Knowledge, insight and strategy | Differentology

The market research consultancy that rips up the rule book.

In a world of research conformity, we choose to be different. Helping brands to Outsmart, Outpace, and Outthink the Ordinary.

Research

Using the right mix of robust and innovative methodologies
to gather information.

Advertising Effectiveness & Insight

Know where you’re at. Envision where you could be.
Plan how to get there.

Strategic Insight & Strategy

The insight to inform your decisions.
The direction to reach your goals.

Creative Storytelling

Communicating for impact: even the most riveting story
is lost if you don’t tell it right.

We give the edge to some of the world’s biggest brands.

We don’t believe in being average.

Breakthrough Business

Agency of the Year

Best Mobile Research

Best Trade Body Research

Creative Content Award

Best Insight Project

Our approach in action.

Where skillsets converge, meaning emerges and knowledge becomes even more powerful. The results are compelling – and they keep us hungry for more.