https://ryanobermeier.com The Portfolio of Ryan Obermeier Tue, 09 Dec 2025 04:32:14 +0000 https://ryanobermeier.com en https://ryanobermeier.com/Featured-Projects Wed, 13 Jun 2018 04:47:19 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/Featured-Projects This is the portfolio of Ryan Obermeier, Seattle-based creative. https://ryanobermeier.com/Amazon-Music-x-NBA Tue, 09 Dec 2025 04:32:14 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/Amazon-Music-x-NBA Amazon Music x NBA Group: Amazon MusicRole: Creative Director, Motion Designer Amazon Music partnered with the NBA and Prime Video to create an exclusive, intimate, pre-recorded live performance series that airs inside the NBA Nightcap Post Game Show on Prime Video, filmed on the set of Prime Video’s NBA studio in Culver City, CA. Designed to give artists the opportunity to showcase their latest work, each episode offers a unique experience where artists perform two songs live to tape.&nbsp; We defined the visual concept and design system, and executed it across instream, court signage, OOH, social, wild, and onsite assets.&nbsp;Key Art &amp; Social Instream Drop In and Center Court Signage OOH: NY Times Square Courtside Signage, Marketing Assets, and Wild Postings <img width="2380" height="136" width_o="2380" height_o="136" data-src="https://freight.cargo.site/t/original/i/fcacc5e5c67469851401c44c68775ac517ee7fa93f412d2e1f05e20ae2f95a60/NBA25_OklahomaCityThunder_AmazonMusicInThe-Paint_1205_CSS_2380x136.jpg" data-mid="241674713" border="0" src="https://freight.cargo.site/w/1000/i/fcacc5e5c67469851401c44c68775ac517ee7fa93f412d2e1f05e20ae2f95a60/NBA25_OklahomaCityThunder_AmazonMusicInThe-Paint_1205_CSS_2380x136.jpg" /> <img width="2000" height="500" width_o="2000" height_o="500" data-src="https://freight.cargo.site/t/original/i/5595219469095c23343cd5e3f1651656182378d7159bf23f8e8ae075db2a2964/EN_120525_AM-NBA-ITP_Clipse_BH_2000x500_VOD.jpg" data-mid="241674690" border="0" src="https://freight.cargo.site/w/1000/i/5595219469095c23343cd5e3f1651656182378d7159bf23f8e8ae075db2a2964/EN_120525_AM-NBA-ITP_Clipse_BH_2000x500_VOD.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4c054b2cb66a06fffa0c55ca15d791d764eb239e7d004003a36538038120b06d/EN_012226_AM-NBA-ITP_YG_PR_16x9.jpg" data-mid="245740864" border="0" src="https://freight.cargo.site/w/1000/i/4c054b2cb66a06fffa0c55ca15d791d764eb239e7d004003a36538038120b06d/EN_012226_AM-NBA-ITP_YG_PR_16x9.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9f03b79f2fd0ff0aca3f5087b10abb7878d5caad9b988e2b3dea5160dc56b019/EN_120525_AM-NBA-ITP_Clipse_SM-IG_LeadUp_1x1.jpg" data-mid="241674692" border="0" src="https://freight.cargo.site/w/1000/i/9f03b79f2fd0ff0aca3f5087b10abb7878d5caad9b988e2b3dea5160dc56b019/EN_120525_AM-NBA-ITP_Clipse_SM-IG_LeadUp_1x1.jpg" /> <img width="2000" height="2993" width_o="2000" height_o="2993" data-src="https://freight.cargo.site/t/original/i/0c1928ca20a0f61a0211ffa2ca21817ca60ddbd542e8d0fcccdd91b4a165af2e/EN_030526_AM-NBA-ITP_BigX_Poster_02.jpg" data-mid="245740728" border="0" src="https://freight.cargo.site/w/1000/i/0c1928ca20a0f61a0211ffa2ca21817ca60ddbd542e8d0fcccdd91b4a165af2e/EN_030526_AM-NBA-ITP_BigX_Poster_02.jpg" /> <img width="2000" height="2993" width_o="2000" height_o="2993" data-src="https://freight.cargo.site/t/original/i/6dab349825a425337ae01dbbe1b3a195a4fe938eca8a236cd88947651e6fe62f/EN_030526_AM-NBA-ITP_BigX_Poster_01.jpg" data-mid="245740727" border="0" src="https://freight.cargo.site/w/1000/i/6dab349825a425337ae01dbbe1b3a195a4fe938eca8a236cd88947651e6fe62f/EN_030526_AM-NBA-ITP_BigX_Poster_01.