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The Great Rebrand of Women in Their 40s
how science, hormones, and second acts rewrote what forty looks like
Jan 15
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Geri Hirsch
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33
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The Weekly Edit
tim cook’s nike boost, goop kitchen x huberman, winona ryder x a$ap rocky, longevity everything, fits for the gym, feeling hot and so much more!
Jan 11
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Geri Hirsch
139
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Personal Curriculum 2026
because we're forever students
Jan 8
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Geri Hirsch
40
15
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The Weekly Edit
urban outfitters at an all-time high, lululemon's crawling back from an all time low, hailey bieber’s chic new bob, holiday party menus, protein water…
Dec 21, 2025
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Geri Hirsch
53
20
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Things I Learned This Year That Felt Life-Changing
the profound, the practical, and the pleasantly shallow
Dec 18, 2025
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Geri Hirsch
42
10
1
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The Weekly Edit
media shakeups, the christmas-decor vibe shift, a radically honest OOO campaign, nike shox, styling tips, looking for the wins and so much more!
Dec 14, 2025
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Geri Hirsch
175
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7 Things: A Very Festive What-to-Make, Wear, Gift & Do
a cheat sheet for the holiday season
Dec 11, 2025
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Geri Hirsch
33
4
2
The Weekly Edit
health tracking earrings, unplugging is luxury’s most valuable currency, the AD100 list, a beauty routine to cure a hangover, greta lee and so much…
Dec 7, 2025
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Geri Hirsch
82
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Say the Nice Thing
because saying the kind thing is its own kind of superpower
Dec 4, 2025
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Geri Hirsch
30
12
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Best of Beauty 2025
a tight edit of the very best in beauty: hair, makeup, skincare, body care, et al
Nov 28, 2025
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Geri Hirsch
52
17
4
The Weekly Edit
emily weiss had a garage sale, botox sales are down, tiktok attempts to limit doomscrolling, coolcations, 100 of the easiest-ever thanksgiving sides and…
Nov 23, 2025
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Geri Hirsch
71
19
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Instant Oooomph
low-lift, high-impact, instant polish
Nov 20, 2025
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Geri Hirsch
33
11
The Weekly Edit
Momboy style trending, quieter brains, whispers of Victoria Beckham selling her beauty brand, 3 things for better sleep and so much more!
Nov 16, 2025
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Geri Hirsch
79
11
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High Effort to Be Low Maintenance
the truth behind five-minute makeup, "I just threw this on" and the choreography of effort behind the effortless moments
Nov 13, 2025
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Geri Hirsch
30
22
2
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The In-Between
Somewhere between deep thoughts and good lip balm recs. Writing about the messy, magical in-between of life.
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