Platforms like Fiverr and Upwork take 20% of every dollar you earn. That’s one-fifth of your income gone before you even invoice a client. WP Sell Services is a new WordPress plugin that lets freelancers, agencies, and consultants run their own service marketplace – with zero platform commission, full control over pricing, and no algorithm deciding who gets visibility.
What Is WP Sell Services?
WP Sell Services is a WordPress plugin that transforms any WordPress + WooCommerce site into a complete service marketplace. Instead of listing gigs on someone else’s platform and paying a cut, you own the entire storefront – the listings, the bookings, the client relationship, and the revenue.
The plugin was built for one specific problem: service providers spend years building a reputation on third-party platforms, only to find their accounts suspended, their profiles buried by algorithm changes, or their margins squeezed further with every fee update. WP Sell Services moves that business asset onto infrastructure you control.
It works on top of WooCommerce, so payments, tax handling, refunds, and order management all go through tooling you already know. You’re not reinventing the wheel – you’re adding a service layer on top of the most widely used ecommerce platform in the world.
“Own your platform. Keep your clients. Keep your revenue.”
The core promise of WP Sell Services
The Real Cost of Platform Dependency
Before getting into features, it’s worth understanding why freelancers and agencies are looking to leave the major platforms in the first place. The numbers tell a clear story.
| Platform | Service Fee (Seller) | Additional Costs | Your Control |
|---|---|---|---|
| Fiverr | 20% | Promoted Gigs, currency conversion | Low – algorithm-driven visibility |
| Upwork | 10-20% (sliding scale) | Connects, membership fees | Low – profile score dependent |
| Toptal | Undisclosed markup | Long vetting process | Very low – invite only |
| WP Sell Services | 0% | Hosting + plugin cost only | Full – you own everything |
On Upwork, the sliding fee structure means you pay 20% on the first $500 with a client, 10% up to $10,000, and 5% beyond that. That sounds like it gets better over time – but most freelancers don’t keep single clients long enough to reach the lower tiers consistently. The effective tax on new client revenue is 20%.
On Fiverr, the 20% fee is flat across all orders. A designer charging $500 per logo takes home $400. Over 50 projects a year, that’s $5,000 paid directly to Fiverr for the privilege of being listed on their platform.
With WP Sell Services, your only ongoing costs are hosting (typically $20-50/month for a managed WordPress host) and the plugin license. On the same 50-project scenario, you keep every dollar.
Feature Walkthrough: What WP Sell Services Actually Does
WP Sell Services ships with a complete set of features out of the box. Here’s what you get and how each piece fits together.
Service Listings with Flexible Packages
Every service on your marketplace gets its own listing page. You can offer up to three package tiers per service – Basic, Standard, and Premium – with different deliverables, timelines, and prices for each.
The pricing model is flexible. You can set fixed prices for defined deliverables, hourly rates for ongoing work, or enable custom quote requests where clients describe their project and you respond with a tailored price. This covers the full range of how service businesses actually operate – from the $29 logo design to the $10,000 website build.
- Fixed price packages for predictable project scopes
- Hourly rate tracking for consulting and retainer work
- Custom quote requests for complex or bespoke projects
- Per-package delivery timelines and revision limits
- Add-on services attached to any listing
Booking and Scheduling Integration
For service providers who work by appointment – coaches, consultants, tutors, therapists – WP Sell Services includes a scheduling layer that lets clients book time slots directly from the service listing. You set your available hours, block off dates, and the system handles the rest. If you want to go deeper on automating the booking-to-payment workflow, see our guide on service booking automation from inquiry to payment.
Calendar sync keeps your availability accurate across time zones. When a client books a session, they get a confirmation email with the meeting details. You get a notification and a calendar entry. No back-and-forth scheduling emails.
WooCommerce Payments Integration
Because WP Sell Services runs on WooCommerce, it inherits the entire payments ecosystem. Stripe, PayPal, bank transfer, WooCommerce Payments – any payment gateway that works with WooCommerce works here. This matters for two reasons.
