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The Weekly Spin / No. 3
In this week's public relations roundup, I discuss media logic, pseudoscience, public affairs, and social media.
Jul 26, 2024
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Jerry Silfwer
1
1
The Paradox of Prominence
Be mindful of the paradox of prominence in public relations. With every increase in visibility, there is a corresponding increase in criticism and…
Jul 25, 2024
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Jerry Silfwer
1
The Weekly Spin / No. 2
In this week's public relations roundup, I discuss the power of visuals, issues management, internal communication, PR research, and the halo effect.
Jul 19, 2024
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Jerry Silfwer
1
2045: "Echo Sapiens"
Suppose humanity has a hard time resisting the urge to use AI to improve AI exponentially—despite existential risks. How could we, then, ever resist the…
Jul 17, 2024
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Jerry Silfwer
1
The Weekly Spin / No. 1
In this week's public relations roundup, I discuss public affairs, social media, technology, publicity, and the amplification hypothesis.
Jul 12, 2024
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Jerry Silfwer
1
Why Adobe's Not Sorry
Big Tech's land grab for training data is very real. While the PR profession cannot realistically win this fight, we do have a chance to stand on the…
Jun 28, 2024
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Jerry Silfwer
1
SpinCTRL / PR & Media
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