastic can guide you end-to-end; from assessment to launch. 👉 Feel free to contact us about your migration: https://lnkd.in/e2YRNWxp   📖 Read more about the Xperience by Kentico migration: https://lnkd.in/ecy_zr9b #Blastic #Kentico #XperienceByKentico #PlatformMigration #DigitalExperience #ITLeadership 

🚀 𝐁𝐢𝐠 𝐧𝐞𝐰𝐬: 𝐁𝐥𝐚𝐬𝐭𝐢𝐜 𝐢𝐬 𝐧𝐨𝐰 𝐚 𝐜𝐞𝐫𝐭𝐢𝐟𝐢𝐞𝐝 𝐊𝐞𝐧𝐭𝐢𝐜𝐨 𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐨𝐫 𝐏𝐚𝐫𝐭𝐧𝐞𝐫. That means one thing for you: your new site on Xperience by Kentico, live in half the time and half the budget! We know what you're thinking. "Half? Really?" Yes, really. The Kentico Accelerator Programme isn't about cutting corners. It's a proven delivery model built around a focused scope, clear expectations, and zero surprises. No endless discovery phases. No scope creep. Just a well-defined path from kick-off to launch. Here's what you get when you work with Blastic:  🔹 𝗔 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻-𝗿𝗲𝗮𝗱𝘆 𝗫𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗯𝘆 𝗞𝗲𝗻𝘁𝗶𝗰𝗼 𝘄𝗲𝗯𝘀𝗶𝘁𝗲, built on a solid, scalable foundation   🔹 𝗪𝗶𝗱𝗴𝗲𝘁𝘀, 𝗽𝗮𝗴𝗲 𝘁𝗲𝗺𝗽𝗹𝗮𝘁𝗲𝘀, 𝗮𝗻𝗱 𝗮 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗺𝗼𝗱𝗲𝗹 tailored to your brand   🔹 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀, 𝗦𝗘𝗢, 𝗮𝗻𝗱 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝘁𝗿𝗮𝗰𝗸𝗶𝗻𝗴 configured from day one  And this isn't just a badge on our website. Our Managing Partner Roel Kuik is one of only a handful of Kentico Marketing MVPs worldwide, the highest level of platform expertise Kentico recognises. When we say we know this platform inside out, we mean it. The Accelerator model works best for organisations that are ready to move decisively and want to start delivering better digital experiences sooner rather than later. If your situation calls for something broader, we'll tell you honestly and scope accordingly. Either way, Blastic is the right starting point. 📖 Read more about the Accelerator Program: https://lnkd.in/eJvbP_3N 👉 Curious whether the Accelerator model is the right fit for your project? Let's find out together: https://lnkd.in/e2uFSYzj   #Blastic #Kentico #XperienceByKentico #PlatformMigration #DigitalExperience #ITLeadership 

𝐇𝐚𝐩𝐩𝐲 𝐁𝐢𝐫𝐭𝐡𝐝𝐚𝐲, Danny Paul van Iersel 𝐯𝐚𝐧 𝐈𝐞𝐫𝐬𝐞𝐥! 🎉 Today we’re celebrating not only your birthday, but also the impact you continue to make as 𝗖𝗧𝗢 𝗮𝘁 𝗕𝗹𝗮𝘀𝘁𝗶𝗰. Your technical vision, leadership, and passion for the craft keep pushing both our team and the community forward. 🚀 Thank you for sharing your knowledge, inspiring others, and always raising the bar. We’re lucky to have you in the ecosystem! Wishing you a fantastic birthday filled with great moments, new ideas, and exciting challenges ahead. 🎂 Drop your birthday wishes for Danny in the comments below! 👇 #HappyBirthday #KenticoCommunity #CTO #Blastic #Celebration 