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b7c1c1c5d594537237302a28ce81f89f3b43eebff1f91c93394a6381637016dc/EN_121325_AM-NBA-ITP_Nas_SM-IG_LeadUp_1x1.jpg" data-mid="241674696" border="0" src="https://freight.cargo.site/w/1000/i/b7c1c1c5d594537237302a28ce81f89f3b43eebff1f91c93394a6381637016dc/EN_121325_AM-NBA-ITP_Nas_SM-IG_LeadUp_1x1.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/01cb5b3137533f8bffd6857e88e385b0eaac5f42d3b62357cb57afd0d648cb03/Locale_MMDDYY_ProjectName_AM_PV-DP_Poster_2000x3000.jpg" data-mid="245740885" border="0" src="https://freight.cargo.site/w/1000/i/01cb5b3137533f8bffd6857e88e385b0eaac5f42d3b62357cb57afd0d648cb03/Locale_MMDDYY_ProjectName_AM_PV-DP_Poster_2000x3000.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0ef17788b84cdbf7ff71d35cc266d6403958ac77cf32059fc273eac96bbd6ed7/EN_121325_AM-NBA-ITP_Nas_Stream_Slate_Post_v2.jpg" data-mid="241674698" border="0" src="https://freight.cargo.site/w/1000/i/0ef17788b84cdbf7ff71d35cc266d6403958ac77cf32059fc273eac96bbd6ed7/EN_121325_AM-NBA-ITP_Nas_Stream_Slate_Post_v2.jpg" /> https://ryanobermeier.com/Amazon-Music-Breakthrough Fri, 21 Apr 2023 05:15:49 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/Amazon-Music-Breakthrough Amazon Music Breakthrough Group: Amazon MusicRole: Creative Director, Designer Breakthrough is a program that helps up-and-coming artists from all genres build their careers by increasing exposure and building fans. A big part of building buzz for new artists is creating out-of-home placements, activations, listening parties, and murals. This work represents a selection of pieces I either art directed in collaboration with illustrators and painters, or personally designed.&nbsp; Brooklyn MuralAmazon Music has a hand-painted mural wall in Brooklyn, NY that is updated every month or two, each time featuring a new Breakthrough artist or collection of artists. This wall is a bespoke piece of art that is used to build artist buzz in an organic way. OdealCreative Director &amp; Designer: Ryan Obermeier Final Art<img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/567271874523635b3a87771990a7122adf4b5cefe773542cb159ee3798852c3e/AM_Breakthrough_Odeal_Final.jpg" data-mid="243641106" border="0" src="https://freight.cargo.site/w/1000/i/567271874523635b3a87771990a7122adf4b5cefe773542cb159ee3798852c3e/AM_Breakthrough_Odeal_Final.jpg" /> Insitu <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a27fcde723abb804978ba25fad79e6e7de19f9818f82e25ad16f9772e8d1ade8/Odeal_Insitu.jpg" data-mid="243641107" border="0" src="https://freight.cargo.site/w/1000/i/a27fcde723abb804978ba25fad79e6e7de19f9818f82e25ad16f9772e8d1ade8/Odeal_Insitu.jpg" /> DashaCreative Director &amp; Designer: Ryan Obermeier Final Art<img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/0494d7047b92d54d297444e8cdd04bbdb8afd290c27ea9e725689bf56bdf044f/AM_Breakthrough_Dasha_Final.jpg" data-mid="235115621" border="0" src="https://freight.cargo.site/w/1000/i/0494d7047b92d54d297444e8cdd04bbdb8afd290c27ea9e725689bf56bdf044f/AM_Breakthrough_Dasha_Final.jpg" /> Insitu <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/edcfd5e22fd1f633338318303252432a95e2224bd3307a832f42da34469750e2/Dasha_Insitu.jpg" data-mid="235115622" border="0" src="https://freight.cargo.site/w/1000/i/edcfd5e22fd1f633338318303252432a95e2224bd3307a832f42da34469750e2/Dasha_Insitu.jpg" /> Artists to Watch 2025Creative Director &amp; Designer: Ryan Obermeier Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/12b8fff7c1986842d847d3a9056ee7226e7e9c2961fd1a0db04fa91d21f54918/AM_Breakthrough_ATW25_Final.jpg" data-mid="228120275" border="0" src="https://freight.cargo.site/w/1000/i/12b8fff7c1986842d847d3a9056ee7226e7e9c2961fd1a0db04fa91d21f54918/AM_Breakthrough_ATW25_Final.jpg" /> Insitu <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6eac5aa3a4599eaccf1a103627be2608ca066509d5d74d74e226c7cba1a63870/ATW25_Insitu.jpg" data-mid="228120276" border="0" src="https://freight.cargo.site/w/1000/i/6eac5aa3a4599eaccf1a103627be2608ca066509d5d74d74e226c7cba1a63870/ATW25_Insitu.jpg" /> Breakthrough GermanyArt Director/Designer: Ryan ObermeierIllustrator: Eva Cremers/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/0a401021e04e192dd47d1f7cdf93c26a645fa1a6cad63a3cc6061df7639f7f5d/AM_Breakthrough_DE_Final.jpg" data-mid="223002662" border="0" src="https://freight.cargo.site/w/1000/i/0a401021e04e192dd47d1f7cdf93c26a645fa1a6cad63a3cc6061df7639f7f5d/AM_Breakthrough_DE_Final.jpg" /> Timelapse Breakthrough ItalyArt Director/Designer: Ryan ObermeierIllustrator: Aniverse/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/2ba2ddc246ed1c1c061d808ea60e7546da76e7b95850c5ce4f66ab15bae998e3/AM_Breakthrough_IT_Final.jpg" data-mid="220084822" border="0" src="https://freight.cargo.site/w/1000/i/2ba2ddc246ed1c1c061d808ea60e7546da76e7b95850c5ce4f66ab15bae998e3/AM_Breakthrough_IT_Final.jpg" /> Timelapse Breakthrough France: RévélationsArt Director/Designer: Ryan ObermeierIllustrator: Mr. Kaplan/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/07053e916224621775c2d84f8abac22ba976280911e68472d9d0521ad18f8912/AM_Breakthrough_Revelations.jpg" data-mid="217566811" border="0" src="https://freight.cargo.site/w/1000/i/07053e916224621775c2d84f8abac22ba976280911e68472d9d0521ad18f8912/AM_Breakthrough_Revelations.jpg" /> Timelapse BigXthaPlugArt Director/Designer: Ryan ObermeierIllustrator: Elm0/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/6dd6833f63be869aefe286a92cd40e814f4ea529312b0e4c89dc0635c92f1423/AM_Breakthrough_BigX_Final.jpg" data-mid="215286316" border="0" src="https://freight.cargo.site/w/1000/i/6dd6833f63be869aefe286a92cd40e814f4ea529312b0e4c89dc0635c92f1423/AM_Breakthrough_BigX_Final.jpg" /> Timelapse Nate SmithArt Director/Designer: Ryan ObermeierIllustrator: Leanne Rule/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/8efc62b775347772b92565a6f49da019012eb828ecf08399622693fae23ac0f2/AM_Breakthrough_Nate_Smith_Final.jpg" data-mid="212791672" border="0" src="https://freight.cargo.site/w/1000/i/8efc62b775347772b92565a6f49da019012eb828ecf08399622693fae23ac0f2/AM_Breakthrough_Nate_Smith_Final.jpg" /> Timelapse Artists to Watch 2024Art Director/Designer: Ryan ObermeierIllustrator: Design Lad/Jelly UK Final Art <img width="2500" height="1336" width_o="2500" height_o="1336" data-src="https://freight.cargo.site/t/original/i/838a48fd5f885e819a1d7fb7fa77990158d28988761eacfb34e3c09c1b49df91/AM_Breakthrough_ATW2024_Final.jpg" data-mid="204201267" border="0" src="https://freight.cargo.site/w/1000/i/838a48fd5f885e819a1d7fb7fa77990158d28988761eacfb34e3c09c1b49df91/AM_Breakthrough_ATW2024_Final.jpg" /> Timelapse