How Mercury Rebuilt Its Welcome Series Around the Customer, Not the Org Chart

A teardown of Mercury's welcome series rebuild, walked through by Ellen Rockdale, who leads lifecycle at Mercury.
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JRNY PPL
JRNY PPL
Where lifecycle operators find the signal. Lifecycle Signal is a weekly report on what’s actually working across growth, retention, and CRM—distilled from real-world patterns and curated by Drew Price.
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