3-Minute Video: Data Management and Processing with Rocket Data Replicate and Sync (formerly tcVISION)

by Joseph Brady, Director of Business Development and Cloud Alliance Leader at Treehouse Software, Inc.

Treehouse Software is a worldwide distributor of Rocket Data Replicate and Sync (formerly tcVISION), the leading tool for using change data capture (CDC) for synchronizing mainframe data with real-time and bi-directional data replication. This video focuses on the product’s data management and use of “staged processing” to minimize its footprint on the mainframe system…


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Contact us today for a live, online demo…

Simply fill out our Demonstration Request Form and a Treehouse representative will contact you to set up a time for your requested demonstration.

What is meant by “Regional Data Sovereignty” when replicating enterprise data on AWS?

by Joseph Brady, Director of Business Development and Cloud Alliance Leader at Treehouse Software, Inc.

I have recently been taking some classes in preparation for an AWS certification. In some of these classes, an example scenario has been used that speaks to an issue I’ve often heard mentioned by Treehouse mainframe customers­–that of “Regional Data Sovereignty”. For example, a customer might have government compliance requirements that financial information in Frankfurt cannot leave Germany, and many other countries have similar restrictions and regulatory controls in place.

Fortunately, Regional Data Sovereignty is a critical part of the design of AWS Global Infrastructure. Within this infrastructure, there are AWS Regions which address data that is subject to local laws and statutes of the country in which a Region is located. With the understanding that the customer’s data and application live and runs in various geographical Regions, there are four business factors a customer should consider when choosing a Region:

  1. Compliance. Before any other factors, customers must first look at their regional compliance requirements to determine if data must live within certain geographical boundaries.
  2. Proximity. How close the enterprise is to its customer base is another major factor because of possible latency issues between countries.  Locating a Region closest to the customer base is generally the best choice.
  3. Feature availability. Sometimes the closest Region may not have all the AWS features a business needs. Every year thousands of new features and products specifically to answer customer requests and needs are released by AWS. But sometimes those new services require new physical hardware that AWS has to build, so the service might be available one Region at a time. 
  4. Pricing. Even when the hardware is equal from one Region to the next, some locations are more expensive in which to operate. For example, the same workload in Sao Paulo could be significantly more expensive than if it is run out of Oregon in the United States. 

Additionally, events such as natural disasters, can happen to cause customers to lose connection to a data center, so a High Availability (HA) cutover plan should also be considered. The customer can run a second data center, but real estate prices alone could restrict that when considering all the duplicate expense of hardware, employees, electricity, heating and cooling, and security. Most businesses simply end up just storing backups somewhere, and then hope for the disaster to never come. And “hope” is not a good business plan. I recently covered how Treehouse Software can help provide an HA framework for mainframe customers in another blog.

Let’s take a look at the AWS Global Infrastructure and how its Regions are distributed worldwide…

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AWS Regions are built to be closest to the highest business traffic demands, such as in Paris, Tokyo, Sao Paulo, Dublin, and Ohio. Inside each Region, there are multiple data centers that have all the compute, storage, and other services customers need to run their applications. By utilizing AWS Regions for high availability of its business services, customers can be assured of minimal downtime of operations. Regions can be connected to each other through the high-speed AWS Direct Connect, which bypasses the public Internet, and the customer’s business decision maker chooses which Region they want to use. Each Region is isolated from every other Region in the sense that absolutely no data goes in or out of the customer’s environment in that Region without explicit permission for that data to be moved. These elements should be part of all critical strategic and security conversations when planning global distribution and availability of an enterprise’s data on AWS. 

Video – AWS Global Infrastructure explained…


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Contact Treehouse Software today to discuss your project, or to schedule a demo of our Mainframe-to-AWS real-time and bi-directional data replication solution. 

So, you want to bring Snowflake’s advanced ML/AI capabilities to bear on your mainframe data? Treehouse Software enables that…

by Dan Vimont, Director of Innovation at Treehouse Software, Inc. and Joseph Brady, Director of Business Development at Treehouse Software, Inc.

