Returns a list of users who have not logged in for a certain period of time.
For the security-oriented agency:
Offer a "Security & Compliance" service. Conduct a quarterly automated scan of all customer websites to identify administrator accounts that have been inactive for more than 90 days and report them as potential security risks.
For E-commerce Revenue Growth:
Run a monthly check for users with the role "customer" who have been inactive for over 180 days. Feed this list into your marketing automation tool to trigger a re-engagement campaign with a special discount coupon, bringing back past customers and boosting revenue.
For performance optimization:
For large membership sites, use this endpoint to identify "dead accounts" (e.g., subscribers inactive for 2 years). Exporting and cleaning up this list can noticeably improve website performance.