Maria
Eckerwall

Maria was among the first in Sweden to specialize in Google Ads, starting her career at Google shortly after graduating. Since then, she has continued to develop her expertise in digital marketing through roles both in-house and within agencies. Since 2025, she has led Synlighet’s office in Malmö.

Her extensive background in the industry is one of her greatest assets, providing her with a broad perspective and a wealth of experience across various companies and business cases.

"I enjoy finding the balance between creative communication and the strategic analysis behind it. In the digital landscape, we get a glimpse of the potential results early on. It’s essential to see the big picture and understand the underlying business model to ensure we choose the right strategy for sustainable growth."