The exploding popularity of advanced data analytics platforms such as Snowflake, where an ever-expanding array of machine learning and artificial intelligence tools are available to generate vital insights from your enterprise’s data, has quickly transformed the world of data processing.  Your data science teams are sitting there at their Snowflake consoles, eagerly awaiting the arrival of critical data from your mainframes to supercharge their predictive analytics and generative AI frameworks.

They’re waiting…

So, what’s the hold-up?

Oh yeah, getting legacy data out of ancient mainframe datastores and into Cloud analytics frameworks is HARD, right?

Um, no, actually — it’s not.

The Treehouse Software solution…

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How does it work?

  1. We start at the source — the mainframe — where an agent (with a very small footprint) extracts data (in the context of either bulk-load or CDC processing).
  2. The raw data is securely passed from the mainframe to MDR (Treehouse Mainframe Data Replicator powered by Rocket® Software) which speedily transforms mainframe-formatted data into Unicode/JSON and publishes the results to a Kafka topic.
  3. Our efficient and autoscaling microservices take it from there. Treehouse Dataflow Toolkit functions consume the data from Kafka, automatically prepare landing tables, views, and additional infrastructure in Snowflake, and then land the data in Snowflake (all the while adhering to Snowflake’s recommended “best practices” for massive data loading, thus assuring shortest and surest loads).

Snowflake tables and views: something for everybody

Within this framework, the Snowflake staging tables are constantly accruing historical data, ideally suited for data scientists looking to do trend analysis, predictive analytics, ML, and AI work.  For business analysts and others who prefer structured data representations of potentially complex hierarchical data, the Treehouse framework also automatically provides structured user-views.

… and the world keeps on changing, so keep your options open!

Publishing both bulk-load and CDC data to a reliable and scalable framework like Kafka allows you to maintain a broad array of options to ultimately feed your legacy data to any number of JSON-friendly ETL tools, target datastores, and data analytics packages (some of which may not even have been invented yet!).  In addition to Snowflake, the Treehouse Dataflow Toolkit also currently targets Amazon Redshift, Amazon DynamoDB, and Amazon Athena/S3.


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Contact Treehouse Software today to discuss your project, or to schedule a demo. 

New Relationship with Rocket Software Strengthens Treehouse Software’s Enterprise Modernization Offerings

Many have seen the announcement that Rocket Software has acquired BOS DigiTec GmbH, developer of tcVISION, which Treehouse Software markets, sells, and supports worldwide. We congratulate both companies on this exciting move to grow the product’s presence in the enterprise modernization market. Please note that Treehouse Software, Inc. was not mentioned in that announcement, because Treehouse is not part of this acquisition. However, our customers, partners, and prospects that we do business with should not be concerned and can be assured that Treehouse Software is still your source and point of contact for the tcVISION and tcACCESS products for years to come. After discussions with the Rocket Software team, we received the following statement for which we are grateful. We would like to share this statement from Rocket Software:

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Dear Treehouse Customers,

We are thrilled to share some exciting news about tcVISION and tcACCESS, the products that have become your trusted solutions for data integration. BOS DigiTec GmbH, the German developer behind tcVISION and tcACCESS, has recently entered into a definitive agreement to be acquired by Rocket Software, a global technology leader that develops enterprise software for some of the world’s largest companies.  

As a result of this acquisition, tcVISION will now be rebranded as Rocket Data Replicate and Sync (RDRS) and will become an essential part of Rocket Software’s portfolio of modernization products. tcVISION, now RDRS, will serve as Rocket Software’s primary solution for real-time data replication, complementing their Rocket Data Virtualization solution (RDV), which focuses on providing modern APIs to access current mainframe data in place.

While the product’s name is changing, we want to assure you that it will remain the same exceptional solution you have come to know and trust from Treehouse Software. It’s the same technology with a new name. Treehouse Software, in collaboration with Rocket Software, is committed to keeping you well-informed throughout this transition.

