Codedesign

Stop optimizing for Google’s search box. For high-intent buyers, it’s quickly becoming a ghost town. Your future customers aren't typing "best marketing agency" or "top B2B software" into a search bar anymore. They are opening Claude or ChatGPT and dropping in a 10-part, hyper-specific instruction manual detailing their exact constraints, goals, and data files. The prompt is the new keyword. Are you optimized for it, or are you invisible?

Stop optimizing for Google’s search box. For high-intent buyers, it’s quickly becoming a ghost town. Your future customers aren't typing "best marketing agency" or "top B2B software" into a search bar anymore. They are opening Claude or ChatGPT and dropping in a 10-part, hyper-specific instruction manual detailing their exact constraints, goals, and data files. The prompt is the new keyword. Are you optimized for it, or are you invisible?

How do you design for a world powered by AI discovery? 🤖 It’s a question we tackle every day at Codedesign. It’s also why we are thrilled Bruno Gavino, has been invited to the DesignRush 2026 Jury Panel. As a juror, Bruno will be evaluating how global brands and agencies are evolving their design languages to stay visible, functional, and impactful in a rapidly changing tech landscape. We are excited to have Codedesign's philosophy represented on such a major industry platform. Stay tuned #FutureOfDesign #GenerativeAI #MarTech #UserExperience #DesignThinking #BusinessGrowth

Most brand teams chasing AI visibility are debugging the wrong layer. Use llmsearchconsole.com to explore deeper the origin of your LLM Traffic issues.

Should you stop optimizing for friction-free AI and start designing for human friction—because true innovation comes from tension, not automation?

We are stripping away the traditional, dry corporate bio structure to highlight Carola’s real-world agility. By pairing her background as a national sprinting and 4x100 relay champion 🏃♀️🏃♀️ with her international adaptations across Peru, Spain, Argentina, and Portugal, we present our new Account Strategist who treats fast-paced agency bottleneck-smashing like a competitive sport. Welcome to the Team, Carola Morón Espinosa! Good luck.

This is the Meta Paradox. Brands are pouring more budget into a channel that's getting more expensive while the upper funnel — where brand consideration is formed, where categories are defined, where recommendations are made — is quietly migrating to a medium where paid media doesn't exist - yet. https://lnkd.in/e3XVZPAE

At Codedesign, we don't just follow the algorithm, we anticipate the shift. That’s why we are thrilled to welcome André Alves as our new SEO/GEO Client Lead. André isn't your typical SEO specialist. He’s a data-driven strategist who understands that in an AI-first world, "search" happens everywhere, from Google to Perplexity and beyond. With a deep vertical expertise and a "tech-first" mindset, André will be leading our efforts to ensure our clients don't just rank, but dominate the generative engine landscape. When he’s not deconstructing search intent, you’ll find André teaching japanese, doing kickflips 🛹 , or capturing the world through a lens, bringing that same balance of precision and flow to our Growth Engine. Welcome to the team, André! #GrowthEngine, #SEO, #GEO, #Performance

This week at Voice of Experts Carolina Hedman, on how tech can help us understand tech. Check it our at: https://lnkd.in/gV2VNGEu

At Codedesign, we only win when our clients win. And to win in a 160M+ user ecosystem, you don’t just need a specialist - you need a strategist who can make the Google algorithm fall in love. That’s why we’re hyped to welcome Raphael Santos as our new SEO Executive. Raphael doesn't just "do" SEO; he engineers organic revenue-driving systems. With over 8 years of experience scaling international markets, he’s influenced a staggering 112M+ annual organic sessions and driven 1.66M unbranded signups. If there’s a localization gap or a crawl efficiency bottleneck, Raphael has already audited it before his first coffee. But here’s the "Codedesign edge": Raphael is as creative as he is analytical. When he isn't deconstructing site architecture or mastering GEO he is: 👉 A Published Author: He literally wrote the book—specifically Fragil como Origami, launched in 2024. 👉 A Self-Proclaimed Penguin: He thrives in the winter, lives for "Cozy Vibes" (coffee + books), and moved from São Paulo to Vila Nova de Gaia to support his husband’s PhD. 👉 The Ultimate "Winter Solider": He traveled solo to London just to see Spirited Away in the theater, proving he’ll go the distance for a great story. And he’s joined by his Corgi, Martin, who will be providing "quality control" (barking) during deep-work sprints. Welcome to the Growth Engine, Raphael! Let’s turn search demand into market dominance. #GrowthEngine #SEO #GEO #Performance