Braehead Ice Arena
ADI Install Quad-Screen solution at Braehead Ice Arena, home of Glasgow clan ice hockey team
Aim:
Braehead arena is the home of Glasgow Clan, a leading Scottish ice hockey team. Playing in the British Elite Ice Hockey League, they sought to elevate the game day experience for fans.
The team wanted to create a screen solution that ensured an exceptional viewing experience for every fan in the 5,200-seat venue. The new system needed to deliver a highly visible scoreboard and serve as a dynamic platform for pre-match entertainment, setting the stage for an unforgettable atmosphere.
As a multi-purpose venue, Braehead Arena also hosts a diverse range of events. From concerts and exhibitions to other sporting fixtures. This versatility called for a solution that could seamlessly adapt to varying event requirements.
ADI was enlisted to provide expert consultation and deliver a comprehensive turnkey solution, ensuring content management was effortless across all the arena’s activities.
Services:
AV Integration
Consultancy
Content Playout
LED Screen Manufacture
LED Screen Installation
Scheduling and Screen Operation
Service and Maintenance
Project Management
Visualisation
Braehead, Scotland, UK
Consultation and Visualisation
ADI visualised and proposed a number of options with varying screen sizes for the client. Once decided, ADI took charge of designing and manufacturing the bespoke frame, which was constructed using galvanised steel. It was delivered to site in two pieces to enable it to fit through the access doors.
After bolting the structure together on the floor in the centre of the arena, ADI populated the frame with all four screens and then added the bespoke cladding. The screen was then lifted above the venue into its regular position. The venue are able to change the height of the screen cube when required by using the four-pulley hoist system that ADI have installed.
ADI are synonymous with football stadium LED screens, but this is the first ice arena we have installed. It’s exactly the kind of bespoke solution that we specialise in – our customers appreciate that we are able to firstly work with them to design a solution and then take ownership of every aspect of the construction, installation and delivery.
The new screen cube looks fantastic, and we’re excited to see how Braehead Arena add to the atmosphere, not only at the ice hockey but for the many other events that the Arena hosts throughout the year.
Turn-key Displays Solution
ADI provided a complete turn-key solution for the project, which required the design and construction of a four-sided structure to accommodate the four screens.
The structure is rectangular in shape, with larger screens (15m2) on the wider sides and smaller screens (8m2) facing the goals, echoing the shape of the venue beneath. Each side is angled downwards to ensure optimum viewing angles for viewers and includes full cladding to create a solid structure.
Next Generation LED Product
The LED screens all use ADI’s proprietary MT Range – a lightweight and slimline product with a range of features to drive impressive energy efficiencies, performance, reliability, and sustainability over product lifespan.
The panels are 50% lighter and slimmer than ADI’s previous product, giving the ability to incorporate unique digital platforms in complex and challenging spaces, such as the quad-screen because of the reduction in large, heavy and costly supporting steelwork.
The Arena opted for the MT5; a fine pitch screen with a 5mm resolution that delivers exceptional levels of clarity and contrast.
Content Solution for multiple uses
ADI have also supplied a complete content management system. This allows the venue to easily switch between types of content usage that different events require.
The solution also includes a scoreboard software platform designed specifically for ice hockey usage.
A revolution for fan engagement.
The installation of the new state-of-the-art display system has revolutionised how fans engage with the action during Clan home game nights.
The screens provides instant replays, real-time statistics, and dynamic visuals to ensure that fans don’t miss a moment of the thrilling on-ice action.
This upgrade will also allow for more immersive pre-game entertainment and in-game features, adding to the electrifying atmosphere Clan fans are known for.
We’re always looking for ways to improve the game day experience for our supporters, and this new addition is a massive step in that direction. The new screens will not only enhance the overall fan experience but also take our in-arena entertainment to a whole new level. We’d like to thank everyone at ADI, Braehead Shopping Centre and Renfrewshire Council for supporting our project aspirations.
Outcome:
The installation of ADI’s quad-screen solution has transformed the fan experience at Braehead Arena. Glasgow Clan supporters now enjoy enhanced visuals, real-time stats, and instant replays that bring them closer to the action, while dynamic pre-game and in-game entertainment creates an electrifying atmosphere.
The system’s versatility also benefits the arena’s multi-event calendar, seamlessly adapting to concerts, exhibitions, and other sporting fixtures. With its innovative design and cutting-edge technology, the new display system ensures Braehead Arena delivers unforgettable experiences for every event.