First, you’re not locked into a single processor with unfavorable rates. Stripe’s standard rate is 2.9% plus 30 cents per transaction – far below the 20% you’d pay Fiverr. Second, international clients can pay in their local currency with familiar checkout flows. Clients trust the WooCommerce checkout because they’ve used it on thousands of stores.
Freelancer and Agency Profiles
Each service provider on the platform gets a public profile page. This includes a bio, portfolio items, skill tags, response time, and an aggregate rating based on completed orders. If you’re running a single-provider marketplace for your own agency, this is your online storefront. If you’re running a multi-vendor platform, profiles help clients choose between providers.
Profiles are SEO-friendly by default. Your expertise, specialization, and service descriptions are indexed by search engines. Over time, this builds organic discovery that third-party platforms can take away with an algorithm update – but your own site cannot.
Client Dashboard
When a client places an order, they get access to a client dashboard where they can track the order status, communicate with the provider, upload files, review deliverables, and request revisions. The entire project lifecycle happens inside your platform, not over scattered email threads.
Order statuses mirror how service work actually flows: Pending, In Progress, Delivered, Under Revision, Completed. Clients know exactly where their project stands without having to chase you for updates.
Service Categories and Search
The plugin includes a full category system so clients can browse your catalog by service type. A design agency might have categories for Logo Design, Brand Identity, UI/UX, and Print. A development shop might have WordPress Development, WooCommerce Setup, Speed Optimization, and Security Audits.
Search filters let clients narrow by price range, delivery time, rating, and skill tags. This makes the marketplace functional even with a large catalog – clients find what they need quickly, which reduces friction and improves conversion.
Review and Rating System
After order completion, clients can leave a star rating and written review. These reviews display on the service listing and the provider profile. The system is verified – only clients who completed an order can leave a review, which prevents gaming.
For established service providers, this is where years of Fiverr or Upwork social proof can transfer over time. Every new client you serve on your own platform builds your reputation directly on your asset, not on someone else’s domain.
Multi-Vendor Capability
WP Sell Services supports multiple service providers on a single platform. This is the feature that lets you build a freelance service marketplace like Fiverr with WordPress – where independent freelancers can create accounts, list their services, receive orders, and get paid automatically via vendor payouts.
As the marketplace owner, you set the commission rate (including zero percent), the payout schedule, and the approval workflow for new vendor registrations. You can run an invite-only premium marketplace or an open platform – the controls are yours to configure.
How WP Sell Services Compares to Other Solutions
WP Sell Services is not the only way to sell services online. Here’s how it sits against the most common alternatives.
vs. WooCommerce Bookings
WooCommerce Bookings is an official WooCommerce extension priced at $249/year. It handles appointment scheduling well, but it was built for product-adjacent bookings – hotel rooms, rentals, classes – not for the full service delivery workflow that freelancers need. There’s no concept of project packages, custom quotes, revision cycles, or vendor profiles.
WP Sell Services is purpose-built for service work. The booking layer is one feature within a larger system that covers the entire arc from service discovery to final delivery and review.
vs. Manual Forms and Invoicing
Many freelancers use a contact form, a Google Calendar link, and FreshBooks or Wave for invoicing. This works, but it’s three separate tools with no connection between them. Clients fall through gaps. Order status exists only in your head. Following up on unpaid invoices is manual.
WP Sell Services consolidates the discovery, booking, payment, project tracking, and review into one system. It’s not just more convenient – it’s a different client experience. A polished marketplace tells clients you’re serious about your business.
vs. Building Custom
A custom-built service marketplace on WordPress using separate plugins for bookings, vendor management, and order tracking would cost $400-800/year in plugin licenses alone, plus substantial developer time to integrate them. WP Sell Services ships as a single coherent plugin where all the moving parts were designed to work together.
Who Is WP Sell Services For?
The plugin is designed for a specific type of service business. Before installing, check if your situation matches one of these profiles.
Freelancers Leaving the Platforms
If you’ve been on Fiverr or Upwork for a few years and have a steady stream of clients and strong reviews, you have the social proof to start moving clients to your own platform. The first time a returning client books directly through your site instead of the platform, you’re saving 20%. Over a full year, that compounds significantly.