Ayra StarrArt Director/Designer: Ryan ObermeierIllustrator: Hannah Gillingham/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/5d7f2747b1a737dec48121072054792c990e4187c5b3d19d410d253151abb959/AM_Breakthrough_Ayra_Final.jpg" data-mid="197412328" border="0" src="https://freight.cargo.site/w/1000/i/5d7f2747b1a737dec48121072054792c990e4187c5b3d19d410d253151abb959/AM_Breakthrough_Ayra_Final.jpg" /> Timelapse Lola BrookeArt Director/Designer: Ryan ObermeierIllustrator: Genie Espinosa/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/218bdcbf2c9722af5b3383e7716f112ea3fe66aa355ad62844697eebda51a926/AM_Breakthrough_LolaBrooke_Genie_Final.jpg" data-mid="191571198" border="0" src="https://freight.cargo.site/w/1000/i/218bdcbf2c9722af5b3383e7716f112ea3fe66aa355ad62844697eebda51a926/AM_Breakthrough_LolaBrooke_Genie_Final.jpg" /> Timelapse Chappell RoanArt Director &amp; Designer: Ryan Obermeier Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/1558d7b0c933c80edf9433a1651a701809bfc71d4aa610824a7c185a9728ecc0/AM_Breakthrough_Chappell_Roan_Final.jpg" data-mid="184357331" border="0" src="https://freight.cargo.site/w/1000/i/1558d7b0c933c80edf9433a1651a701809bfc71d4aa610824a7c185a9728ecc0/AM_Breakthrough_Chappell_Roan_Final.jpg" /> Timelapse Stephen SanchezArt Director/Designer: Ryan ObermeierIllustrator: Alice Tye/Jelly UK Final Art <img width="3000" height="1603" width_o="3000" height_o="1603" data-src="https://freight.cargo.site/t/original/i/3479568b4fcdcb386c8dbe11f3d02166849880f94efeaddadccb8d7db47a063a/AM_Breakthrough_Stephen_Sanchez-painted.jpg" data-mid="176985979" border="0" src="https://freight.cargo.site/w/1000/i/3479568b4fcdcb386c8dbe11f3d02166849880f94efeaddadccb8d7db47a063a/AM_Breakthrough_Stephen_Sanchez-painted.jpg" /> Timelapse Process Shots <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/4faed20ef8788ce311c606d5296af343bb26eaed246033c146ba31b4d6ceaad6/BTS02.jpg" data-mid="228120280" border="0" src="https://freight.cargo.site/w/1000/i/4faed20ef8788ce311c606d5296af343bb26eaed246033c146ba31b4d6ceaad6/BTS02.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" 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data-src="https://freight.cargo.site/t/original/i/4691e66077b467389022982dfa492af54acf5585ba4d83ade4b16601688cb665/_0011_Amazon-Music---Ayra-Starr_B-73_POP-5.jpg" data-mid="197412360" border="0" src="https://freight.cargo.site/w/1000/i/4691e66077b467389022982dfa492af54acf5585ba4d83ade4b16601688cb665/_0011_Amazon-Music---Ayra-Starr_B-73_POP-5.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/f83dd0cc83e99f83d6ba3bbb997171252c81c0accb40c3d0ab09e619b6b1a73d/_0008_Amazon-Music---Ayra-Starr_B-73_POP-8.jpg" data-mid="197412384" border="0" src="https://freight.cargo.site/w/1000/i/f83dd0cc83e99f83d6ba3bbb997171252c81c0accb40c3d0ab09e619b6b1a73d/_0008_Amazon-Music---Ayra-Starr_B-73_POP-8.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/76d825398bd9d7688370546441ab990b85efa3cc7c80215279a086fb89bcfb6d/02.jpg" data-mid="191571195" border="0" src="https://freight.cargo.site/w/1000/i/76d825398bd9d7688370546441ab990b85efa3cc7c80215279a086fb89bcfb6d/02.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/4d717882da20dbbcba00bf9e862044edddeec4d108ffeacd38b8e108625ecc7e/01.jpg" data-mid="191571194" border="0" src="https://freight.cargo.site/w/1000/i/4d717882da20dbbcba00bf9e862044edddeec4d108ffeacd38b8e108625ecc7e/01.