Here is some additional information:

  • Who is Rocket Software and what do they do? Rocket Software partners with the largest enterprises across all industries globally to address their most complex IT challenges in infrastructure, data, and applications. Trusted by over 10,000 customers, Rocket Software enables enterprises to modernize in place with a hybrid cloud strategy, avoiding the need for costly re-platforming. Rocket Software is a privately held U.S. corporation headquartered in the Boston area, with centers of excellence strategically located throughout North America, Europe, Asia, and Australia.
  • How will the acquisition affect tcVISION’s product roadmap? RDRS, formerly tcVISION, will be integrated into Rocket Software’s portfolio of modernization products, promising enhanced scale, flexibility, and security for your organization’s existing infrastructure. Given Rocket Software’s global reach, we anticipate that product roadmaps and requests for enhancements will accelerate, and we look forward to sharing more details soon, as we prioritize listening to and addressing customer needs.
  • How will this acquisition help you? This acquisition will combine Rocket Software’s extensive mainframe portfolio and expertise with the tcVISION (RDRS) data replication capabilities, offering Treehouse Software’s customers the best of both worlds—the security and reliability of the mainframe and the advanced analytics of the cloud, all without incurring excessive business risk or expenses.  This combination allows you to keep core transaction processing workloads secure on the mainframe while benefiting from real-time data replication to the cloud, enabling the development of new applications and generative AI models simultaneously.
  • How will our customer support be affected? Your customer support experience with Treehouse Software remains unchanged and Treehouse is your point of contact for support. Rocket Software, like Treehouse Software, is dedicated to putting customers first, and your success remains our shared priority.
  • Will there be any interruptions in services during the transition? No, there will be no interruptions in services during the transition.
  • Who can I contact with questions? You can reach out to Treehouse Software team members, Joseph Brady, Director of Business Development at: jbrady@treehouse.com or Lynn McIntyre, Technical Support Leader at: lmcyntire@treehouse.com.  For sales-related questions, contact: sales@treehouse.com.
  • Where is Rocket Software located and what markets does it serve? Rocket Software is headquartered in Waltham, MA, USA, and operates globally with offices in North America, Europe, and Asia/Pacific. It serves a wide range of industries, including Aerospace & Defense, Auto Manufacturing, Banking & Finance, Education, Energy, Government, Healthcare, Insurance, and Retail, among others.
  • How big is Rocket Software? Rocket Software has over 2,500 employees worldwide.

This collaboration between Treehouse Software, a mainframe systems software company since 1983, and a global technology leader like Rocket Software marks a significant milestone in our journey to provide you with even better solutions and services.

We sincerely appreciate the trust and loyalty you have shown us. If you have any questions or require further information, please do not hesitate to reach out to your contact at Treehouse Software. Your satisfaction and success remain our top priority, and we are here to support you every step of the way.

Thank you for your continued partnership with Treehouse Software, and we look forward to delivering even more value to you through this exciting new collaboration with Rocket Software.


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Conclusion from Treehouse Software…

Treehouse Software has been in business over 40 years, serving enterprise mainframe customers worldwide, and look forward to many more years of innovation and presence in this market space. Additionally, Treehouse Software has been representing tcVISION (now RDRS) for 17 years providing marketing, sales, trials, POCs, tech support, QA/testing, etc. which will continue, uninterrupted.

Please contact Treehouse Software at sales@treehouse.com with any questions. We look forward to serving you in your modernization journey!

Treehouse Software, Inc. | 2605 Nicholson Rd, Suite 1230 | Sewickley, PA 15143 | USA

T: 1-724-759-7070 | W: www.treehouse.com and www.tcvision.com

Treehouse Software helps mainframe customers quickly take advantage of Amazon Redshift via Kafka and S3

by Joseph Brady, Director of Business Development and Cloud Alliance Leader at Treehouse Software, Inc.

Treehouse Software’s customer base of enterprises using mainframes for storing mission-critical data are asking for ways to take advantage of the most advanced Cloud-based data warehouses. Recently, one of our customers sent us an inquiry asking about how tcVISION can be used to move some of their data to Amazon Redshift, the fully-managed data warehouse from AWS, for reporting and analytics using their existing Business Intelligence (BI) tools. They also expressed concerned about scalability of the data warehouse, since they may increase their data movement quite quickly in the near future.

