Confessions from a design team of one
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Design Tokens aren’t enough. Architecture Decisions need a place in your Design System.
TL;DR: I’m sharing a simple Architecture Decision template for documenting the why behind your design system decisions.
Nov 25, 2025
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Sam I am Designs 🫶 🇨🇦
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Bridging the Gap, One Token at a Time - Smashing Conference Talk
Spoiler alert: the talk isn't really about Tokens. I roast my past self and share a series of failures that led me to be a better Design Systems…
Jan 6, 2025
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Sam I am Designs 🫶 🇨🇦
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Ghost Variables in Figma
Do you experience feelings of dread in Figma files while working with Variables that should be dead? If you answered "yes", you might be dealing with…
Oct 31, 2024
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Sam I am Designs 🫶 🇨🇦
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Confessions from a Design Team of One - Episode 2
This month brought the release of my Tailwind CSS community file and a New Approach to Naming Tokens.
May 6, 2024
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Sam I am Designs 🫶 🇨🇦
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I spent a year loving to hate Tailwind CSS so you don't have to.
I've finally released my Figma Community file of all the Tailwind CSS primitives as design tokens and variables so designers have the resources they…
May 5, 2024
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Sam I am Designs 🫶 🇨🇦
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A new approach to naming design tokens
The research and insights I've collected over the last 6 months provide the foundations for a new approach to naming design tokens based on the current…
May 4, 2024
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Sam I am Designs 🫶 🇨🇦
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Into Design Systems
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Confessions from a design team of one - Episode 1
As promised, here’s the monthly recap of the community files and guides I've released so you can choose if and when you want to dive in deeper.
Apr 8, 2024
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Sam I am Designs 🫶 🇨🇦
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Sam's fancy math equations in Tokens Studio
A walkthrough of some must-know math equations to avoid tokens that aren't whole numbers, the right units for responsive design and how to create a…
Apr 7, 2024
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Sam I am Designs 🫶 🇨🇦
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Confessions from a design team of one
Sharing the things I've learned about design tools, design tokens, and staying sane as a design team of one.
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