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/9d75ac6230b0ad64e75f4a61570c39dd66ae4b58186a07a3458e4fd841ae6837/02.jpg" data-mid="184357327" border="0" src="https://freight.cargo.site/w/1000/i/9d75ac6230b0ad64e75f4a61570c39dd66ae4b58186a07a3458e4fd841ae6837/02.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/ebec5f262a9fb0d85c69df9974bd7ed3202c998ee7f488e1ca1e09c0a55a1116/01.jpg" data-mid="184357326" border="0" src="https://freight.cargo.site/w/1000/i/ebec5f262a9fb0d85c69df9974bd7ed3202c998ee7f488e1ca1e09c0a55a1116/01.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/a7e65c5f5b617870d7fffe9bcc766a476e804ca814c76b36a1591eac66d8dfaa/B-73_Amazon-Music---Stephen-Sanchez-18.jpg" data-mid="177594899" border="0" src="https://freight.cargo.site/w/1000/i/a7e65c5f5b617870d7fffe9bcc766a476e804ca814c76b36a1591eac66d8dfaa/B-73_Amazon-Music---Stephen-Sanchez-18.jpg" /> Stagecoach OOH This was a billboard designed to promote Bailey Zimmerman, and placed on the 10 in Palm Springs so fans will see it on their way to Stagecoach. Breakthrough artist: Bailey Zimmerman Art Director/Designer: Ryan ObermeierFinal Art <img width="3000" height="918" width_o="3000" height_o="918" data-src="https://freight.cargo.site/t/original/i/1f82f9a3bfe4f6335985e167ed0a97a896fa51bb4f5eb7797eb5a59799dd4ec4/AM_BZ_Final_3000.jpg" data-mid="176985245" border="0" src="https://freight.cargo.site/w/1000/i/1f82f9a3bfe4f6335985e167ed0a97a896fa51bb4f5eb7797eb5a59799dd4ec4/AM_BZ_Final_3000.jpg" /> https://ryanobermeier.com/Amazon-Music-Festival-Shop Mon, 10 Mar 2025 16:11:28 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/Amazon-Music-Festival-Shop Amazon Music Festival Shop Group: Amazon MusicRole: Art Director, Designer Merch is such a huge part of the festival experience, so we created a new festival shop geared specifically towards show-bound music fans. The biggest creative lift was defining a style guide and concept for the site photography, and executing an on and off-model shoot showcasing five different genres. The overarching concept was fashion-forward desert-themed, using an LED backdrop and minimal propping for a rich, stylized, reality-bending, editorial aesthetic.&nbsp; PhotographyThis is a selection of photos from the shoot, showcasing merch across five looks (denim, moto boho, raver, sporty chic, western).&nbsp; <img width="2250" height="3000" width_o="2250" height_o="3000" data-src="https://freight.cargo.site/t/original/i/ac713cf88a5c1b23a4c8c9669914266636c8f5db2992f39fb68ff1f82ceb1ab1/Festival_TrendingCollection_Denim_1.5_MIXED_F_0271.jpg" data-mid="227973094" border="0" src="https://freight.cargo.site/w/1000/i/ac713cf88a5c1b23a4c8c9669914266636c8f5db2992f39fb68ff1f82ceb1ab1/Festival_TrendingCollection_Denim_1.5_MIXED_F_0271.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/01207f3b855cb1d315c5604b5756e3ce16e929f2ea170c29486921dff357ab8f/Festival_TrendingCollection_Denim_1.5_MIXED_MF_0371.jpg" data-mid="227973096" border="0" src="https://freight.cargo.site/w/1000/i/01207f3b855cb1d315c5604b5756e3ce16e929f2ea170c29486921dff357ab8f/Festival_TrendingCollection_Denim_1.5_MIXED_MF_0371.jpg" /> <img width="2250" height="3000" width_o="2250" height_o="3000" data-src="https://freight.cargo.site/t/original/i/4d53671eb0d7ba8fdee828ef4b74a64d10266d4e48f2226ffd3d8b4fbd36cbcc/Festival_TrendingCollection_Denim_1.5_MIXED_M_0052.jpg" data-mid="227973095" border="0" src="https://freight.cargo.site/w/1000/i/4d53671eb0d7ba8fdee828ef4b74a64d10266d4e48f2226ffd3d8b4fbd36cbcc/Festival_TrendingCollection_Denim_1.5_MIXED_M_0052.