Fortunately, one of our Cloud experts has been testing out the fastest and cleanest ways to use tcVISION to pump z/OS mainframe data into Amazon Redshift.  His testing proved that tcVISION fully supports an AWS best practices framework of: Amazon MSK(Kafka)-to-Amazon S3-to-Amazon Redshift. To achieve this within the framework, tcVISION is used to convert mainframe-based data (Adabas, VSAM, Db2, etc.) to JSON format and publish it to Kafka topics (Amazon MSK), then ultimately to Amazon Redshift as seen here…

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About Amazon Redshift… 


Your journey to Amazon Redshift begins today with Treehouse Software and tcVISION…

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Treehouse Software is an AWS Technology Partner and tcVISION is a Validated AWS Qualified Software that helps customers replicate their mainframe data between a vast array of source databases and Cloud technologies, including Amazon S3, Amazon MSK (Kafka), Amazon RDS, Amazon Redshift, DynamoDB, and many more. 

tcVISION focuses on changed data capture (CDC) when transferring information between mainframe data sources AWS. Through an innovative technology, changes occurring in any mainframe application data are tracked and captured, and then published to AWS-based data stores. From there, the door is open for the enterprise to take advantage of the latest and most popular AWS AI and ML resources.

Fill out the Treehouse Software Product Demonstration Request Form and a Treehouse representative will contact you to set up a time for an online tcVISION demonstration.


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Further reading: tcVISION is featured on the AWS Partner Network Blog…

The AWS Partner blog talks about tcVISION’s Mainframe-to-AWS data replication capabilities, including a technical overview, security, high availability, scalability, and a step-by-step example of the creation of tcVISION metadata and scripts for replicating mainframe data on AWS. Read the blog here: AWS Partner Network (APN) Blog: Real-Time Mainframe Data Replication to AWS with tcVISION from Treehouse Software.

AI is “IN” and Treehouse Software can help mainframe customers who want to add advanced intelligence to their enterprise data on AWS

by Joseph Brady, Director of Business Development and Cloud Alliance Leader at Treehouse Software, Inc.

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Artificial Intelligence (AI) and Machine Learning (ML) are not only revolutionizing the computing and business worlds in general, but the value proposition for Treehouse Software’s customer base who are replicating large amounts of mainframe data on AWS can be profound. AI/ML is proving to be a powerful force in improving customer experience, optimizing business operations, and accelerating innovation. For example, this powerful and predictive technology can help improve customer engagement and conversion by creating personalized web experiences that are based on data that shows individual preferences and behaviors. Additionally, business forecasting AI and ML tools can accurately predict demand and manage, optimize, and augment supply chain decisions by combining historical time series data with additional variables, such as new product features, pricing, holiday demand, etc.

AWS makes AI and ML technologies available at your fingertips… 

AWS is making incredible leaps in creating the most sophisticated AI tools available today — all literally at one’s fingertips. Never before has such powerful and useful technology been so easily available to so many, bringing the deepest set of ML services and supporting Cloud infrastructures instantly into the hands of developers and data scientists.

We are hearing first-hand how customers want to improve customer experience, optimize business processes, and accelerate innovation. For these purposes, businesses can use ready-made, purpose-built AI services, or customized models with AWS AI and ML offerings.


Examples of leading AI product available on AWS:


Your journey to AWS begins today with Treehouse Software and tcVISION…

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Treehouse Software is an AWS Technology Partner and tcVISION is a Validated AWS Qualified Software that helps customers replicate their mainframe data between a vast array of source databases and Cloud technologies, including Amazon S3, Amazon MSK (Kafka), Amazon RDS, Amazon Redshift, DynamoDB, and many more. 

tcVISION focuses on changed data capture (CDC) when transferring information between mainframe data sources AWS. Through an innovative technology, changes occurring in any mainframe application data are tracked and captured, and then published to AWS-based data stores. From there, the door is open for the enterprise to take advantage of the latest and most popular AWS AI and ML resources.