☕ 𝐀 𝐠𝐫𝐞𝐚𝐭 𝐰𝐞𝐛𝐬𝐡𝐨𝐩 𝐬𝐭𝐚𝐫𝐭𝐬 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧𝐬 Recently, we started with the functional analysis for our new R&D project. A crucial step that translates an initial idea into a clear blueprint for a future e-commerce platform. At Blastic, our role was to turn the briefing into a 𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲𝗱 𝘀𝗲𝘁 𝗼𝗳 𝗳𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗿𝗲𝗾𝘂𝗶𝗿𝗲𝗺𝗲𝗻𝘁𝘀 for a coffee webshop. That means thinking through every part of the experience:   • How customers discover products   • How subscriptions or rewards could work   • How the shopping cart and checkout should flow   • How accounts, payments and data insights fit into the bigger picture 🤔 The challenge?  At this early stage there was no design yet, and multiple stakeholders had different ideas and budget expectations. Our task was to structure those ideas, remove ambiguity and make sure there are 𝗻𝗼 𝗴𝗿𝗲𝘆 𝗮𝗿𝗲𝗮𝘀 𝘁𝗵𝗮𝘁 𝗰𝗼𝘂𝗹𝗱 𝗰𝗮𝘂𝘀𝗲 𝘀𝘂𝗿𝗽𝗿𝗶𝘀𝗲𝘀 𝗱𝘂𝗿𝗶𝗻𝗴 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁. By breaking the platform down into clear building blocks first, we created a 𝘀𝗼𝗹𝗶𝗱 𝗳𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗳𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻 that both designers and developers can build on. 💡 The result: a comprehensive functional blueprint that clearly explains 𝘄𝗵𝗮𝘁 𝗻𝗲𝗲𝗱𝘀 𝘁𝗼 𝗯𝗲 𝗯𝘂𝗶𝗹𝘁 𝗮𝗻𝗱 𝘄𝗵𝘆, aligning everyone before the next phase begins. Because strong digital experiences don’t start with design or code.  They start with clear thinking. ✨ #FunctionalAnalysis #Ecommerce #UXStrategy #DigitalProjects #Blastic  

𝐂𝐨𝐦𝐩𝐥𝐞𝐱 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐥𝐨𝐠𝐢𝐜 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐡𝐚𝐯𝐞 𝐭𝐨 𝐥𝐞𝐚𝐝 𝐭𝐨 𝐜𝐨𝐦𝐩𝐥𝐞𝐱 𝐮𝐬𝐞𝐫 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 ⚙️➡️   For  DOM-RONIS (part of the Sfpi Group), we helped transform highly technical interlocking and key configurations into a fully custom, visual configuration tool, seamlessly integrated within Sitecore.    Together with Unform, we delivered a solution that goes far beyond a standard configurator:  🔹 A fully customised tool in JavaScript  🔹 Clear build, configure and summary flows for complex configurations  🔹 Built-in collaboration, sharing and approval workflows  🔹 Multi-language support (EN, FR, DE)   🔹 Full governance and traceability from design to final approval    By working iteratively and focusing on must-haves first, we kept complexity and budget under control, without compromising on quality or future scalability 🚀    The result?  A powerful digital tool that streamlines internal processes, supports international teams and helps Ronis clearly differentiate in their market. 𝗔 𝘂𝗻𝗶𝗾𝘂𝗲 𝘄𝗶𝘁𝗵𝗶𝗻 𝘁𝗵𝗲 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆. 👉 Discover the full case: https://lnkd.in/etpRMeTh   💬 Looking to turn complex business logic into a scalable digital experience?  Let’s talk: https://lnkd.in/e2YRNWxp    #Blastic #Sitecore #InterlockingConfiguration #SFPIgroup #DOMRonis 

🎉 𝐇𝐚𝐩𝐩𝐲 𝐁𝐢𝐫𝐭𝐡𝐝𝐚𝐲, 𝐓𝐢𝐦! 🎂 Today we’re celebrating Tim Vermaelen, a valued member of our team and a skilled Frontend Developer at Blastic. His expertise and eye for detail help turn ideas into seamless digital experiences. Wishing you a wonderful birthday, Tim! Feel free to leave your wishes in the comments. 🎉 #Blastic #TeamBlastic #HappyBirthday #DigitalExcellence