Designing a Bold New Identity for a Design Collective
SS&A, a respected architecture and engineering firm with an international footprint, turned to Copperwing during a pivotal moment of transition. Seeking a brand identity that better reflected their evolving philosophy, collaborative spirit and diverse expertise, the firm needed more than a refresh. It needed a visual transformation. Copperwing responded with a dynamic new brand identity centered around the ampersand, a symbol of connection, collaboration and added value at the heart of the firm’s approach. Coupled with a custom-built website designed to elevate the user experience, streamline content management and provide flexibility, the rebrand positioned SS&A for continued growth while strengthening its perception in a competitive global market.
Brand Identity
Brand Strategy
Website Development
Shavon Charlot / SS&A, President