Fill out the Treehouse Software Product Demonstration Request Form and a Treehouse representative will contact you to set up a time for an online tcVISION demonstration.


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Further reading: tcVISION is featured on the AWS Partner Network Blog…

The AWS Partner blog talks about tcVISION’s Mainframe-to-AWS data replication capabilities, including a technical overview, security, high availability, scalability, and a step-by-step example of the creation of tcVISION metadata and scripts for replicating mainframe data on AWS. Read the blog here: AWS Partner Network (APN) Blog: Real-Time Mainframe Data Replication to AWS with tcVISION from Treehouse Software.

Try the no-risk approach to testing out mainframe data replication on the Cloud with a tcVISION Proof of Concept

by Joseph Brady, Director of Business Development / Cloud Alliance Leader at Treehouse Software, Inc.

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Many Treehouse Software customers have discovered that they can save weeks, or months in their mainframe modernization initiatives by doing a tcVISION Proof of Concept (POC) for Mainframe-to-Cloud data replication. Depending on the complexity of the customer’s project, a tcVISION POC generally lasts as little as 10 business days after the product is installed and all connectivity is set up between the mainframe and Cloud environments. Treehouse Software provides documentation beforehand that outlines all of the requirements and agenda for the POC, and Treehouse technicians assist in downloading and installing tcVISION.

The customer provides a representative subset of z/OS or z/VSE mainframe data (e.g., Db2, Adabas, VSAM, IMS/DB, CA IDMS, CA DATACOM, etc.), use case, and goals for the POC, and the Treehouse team mentors the customer’s technical team via remote screen sharing sessions. The application is executed on customer facilities, in a non-production environment, and a limited-scope implementation of a tcVISION application is conducted to prove that the product meets the customer’s desired use case.

By the end of the POC, customers will have replicated mainframe data on their Cloud target, tested out product capabilities, and demonstrated a successful, repeatable data replication process, with documented results. After the tcVISION POC, the customer has all the connectivity and processes in place to begin setting up the production phase of their mainframe data modernization project. The minimal cost, in terms of human resources and time makes a tcVISION POC a valuable ROI in the customer’s mainframe modernization journey.

A key advantage for customers is once tcVISION is up and running, their legacy mainframe environment can continue as long as needed, while they replicate data – in real time and bi-directionally – on the new Cloud platform. Now the enterprise can quickly take advantage of the latest Cloud services, such as analytics, machine learning and artificial intelligence (AI), etc., as well as move data to a variety of highly available and secure databases and data stores.

About tcVISION…

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Many Cloud and Systems Integration partners are recommending tcVISION from Treehouse Software for Mainframe-to-Cloud modernization projects. tcVISION focuses on changed data capture (CDC) when transferring information between mainframe data sources and Cloud targets. Through an innovative technology, changes occurring in any mainframe application data are tracked and captured, and then published to a variety of RDBMS and other targets.

Additionally, tcVISION utilizes a Windows-based GUI Control Board, which is ideal for non-mainframe programmers. While mainframe experts are required in the design/architecture phase during the POC and occasionally during implementation, the requirement for their involvement is limited. The tcVISION Control Board acts as a single point of administration, data modeling and mapping, script generation, and monitoring. Comprehensive monitoring and logging of all data movements ensure transparency across all data exchange processes.

Further reading…

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Treehouse Software is an AWS Technology Partner and tcVISION is a Validated AWS Qualified Software. The AWS Partner Network published a blog about tcVISION, which describes how tcVISION allows legacy mainframe environments to continue, while replicating data on highly available and secure AWS targets.


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Contact Treehouse Software for a tcVISION Demo Today…

Simply fill out our tcVISION Demonstration Request Form and a Treehouse representative will be contacting you to set up a time for your requested demonstration.

Treehouse Software, Inc. helps US Foods® with their Mainframe Modernization Initiative

by Joseph Brady, Director of Business Development / Cloud Alliance Leader at Treehouse Software, Inc.

