Etsy news!

Hey all-- I am working on getting an Etsy shop off the ground, now that my business is picking up a bit.

Nothing big yet, but if you wanna bookmark or heart it, you can find me at http://sihaya09.etsy.com. I hope to have the shop off the ground by Monday or Tuesday. Not that there will be a whole lot to list at first-- I'd say that a good 75% of what I've made has already sold. I also need to do a sold pieces / customer gallery, so if you'd like to contribute, please email your picture to sihaya09 at yahoo dot com.

Now, for the hard part-- deciding on pricing. I've been told that I price too low. Honestly, it's true. I don't make much of a profit, but that's because a) I like to be affordable and b) I like to use quality materials-- good quality art glass and semi-precious stones whenever possible. That's expensive. Not to mention, when I'm working on commissions, I may order from as many as three sellers for the right materials. And especially with the recent postal hike, that adds up. I'd been eating the cost, but I can't really do that for much longer. If business keeps up, it'll just get to be too expensive to do that. I also under-charge for my time and effort. I did some math, and as it turned out, I made $10 recently on a necklace that took me nearing four hours to complete. Though I do work for pleaure, that is not a valuable measure of my time. So I need to up the prices a little. The hard part is figuring out how much.

I've been reading up on pricing on the Etsy boards. Most people there are in favor of higher prices, and they have a point. Higher prices broadcast that you take your items seriously and believe in their quality. Higher prices set a market standard craft-wide that make things easier on other crafters. How do I reconcile that with my fundamental desire to make affordable pieces?

I think the answer is that I raise prices a moderate amount. This will be determined by the type of piece. Earrings are not nearly as time-consuming as a hand-wired necklace. Therefore, starting with the opening of my Etsy shop, you can expect a $10 to $15 increase per necklace. Sacred pieces may come at an extra charge, as there is a considerable amount of reading and research involved. I don't take the Divine lightly, and I'm sure the customer doesn't want a half-assed piece.

Now, for pacing-- My plan is to structure my orders in a way that I produce two custom orders per week, with the option of rush delivery at an extra cost. This will allow me to keep a personal touch while still having the time to create things that I want to do. I have completed three in the past week, and gotten four more requests in the meantime. While this truly excited me and I love doing the work, especially for friends, I need to plan long-term and learn to pace. Please-- feel free to email me with your commissions. I build in a one to two week research phase for sacred pieces that can be done concurrently with the production of other items. But this will allow me to form a queue so I don't get overwhelmed. The last thing I want is for production quality to go down. This wouldn't make anyone happy.

So. That's the plan. I'm definitely excited.