I’m not your typical tech person, and that’s the point.

I build websites, SEO foundations, and digital systems for small business owners and professionals who want clarity, calm, and long term support. My work is strategic, human first, and designed to meet real life, not fight against it.

If you are tired of feeling overwhelmed by your website or unsure who to trust with it next, you are in the right place.

Elegant black cat sitting and looking up, crescent moon marking on forehead.

How Sidler Studios Took Shape

I’m Chelsey, the founder of Sidler Studios. I’m based in Maryland, where I was raised, left to explore, and eventually chose to return. That journey matters because it shaped how I work. I’ve seen different ways of building businesses, different paces of life, and different relationships to technology. What I kept coming back to was this. Tech should support people, not overwhelm them.

Over the years, my work has expanded across web design , SEO , local visibility, AI literacy , and coaching. Not as separate services, but as connected pieces of a bigger picture. I help people untangle the digital side of their business so they can focus on what actually matters.


Who I Work With 

I work with business owners and professionals who are capable, thoughtful, and tired of wrestling with digital systems that no longer support how they actually work.

Most of the people I work with are not beginners. They have already built something. What they need now is clarity, structure, and a website that reflects where their business is headed, not where it started.

This is usually a good fit if you:

  • Feel a quiet friction every time you send someone to your website
  • Want SEO and visibility that make sense, not tactics you have to babysit
  • Are ready for strategic guidance instead of piecemeal fixes
  • Value working with someone who explains the why, not just the what

If you’re looking for a fast, templated solution or a hands-off agency experience, this probably isn’t the right fit. If you want steady, thoughtful support that grows with you, it usually is.


A Different Kind of Support

I work slowly and intentionally on purpose. I take on a limited number of clients so I can stay present, thoughtful, and deeply involved in the work.

You will not be rushed. You will not be talked down to. You will not be handed something without understanding how it works or why it matters.

The result is not just a better website. It is confidence in the systems supporting your business.

What I Do and How It Fits Together

I help established small business owners and professionals rebuild their digital foundations so their websites, SEO, and systems finally support the work they are doing now.

That often looks like a website redesign grounded in research, structure, and SEO. It can also include organic and local SEO strategy, AI literacy coaching, and long term digital guidance. These are not separate silos. They are connected parts of one system.

The goal is always the same. Clarity. Alignment. A website and digital presence that feels steady, understandable, and built to grow with you.

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Certified. Grounded. Human-first.

My work is shaped by both formal training and lived experience. I have spent over a decade working in websites, SEO, systems, and digital strategy, alongside training that deepens how I support people, not just projects.

These credentials support how I work, but they are not the work itself. What matters most is how supported you feel in the process. I listen carefully, adapt as your needs shift, and stay with you until things feel clear and workable.

You are not just getting a strategist. You are getting a guide who cares about how this work lands in your real life.

Gold Emblem of Certified Business Coach from the Transformation Academy
Gold Emblem of Certified Entrepreneurship Coach from the Transformation Academy

Ready for Something That Actually Makes Sense?

If your website technically works but feels misaligned, heavy, or harder to manage than it should, that’s usually a signal worth listening to. Most of my clients come in knowing something is off, even if they cannot yet name what.

The intake is simply a way to get the full picture. No pitching. No assumptions. Just context, clarity, and an honest sense of what support would be useful.