Pace yourself

Time & care build longevity

Websites are complicated. If it’s simple to navigate, it doesn’t mean that it was simple to build. If it was simple to build, it doesn’t mean it’s robust. You don’t actually want your website build to be rushed.

Websites have a lot of moving pieces: language, colours, fonts, imagery, code, impact, interfaces, experiences. If all of the finer details are set correctly, it can make your site last longer and perform better.

Your website needs to act quickly but you don’t. It’s far more important that your website is accessible, secure, sustainable, ethical, clear and fast and light to load, than it is that it was quick to build out.

Take a moment. Grab a cup of coffee. Breathe.

Let’s get this right.

Things you need to prepare →