 

Treehouse_USFoods_Logos

Treehouse Software, Inc. is pleased to announce that we were chosen by US Foods for their mainframe data modernization initiatives using the tcVISION Mainframe-to-Cloud and Open Systems data replication product.  

Treehouse Software is the worldwide distributor of tcVISION, the leading tool for using change data capture (CDC) for synchronizing mainframe data with real-time and bi-directional data replication. tcVISION’s intuitive data modeling and mapping, and ease of migrating data, made it the ideal choice for helping to modernize the large mainframe environment at US Foods.  


“The entire Treehouse Software team is excited about working with US Foods to make their modernization initiatives a success!” – George Szakach, CEO and President at Treehouse Software


About US Foods

With a promise to help its customers Make It, US Foods is one of America’s great food companies and a leading foodservice distributor, partnering with approximately 250,000 restaurants and foodservice operators to help their businesses succeed. With 70 broadline locations and more than 80 cash and carry stores, US Foods and its 28,000 associates provides its customers with a broad and innovative food offering and a comprehensive suite of e-commerce, technology and business solutions. US Foods is headquartered in Rosemont, Ill. Visit https://www.usfoods.com/  to learn more.


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Interested in seeing a live, online demo of tcVISION?

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Simply fill out our tcVISION Demonstration Request Form and a Treehouse representative will be contacting you to set up a time for your requested demonstration.

Treehouse Software – 40 Years and Still Moving Forward (Part 3)

by Joseph Brady, Director of Business Development and Cloud Alliance Leader at Treehouse Software, Inc. 

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Introduction

Many readers know that Treehouse Software has been around since 1983, serving enterprises worldwide with industry-leading software products and outstanding technical support. This blog series has discussed Treehouse Software’s origins and the growth of the software company from the early 1980s up to the present.

Change is in the Air, and in the Clouds…

Cloud_Data_Replication

Parts 1 and 2 of this series illustrated the solid beginnings of Treehouse Software in the 80’s and 90’s.  Several products were developed and introduced.  Marketing representatives were acquired in several countries around the globe.  Also, other companies with valuable products sought out Treehouse Software to sell and support their offerings.

In the late 90’s and the early 2000s, we began to experience certain customers’ needs to have Adabas data moved (migrated/copied/converted/distributed) to other database systems.  We developed the tRelational/DPS product set to analyze their Adabas data and structure, and move this data to other relational database systems (RDBMS) such as Oracle, Db2, etc.  This complicated product was our foray into the mainstream of our customers’ mainframe IT processing.  Millions of records of initial data needed to be materialized (ETL) efficiently, and a Change Data Capture (CDC) capability was imperative.  Mission accomplished.

In the early 2000s, some customers required real-time CDC.  This led to the development of DPSync, so named because it kept Adabas data in Sync with the target RDBMS; but this was limited to uni-directional replication.

Requests began coming in for bi-directional (e.g., moving data back to Adabas from Oracle).  Then it was Oracle-to-Db2.  And vice versa – and more variations.  We investigated companies purporting to do data migration from/to various database systems.  In 2007, we found a company with a product already developed and proven, that could in fact move data from/to practically all known database systems at that time.  We partnered with B.O.S. of Germany for Treehouse to do worldwide sales, marketing, support, demos, POCs, training, etc., for that impressive, growing product set, tcVISION.

tcVISION_Overall_Diagram_Cloud_OS

tcVISION caught on quickly with some of our existing customers of Adabas, but the significant interest commenced when the Cloud took hold.  The Cloud was not just a remote data center, or a place to archive large amounts of data, but has capabilities and features that would attract our types of customers with mainframes and terabytes of data. Enterprise cutomers needed tools that allowed them the connectivity to take advantage of Cloud-based technologies, such as highly available and scalable databases; advanced analytics and security; machine learning and artificalial intelligence; data warehouses and stores; and the list goes on.  This shaped the future direction of Treehouse Software.  More on this in the next blog.


