Scale

The Complete Guide to WIP for Creative Agencies

vincent.dong@vincentdong.com (Vince Dong) — Tue, 24 Mar 2026 17:18:57 GMT

10 Actionable, Practical Tips to Increase Agency Profits (+ FAQs)

vincent.dong@vincentdong.com (Vince Dong) — Wed, 18 Mar 2026 17:26:14 GMT

Poor profitability is a primary challenge agencies aim to address with Workamajig and other agency management tools.

Revenue Recognition

vincent.dong@vincentdong.com (Vince Dong) — Wed, 18 Mar 2026 17:06:15 GMT

What’s all this fuss about revenue recognition with agencies? Isn’t revenue recognized when we just bill the client???

A Practical Guide to Revenue Forecasting for Marketing Agencies

Mike McGee — Thu, 05 Mar 2026 19:12:45 GMT

I’ve spent three decades at the intersection of accounting and marketing technology, first as a CPA helping mid-size businesses make sense of their numbers, then watching the agency world evolve from spreadsheet-driven gut calls to the data-connected systems available today. One thing hasn’t changed: agencies that treat revenue forecasting as a discipline consistently outperform those that treat it as a formality. This guide draws on what I’ve seen work across dozens of engagements, combining financial rigor with the practical realities of running a services business.

Why Every Marketing Agency Report Shouldn't Look the Same

Reuben Shoub — Thu, 29 Jan 2026 18:27:50 GMT

In Workamajig's over two decades of providing technology for excellent real-time marketing agency reports and marketing analytics, I think the reason marketing agencies do not realize the full value of reporting isn't a data problem, but a communications issue.

Leadership Operations

kimberley@kf-strategies.com (Kimberley Fulwood) — Thu, 15 Jan 2026 16:23:54 GMT

The Missing Link Between Vision and Profitability

If there’s one truth I see across every agency, consultancy, and small business I serve, it’s this:

The Marketing Metric Compass: Steering Success with 2026's Essential Agency KPIs

Reuben Shoub — Wed, 31 Dec 2025 18:06:57 GMT

Marketing Metrics That Matter Most This Year

A strategic view of the core marketing KPIs agencies must align around in 2026

What Michelin-Star Cake Has to do with SEO, AEO, and GEO

Esther Mayer — Wed, 19 Nov 2025 20:00:04 GMT

What can your B2B digital marketing program learn from world-class chefs?

Oil, water, eggs, pour out the contents, and voila, an edible boxed cake brought to life. Take it a step further, ditch the boxed cake and build your own cake mix from scratch –an even tastier homemade cake. One step above this, you dine at a restaurant with a Michelin-star chef making dessert where every ingredient, from the water to the eggs, oil, cocoa, and flour, is expertly acquired from the finest sources available on the planet.

3 Infographics to Power Marketing Agency Growth

Reuben Shoub — Mon, 27 Oct 2025 16:32:31 GMT

Discover how to drive agency growth, efficiency, and profitability with data, AI, and smarter teamwork.

These three infographics reveal key strategies for empowering teams, the five profit drivers shaping 2025, and practical GenAI prompts to turn Workamajig data into actionable insights.

Slide to view all 3

The Strategic Risks of Leaving a Purpose-Built Agency Platform

vincent.dong@vincentdong.com (Vince Dong) — Mon, 20 Oct 2025 16:51:48 GMT

For many agency leaders, the idea of moving off an established platform can sound appealing: more control, lower licensing fees, and freedom to build the exact system you want.