Welcome to Aviva's digital standards site
The detail contained within the various sections outlined here explains more about the standards expected in both design and code when producing websites for Aviva or our partners, while also giving guidance on the minimum standards required to meet accessibility regulations and the reasons we should always be striving to go above and beyond those thresholds.
We hope you find the content useful, but reach out to us if you need any further assistance or have a suggestion for additional content you feel other team members would benefit from.
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Development standards
Learn more about Aviva's global websites development standards.
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Accessibility manual
Aviva's Guidance for creating digital products and services that anyone can use.
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ION design system
Our atomic design system, learn why using it leads to better experiences for our customers.
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Mobile design system
Our mobile design system provides documentation on how we build apps for our customers.
Build consistent experiences
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Theming
Themes are sets of overrides to the colour scheme of the default ION setup and can be used for partner-branded products or custom internal experiences.
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Templates
Created by us for you to make building and designing easier. Our templates can also be used as a guide on how our components fit together.
Helpful links and guides
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Tools
A series of tools to help develop and maintain the standard of websites and media produced by Aviva. These include the generation of QR codes for marketing purposes.
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HTML email standards
Creating HTML email is a very different proposition compared to creating a website. These standards define the unique coding practices required and the visual styling recommended for our brand.
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Icon library
A full icon set that can be used along with ION when developing websites for Aviva; helping with consistency and performance.
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