{"id":381,"date":"2009-12-10T17:16:18","date_gmt":"2009-12-11T00:16:18","guid":{"rendered":"http:\/\/studio2d.com\/?p=381"},"modified":"2023-01-08T11:50:44","modified_gmt":"2023-01-08T18:50:44","slug":"eureka","status":"publish","type":"post","link":"https:\/\/studio2d.com\/eureka\/","title":{"rendered":"Eureka"},"content":{"rendered":"<p>Sometimes an idea enters your mind fully formed and without effort. Sometimes you will be able to conceive the end result during the research or generation stage of the process. Sometimes all the incubation in the world doesn&#8217;t lead to a great idea. Sometimes the pieces all fit together only when you begin the execution. The value of following a 5 step process is that it will lead to a satisfactory result even when the eureka moment never happens. When it does, you are experiencing a true gift.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sometimes an idea enters your mind fully formed and without effort. Sometimes you will be able to conceive the end result during the research or generation stage of the process. Sometimes all the incubation in the world doesn&#8217;t lead to a great idea. Sometimes the pieces all fit together only when you begin the execution. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[47],"tags":[50],"post_folder":[],"class_list":["post-381","post","type-post","status-publish","format-standard","hentry","category-blog","tag-creativity"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Eureka | Studio 2D<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/studio2d.com\/eureka\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Eureka | Studio 2D\" \/>\n<meta property=\"og:description\" content=\"Sometimes an idea enters your mind fully formed and without effort. Sometimes you will be able to conceive the end result during the research or generation stage of the process. Sometimes all the incubation in the world doesn&#8217;t lead to a great idea. Sometimes the pieces all fit together only when you begin the execution. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/studio2d.com\/eureka\/\" \/>\n<meta property=\"og:site_name\" content=\"Studio 2D\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Gretchen2D\/\" \/>\n<meta property=\"article:published_time\" content=\"2009-12-11T00:16:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-08T18:50:44+00:00\" \/>\n<meta name=\"author\" content=\"Gretchen Wieshuber\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Gretchen2D\" \/>\n<meta name=\"twitter:site\" content=\"@Gretchen2D\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gretchen Wieshuber\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/eureka\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/studio2d.com\\\/eureka\\\/\"},\"author\":{\"name\":\"Gretchen Wieshuber\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/#\\\/schema\\\/person\\\/c78259de78104d5baa23e02f849bbc9e\"},\"headline\":\"Eureka\",\"datePublished\":\"2009-12-11T00:16:18+00:00\",\"dateModified\":\"2023-01-08T18:50:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/studio2d.com\\\/eureka\\\/\"},\"wordCount\":89,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/studio2d.com\\\/#organization\"},\"keywords\":[\"Creativity\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/studio2d.com\\\/eureka\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/eureka\\\/\",\"url\":\"https:\\\/\\\/studio2d.com\\\/eureka\\\/\",\"name\":\"Eureka | Studio 2D\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/studio2d.com\\\/#website\"},\"datePublished\":\"2009-12-11T00:16:18+00:00\",\"dateModified\":\"2023-01-08T18:50:44+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/studio2d.com\\\/eureka\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/studio2d.com\\\/eureka\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/eureka\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/studio2d.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Eureka\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/#website\",\"url\":\"https:\\\/\\\/studio2d.com\\\/\",\"name\":\"Studio 2D\",\"description\":\"graphic design &amp; illustration\",\"publisher\":{\"@id\":\"https:\\\/\\\/studio2d.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/studio2d.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/#organization\",\"name\":\"Studio 2D\",\"url\":\"https:\\\/\\\/studio2d.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/studio2d.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/2D-logo.jpg\",\"contentUrl\":\"https:\\\/\\\/studio2d.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/2D-logo.jpg\",\"width\":1376,\"height\":610,\"caption\":\"Studio 2D\"},\"image\":{\"@id\":\"https:\\\/\\\/studio2d.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Gretchen2D\\\/\",\"https:\\\/\\\/x.com\\\/Gretchen2D\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/gretchen2d\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/studio2d.com\\\/#\\\/schema\\\/person\\\/c78259de78104d5baa23e02f849bbc9e\",\"name\":\"Gretchen Wieshuber\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/49c8f481d4c412ccb9ea5a9789e552e32cf7c17085bc030f0c1cba8a50100248?s=96&r=pg\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/49c8f481d4c412ccb9ea5a9789e552e32cf7c17085bc030f0c1cba8a50100248?s=96&r=pg\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/49c8f481d4c412ccb9ea5a9789e552e32cf7c17085bc030f0c1cba8a50100248?s=96&r=pg\",\"caption\":\"Gretchen Wieshuber\"},\"description\":\"Gretchen Wieshuber is creative director and owner of Studio 2D, serving small businesses, non-profit organizations, and the University of Illinois. She designs marketing materials, publications, and websites, usually as part of comprehensive branding campaigns. She has a B.F.A. from the University of Illinois at Urbana-Champaign and sometimes teaches graphic design and typography at Parkland College. She is vice president of the Executive Club of Champaign County. Gretchen is a member of Leadership Illinois and the Champaign-Urbana Design Organization. As a SCORE volunteer, she shares her experience in writing a business plan, marketing, generating creative ideas, and problem solving.