The transition doesn’t have to be abrupt. You can keep your platform profiles active while building your own catalog. Direct clients to your site for new projects. Over 12-18 months, the dependency on third-party platforms can shrink materially.
Agencies Building Their Booking Layer
Web development and design agencies often don’t have a proper catalog of services with public pricing. Potential clients arrive at a generic “contact us” page and have no idea what a project will cost. This creates friction at the top of the funnel.
WP Sell Services lets agencies create browsable service catalogs with clear package pricing and delivery timelines. Clients can self-qualify, pick a package, and book – without a sales call for smaller engagements. This frees up the agency’s time for higher-value client conversations.
Coaches, Tutors, and Consultants
Knowledge-work professionals who sell their time – business coaches, language tutors, financial advisors, fitness trainers – can use WP Sell Services to package their offerings into bookable sessions and programs. The scheduling integration handles calendar management. The client dashboard tracks ongoing engagement history. For a full walkthrough of how consultants can sell consulting services online with their own booking platform, we have a detailed guide covering setup and client acquisition.
Marketplace Builders
If you want to build a Fiverr alternative for a specific niche – WordPress developers, voice-over artists, technical writers, UX researchers – WP Sell Services gives you the multi-vendor infrastructure to do it. You handle onboarding and quality control. The plugin handles the marketplace mechanics.
How to Set Up Your Service Marketplace
Getting from a fresh WordPress install to a live service marketplace with WP Sell Services takes a few focused hours. Here’s the practical sequence.
Step 1: Start with WordPress and WooCommerce
WP Sell Services requires WordPress 6.0 or higher and WooCommerce 8.0 or higher. If you don’t have a site yet, any managed WordPress host – SiteGround, Kinsta, WP Engine, Cloudways – will work. Install WordPress, then install WooCommerce and run through the setup wizard to configure your store currency and payment methods.
Step 2: Install and Activate WP Sell Services
Download WP Sell Services from store.wbcomdesigns.com and upload it via the WordPress plugin installer. After activation, the plugin runs a setup wizard that creates the required pages (Services Catalog, Provider Profile, Client Dashboard, Submit Service) and configures the default settings.
Step 3: Configure Your Services and Categories
Go to WP Sell Services – Categories and create your top-level service categories. Then go to Services – Add New and create your first service listing. Add your packages, set pricing, write your service description, upload portfolio samples, and set your delivery timeline. Publish the listing and check it on the frontend.
Step 4: Set Up Your Provider Profile
Navigate to your user profile and fill out the provider profile fields – bio, skills, response time commitment, and profile photo. This page is what potential clients see when they want to learn more about who they’re hiring. Treat it like a condensed pitch.
Step 5: Configure Payments and Test an Order
In WooCommerce – Settings – Payments, enable your preferred gateway. For most service providers, Stripe is the best default – low fees, fast payouts, strong fraud protection. Place a test order yourself to verify the full flow: discovery, package selection, checkout, order confirmation, client dashboard access.
Step 6: If Running Multi-Vendor, Configure Vendor Settings
If you’re building a marketplace with multiple providers, go to WP Sell Services – Vendor Settings and configure commission rates, payout methods, and the vendor registration workflow. Decide whether vendors can publish listings immediately or need admin approval first. For quality-controlled marketplaces, manual approval is worth the overhead.
SEO and Discoverability: Building Your Own Traffic
One of the less obvious advantages of owning your service marketplace is the SEO upside. Every service listing is a standalone page that can rank for specific search terms. A WordPress speed optimization service can rank for “wordpress speed optimization service.” A logo design package can rank for “logo design for startups.”
On Fiverr, your gig page lives at fiverr.com/username/your-gig. The SEO value from that page’s ranking goes to Fiverr, not to you. On your own platform, every click from Google goes to your domain and builds your site’s authority over time.
WP Sell Services generates clean, SEO-friendly URLs for all service listings and provider profiles. Combined with a caching plugin and a theme built on clean markup, your service pages will index and rank like any other well-structured WordPress content.
