Carrier-billed mobile · worldwide

Imagination,
brought to life.

Unacell builds mobile applications and services for customers all over the world. Direct carrier integrations, billing infrastructure built in-house, and products people keep.

75+
Products
9
Countries
32
Carriers
6
Languages

A real company with a verifiable footprint. Built quietly for the regulated mobile era, proven across nine countries and thirty-two carriers.

Est. Netherlands Magick Multimedia company Worldwide distribution
What we build

Three product lines.
One platform.

Games

Play

Mobile games are one of the most popular forms of entertainment on the planet. We stay ahead of the field, giving worldwide customers new ways to play, localized and billed directly through carrier networks.

Applications

Use

As phones and tablets rose and the desktop faded, we built for the shift: utilities, mapping, and business-grade tools delivered as recurring mobile products.

Services

Enjoy

Entertaining our customers is one of our biggest passions. Our team works around the clock to deliver content and services people genuinely want, on the same billing backbone as everything we make.

At scale

The numbers behind the work.

0
Mobile products shipped
0
Direct carrier integrations
0
Countries operated in
0
Languages localized
Subscribers across the network
In revenue, and in ad spend deployed
Billing & subscription-tracking software
Affiliate networks in the world, as partners

Figures reflect cumulative operating scale across the network.

The network

A real global
operating presence.

The network began in the Netherlands and reached out from there. Every link is a direct, regulated relationship with a carrier. Several took months of application and approval before a single product could bill. Each market also meant passing carrier and regulatory review, with anti-fraud monitoring and consumer-protection standards built into the billing stack. That barrier is the moat.

Netherlands05
KPN, Vodafone NL, Odido, Tele2, Telfort
United Kingdom06
O2, Vodafone UK, Three, T-Mobile UK, Orange UK, Virgin Mobile
Russia04
MTS, MegaFon, Beeline, Tele2 Russia
France02
Orange, Bouygues Telecom
Spain03
Movistar, Vodafone Spain, Orange Spain
South Africa03
Vodacom, MTN, Telkom Mobile
Germany03
Deutsche Telekom, Vodafone Germany, O2
Australia03
Telstra, Vodafone Australia, Virgin Mobile AU
India03
Airtel, Vodafone India, Aircel
Primary billing partner TargetPay Direct carrier relationships Months-long regulatory approval per market
How it runs

A complete operation, owned end to end.

Billing we built ourselves

Proprietary billing and subscription-tracking software, built in-house, giving full visibility into every product across every carrier and market.

Licensed and original products

A blend of licensed content and originally-developed products, 75 and counting, localized across six languages.

The largest affiliate networks

Distribution through some of the largest affiliate networks in the world, reaching mobile audiences at global scale.

Performance marketing at scale

Millions deployed across pay-per-click and banner advertising on Facebook, Google, and effectively every major mobile platform of the era.

STEP 01
Select your product
STEP 02
Choose your payment
STEP 03
Enjoy your purchase
Mission

Give people across the globe creations they love to use, and keep growing with the industry for years to come.

Unacell is a well-established company that creates online products. The journey began in the Netherlands, providing customers with mobile games and services.

From there the base of operations expanded into a wide variety of applications, in several languages, for users all around the world. The goal is simple: keep building things worth keeping.

Founder

Build the hard infrastructure first. Scale follows.

Founded by Adam Howell · Magick Multimedia

Unacell was founded by Adam Howell, a Canadian technology entrepreneur and early operator in mobile subscription commerce. Long before the model went mainstream, he built the regulated carrier relationships, billing infrastructure, and distribution that made global mobile products work.

He went on to early cryptocurrency development and now builds toward institutional digital-asset work in Dubai. More at howelladam.com.

Any questions?
Get in touch.

hello@howelladam.com

A Magick Multimedia company, founded by Adam Howell. More at howelladam.com.