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About Treehouse Software

Since 1983, Treehouse Software has been serving enterprises worldwide with industry-leading mainframe software products and outstanding technical support. Today, Treehouse Software is a global leader in providing data replication, and integration solutions for the most complex and demanding heterogeneous environments, as well as feature-rich, accelerated-ROI offerings for information delivery, and application modernization.

Contact Treehouse Software

Treehouse Software – 40 Years and Still Moving Forward (Part 2)

by Joseph Brady, Director of Business Development and Cloud Alliance Leader at Treehouse Software, Inc. 

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Introduction

Many readers know that Treehouse Software has been around since 1983, serving enterprises worldwide with industry-leading software products and outstanding technical support. This blog series will dig a little deeper into Treehouse Software’s origins and explore how founder and president, George Szakach blazed a trail from being a programmer and manager in the 1960s and 1970s, to creating and growing his own software company from the early 1980s up to the present.

Treehouse First Generations… 1980s – 90s

As mentioned in Part 1 of this series, George’s foundational mainframe experience from 1960 to 1975, combined with skills honed from 1975 to 1982 at Software AG, planted the seeds for the next step, building Treehouse Software. George explains:

“Treehouse Software was started during Christmas of 1982, with a consulting assignment I decided to take in the Kingdom of Saudi Arabia doing ADABAS performance analysis and tuning.  In addition, I was asked to teach the customer how to use ADAMINT (which I get credit for developing from July 1975 through May 1979 – or blame, take your pick).  I thoroughly enjoyed my 10 weeks in the Kingdom, where I became a big fan of pistachio nuts. 

Treehouse Software was incorporated in mid-1984 in Sewickley, PA.  The plan then was to provide consulting and educational services to SAG sites, while developing software products related to the SAG enterprise.  The services might sell the products, and vice versa.  It worked and still works.  I started hiring help almost immediately as the demand for products and services was growing.

By the way, Sewickley is a small town near Pittsburgh where the oil, steel, coal barons of the 1800s and early 1900s had their summer homes up the hill from the river.  The 100-year-old horse-and-wagon trails and stone walls around the estates can still be seen.”

Sewickley_Bridge

The Sewickley Bridge spans the Ohio River between Sewickley and Moon Township, PA.

Some interesting facts about Treehouse Software, Inc.

By the end of the 20th century, Treehouse designed, developed, and released ten products, most notably:

Treehouse also marketed several additional products from companies around the world.  Most were related to ADABAS.

Other miscellaneous Treehouse happenings last century:

  • Taught classes for over 4000 students, ADABAS and Natural related, and related to Treehouse products. 
  • Partnered with 20 affiliates or marketing representatives in various countries, topping out at 14 around 1990.
  • Produced 55 issues of the popular Treetips newsletter, with a hard-copy circulation of 13,000 per issue.
  • Attended 11 Software AG conferences.
  • Presented at 90 regional and local Software AG meetings in various countries.
  • Visited affiliates, customers, and partners in at least 24 countries on all continents except Antarctica.
  • Invited to Oracle Conference in 1995, in Philadelphia, where Emilie Szakach entertained the crowd with an on-stage dance with Chubby Checker.
  • Bought four IBM mainframes for the company.
  • Hired many top notch programmers and analysts, tech writers, support personnel.
  • Along with most of the world, we awaited and prepared for the feared Y2K debacle, which didn’t happen. However, as the year 2000 approached, one of Treehouse’s most popular and most requested give-aways ever, was our Y2K desk clock…

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Cha, Cha, Cha, Changes…

Along with many new products, innovations, and memorable, contributing staff moving through the doors of the Treehouse, we’ve also had several iterations of the company logo and colors, as seen in the following graphic. Do you have a favorite?

40Yearstsi_logos_all

Coming soon… Part 3: Change is in the Air, and in the Clouds…    


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About Treehouse Software

Since 1983, Treehouse Software has been serving enterprises worldwide with industry-leading mainframe software products and outstanding technical support. Today, Treehouse Software is a global leader in providing data replication, and integration solutions for the most complex and demanding heterogeneous environments, as well as feature-rich, accelerated-ROI offerings for information delivery, and application modernization.

Contact Treehouse Software