Every service listing on your own site builds your domain authority. On Fiverr, it builds theirs.
Pricing and Availability
WP Sell Services is available today at store.wbcomdesigns.com. Licensing follows a standard WordPress plugin model – annual license with updates and support included. Single-site, multi-site, and agency licenses are available depending on how many platforms you’re running.
There’s no transaction fee, no revenue share, and no usage limits. You pay for the plugin once per year. Everything else – the listings, the bookings, the orders, the payouts – is between you and your clients.
Frequently Asked Questions
Does WP Sell Services work without WooCommerce?
No. WooCommerce is a required dependency. It handles all payment processing, order management, and refunds. If you don’t already have WooCommerce installed, the plugin setup wizard will prompt you to install it.
Can I migrate my existing Fiverr or Upwork reviews?
You can’t import reviews directly from third-party platforms – those platforms own that data. What you can do is contact your existing clients and ask them to leave a review on your new platform. Most long-term clients are willing to do this, especially if they’re already booking with you directly.
Is it possible to run both a marketplace and a regular WooCommerce store on the same site?
Yes. WP Sell Services adds a service layer on top of WooCommerce. Your existing products, shop pages, and checkout flow are unaffected. Services and physical/digital products can coexist on the same WooCommerce installation.
What happens if a client disputes an order?
The client dashboard includes an order dispute workflow. When a client marks an order as disputed, both parties can submit their case through the platform. As the marketplace owner, you review and resolve disputes manually. For payment disputes (chargebacks), they’re handled through your payment gateway’s standard dispute process.
Does the plugin support recurring subscriptions for retainer clients?
Recurring billing requires the WooCommerce Subscriptions extension. WP Sell Services is compatible with it, so you can create monthly retainer packages that auto-renew. This is particularly useful for agencies offering ongoing maintenance, SEO, or social media management services.
What should I charge on my own marketplace compared to Fiverr?
This is the first question most freelancers ask when moving off platforms. The short answer: charge what the work is actually worth, not what you’d charge after factoring in the 20% cut. If you were listing a service at on Fiverr to net, you can now list it at and earn the same – or list it at and earn more while still being competitive. The right pricing depends on your market, niche, and client quality rather than platform positioning.
Technical Requirements and Compatibility
Before installing WP Sell Services, verify your environment meets these requirements. Most modern WordPress installations already do.
- WordPress 6.0 or higher (WordPress 6.4+ recommended)
- WooCommerce 8.0 or higher
- PHP 7.4 minimum (PHP 8.1+ recommended for best performance)
- MySQL 5.7 or higher (or MariaDB 10.3+)
- HTTPS enabled (required for payment processing)
- At least 256MB PHP memory limit (512MB recommended for busy marketplaces)
WP Sell Services is tested against the most widely used WordPress themes and page builders. It works with block-based (FSE) themes and classic themes alike. If you’re running a highly customized theme, test in a staging environment before deploying to production. The plugin registers its own page templates for key marketplace pages, so theme compatibility is straightforward in most cases.
For multi-vendor setups handling significant transaction volume, a managed WordPress host with dedicated resources – Kinsta, WP Engine, or Cloudways – is recommended over shared hosting. The client dashboard and real-time order status updates benefit from server configurations with object caching enabled.
The Bottom Line
WP Sell Services is for service providers who are done paying 20% to platforms that don’t have their interests at heart. It gives you the infrastructure to run a professional service marketplace on your own terms – your pricing, your brand, your client relationships, your revenue.
The plugin won’t replace the discovery that Fiverr and Upwork provide to new freelancers just starting out. But if you already have clients, a track record, and a reputation worth protecting, owning your platform is a logical next step. The upfront effort of setting it up pays for itself the first time a client books directly through your site instead of through a platform taking a 20% cut.
Launch day is today. The plugin is available now at store.wbcomdesigns.com.
Ready to Own Your Service Business?
Stop giving 20% of your revenue to platforms. WP Sell Services launches today – built for WordPress, powered by WooCommerce, zero commission.