\",\"sameAs\":[\"http:\\\/\\\/Studio2D.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Eureka | Studio 2D","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/studio2d.com\/eureka\/","og_locale":"en_US","og_type":"article","og_title":"Eureka | Studio 2D","og_description":"Sometimes an idea enters your mind fully formed and without effort. Sometimes you will be able to conceive the end result during the research or generation stage of the process. Sometimes all the incubation in the world doesn&#8217;t lead to a great idea. Sometimes the pieces all fit together only when you begin the execution. [&hellip;]","og_url":"https:\/\/studio2d.com\/eureka\/","og_site_name":"Studio 2D","article_publisher":"https:\/\/www.facebook.com\/Gretchen2D\/","article_published_time":"2009-12-11T00:16:18+00:00","article_modified_time":"2023-01-08T18:50:44+00:00","author":"Gretchen Wieshuber","twitter_card":"summary_large_image","twitter_creator":"@Gretchen2D","twitter_site":"@Gretchen2D","twitter_misc":{"Written by":"Gretchen Wieshuber"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/studio2d.com\/eureka\/#article","isPartOf":{"@id":"https:\/\/studio2d.com\/eureka\/"},"author":{"name":"Gretchen Wieshuber","@id":"https:\/\/studio2d.com\/#\/schema\/person\/c78259de78104d5baa23e02f849bbc9e"},"headline":"Eureka","datePublished":"2009-12-11T00:16:18+00:00","dateModified":"2023-01-08T18:50:44+00:00","mainEntityOfPage":{"@id":"https:\/\/studio2d.com\/eureka\/"},"wordCount":89,"commentCount":0,"publisher":{"@id":"https:\/\/studio2d.com\/#organization"},"keywords":["Creativity"],"articleSection":["Blog"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/studio2d.com\/eureka\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/studio2d.com\/eureka\/","url":"https:\/\/studio2d.com\/eureka\/","name":"Eureka | Studio 2D","isPartOf":{"@id":"https:\/\/studio2d.com\/#website"},"datePublished":"2009-12-11T00:16:18+00:00","dateModified":"2023-01-08T18:50:44+00:00","breadcrumb":{"@id":"https:\/\/studio2d.com\/eureka\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/studio2d.com\/eureka\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/studio2d.com\/eureka\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/studio2d.com\/"},{"@type":"ListItem","position":2,"name":"Eureka"}]},{"@type":"WebSite","@id":"https:\/\/studio2d.com\/#website","url":"https:\/\/studio2d.com\/","name":"Studio 2D","description":"graphic design &amp; illustration","publisher":{"@id":"https:\/\/studio2d.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/studio2d.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/studio2d.com\/#organization","name":"Studio 2D","url":"https:\/\/studio2d.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/studio2d.com\/#\/schema\/logo\/image\/","url":"https:\/\/studio2d.com\/wp-content\/uploads\/2015\/12\/2D-logo.jpg","contentUrl":"https:\/\/studio2d.com\/wp-content\/uploads\/2015\/12\/2D-logo.jpg","width":1376,"height":610,"caption":"Studio 2D"},"image":{"@id":"https:\/\/studio2d.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Gretchen2D\/","https:\/\/x.com\/Gretchen2D","https:\/\/www.linkedin.com\/in\/gretchen2d\/"]},{"@type":"Person","@id":"https:\/\/studio2d.com\/#\/schema\/person\/c78259de78104d5baa23e02f849bbc9e","name":"Gretchen Wieshuber","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/49c8f481d4c412ccb9ea5a9789e552e32cf7c17085bc030f0c1cba8a50100248?s=96&r=pg","url":"https:\/\/secure.gravatar.com\/avatar\/49c8f481d4c412ccb9ea5a9789e552e32cf7c17085bc030f0c1cba8a50100248?s=96&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/49c8f481d4c412ccb9ea5a9789e552e32cf7c17085bc030f0c1cba8a50100248?s=96&r=pg","caption":"Gretchen Wieshuber"},"description":"Gretchen Wieshuber is creative director and owner of Studio 2D, serving small businesses, non-profit organizations, and the University of Illinois. She designs marketing materials, publications, and websites, usually as part of comprehensive branding campaigns. She has a B.F.A. from the University of Illinois at Urbana-Champaign and sometimes teaches graphic design and typography at Parkland College. She is vice president of the Executive Club of Champaign County. Gretchen is a member of Leadership Illinois and the Champaign-Urbana Design Organization. As a SCORE volunteer, she shares her experience in writing a business plan, marketing, generating creative ideas, and problem solving.","sameAs":["http:\/\/Studio2D.com"]}]}},"jetpack_featured_media_url":"","jetpack_sharing_enabled":false,"_links":{"self":[{"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/posts\/381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/comments?post=381"}],"version-history":[{"count":1,"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/posts\/381\/revisions"}],"predecessor-version":[{"id":2681,"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/posts\/381\/revisions\/2681"}],"wp:attachment":[{"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/media?parent=381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/categories?post=381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/tags?post=381"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/studio2d.com\/wp-json\/wp\/v2\/post_folder?post=381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}