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Billy Wright

Head of AI & Marketing Innovation

Billy Wright

Billy brings to DOM over 15 years of experience in digital marketing and SEO services, in addition to his work within AI on Generative Engine Optimization strategies. He’s had a lot of exciting jobs over the years (ask him about the goat farm), but eventually settled on SEO as his professional calling.

Billy has worked with websites since building his first site in the mid-1990s, eventually learning about SEO in its earliest days. He would go from there to work in many industries, including doing SEO within the entertainment industry, the auto industry, the steel industry, and consumer goods. Billy has created or consulted on over 500 websites.

Now he does it for DOM’s clients.

Recent Posts By: Billy Wright

OOPS! It’s All SEO…Sort Of: What Is Agentic Engine Optimization?

12 Min Read | April 23, 2026

AI Summary Of This Content Man, the web has changed a LOT in the last couple years. For as long as I have worked within…

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How Agency Sourcing Firms Can Optimize for ChatGPT and Google to Grow Search and AI Traffic

11 Min Read | April 10, 2026

Table of Contents Introduction How ChatGPT and Google “Choose” Who Gets Mentioned Build Pages That Match How Sourcing Buyers Actually Talk Chunking Beats Fancy Formatting…

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How To Sell On ChatGPT Using Shopify

4 Min Read | March 27, 2026

Why are Shopify merchants paying attention to selling on ChatGPT? At Direct Online Marketing, we work with a wide range of clients running stores on…

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How To SEO Your Website For ChatGPT In 2026

12 Min Read | March 25, 2026

Updated: 01/05/2026 How To Do SEO For SearchGPT Face it: AI isn't leaving - no matter how much we hate it. So, what can we…

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Google AI Mode Is Coming: What Does This Mean For Your Website?

6 Min Read | March 24, 2026

Table of Contents Introduction Search Is Moving Toward AI-Generated Answers AI Overviews Already Show the Direction Google Is Going AI Mode Changes the Structure of…

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