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/c5ac7a49c9ab846456ad78c1b9d0886b9d47e860ea550ff87d2cad2fcee31ee0/Festival_TrendingCollection_MotoBoho_3_MIXED_2_F_0177.jpg" data-mid="227973099" border="0" src="https://freight.cargo.site/w/1000/i/c5ac7a49c9ab846456ad78c1b9d0886b9d47e860ea550ff87d2cad2fcee31ee0/Festival_TrendingCollection_MotoBoho_3_MIXED_2_F_0177.jpg" /> <img width="2250" height="3000" width_o="2250" height_o="3000" data-src="https://freight.cargo.site/t/original/i/6403b392c193e315fa8989bd7185084cfd5a1ab7632e5ea6071ed30bacc80322/Festival_TrendingCollection_MotoBoho_3_MIXED_1_F_0506.jpg" data-mid="227973097" border="0" src="https://freight.cargo.site/w/1000/i/6403b392c193e315fa8989bd7185084cfd5a1ab7632e5ea6071ed30bacc80322/Festival_TrendingCollection_MotoBoho_3_MIXED_1_F_0506.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/b311a49edf4fe4514d50caa02d8dad19cd968c3b22fba0abf9f03cab110cd38c/Festival_TrendingCollection_MotoBoho_3_MIXED_1_F_0585.jpg" data-mid="227973098" border="0" src="https://freight.cargo.site/w/1000/i/b311a49edf4fe4514d50caa02d8dad19cd968c3b22fba0abf9f03cab110cd38c/Festival_TrendingCollection_MotoBoho_3_MIXED_1_F_0585.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/d700e099c0aac93c3ef1e9f938f234027cdb9c621ae1034ff3637d534576e822/Festival_TrendingCollection_Raver_5_MIXED_F_0080.jpg" data-mid="227973100" border="0" src="https://freight.cargo.site/w/1000/i/d700e099c0aac93c3ef1e9f938f234027cdb9c621ae1034ff3637d534576e822/Festival_TrendingCollection_Raver_5_MIXED_F_0080.jpg" /> <img width="2250" height="3000" width_o="2250" height_o="3000" data-src="https://freight.cargo.site/t/original/i/e0c01746f927fa31c4cda6c372ef9f39e495b69f3dc7a5666d8a5d9f96be2dfa/Festival_TrendingCollection_Raver_5_MIXED_F_0242.jpg" data-mid="227973101" border="0" src="https://freight.cargo.site/w/1000/i/e0c01746f927fa31c4cda6c372ef9f39e495b69f3dc7a5666d8a5d9f96be2dfa/Festival_TrendingCollection_Raver_5_MIXED_F_0242.jpg" /> <img width="2250" height="3000" width_o="2250" height_o="3000" data-src="https://freight.cargo.site/t/original/i/63801dbb72fafdf29faa7364fcce5324c43ebc1e4b2253d8ee726eb06cefea8b/Festival_TrendingCollection_Raver_5_MIXED_F_0275.jpg" data-mid="227973102" border="0" src="https://freight.cargo.site/w/1000/i/63801dbb72fafdf29faa7364fcce5324c43ebc1e4b2253d8ee726eb06cefea8b/Festival_TrendingCollection_Raver_5_MIXED_F_0275.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/c0fe997ae2dca9488cfeb99955c1d979e98ef4a5d7ee0a4c410126b3cdc57175/Festival_TrendingCollection_Sporty_2_MIXED_F_0045.jpg" data-mid="227973103" border="0" src="https://freight.cargo.site/w/1000/i/c0fe997ae2dca9488cfeb99955c1d979e98ef4a5d7ee0a4c410126b3cdc57175/Festival_TrendingCollection_Sporty_2_MIXED_F_0045.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/a450317ba2ba2c0e79b83522fa6d42a48a847577c44741ac11a8b8c59e548be7/Festival_TrendingCollection_Sporty_2_MIXED_MF_0196.jpg" data-mid="228256829" border="0" src="https://freight.cargo.site/w/1000/i/a450317ba2ba2c0e79b83522fa6d42a48a847577c44741ac11a8b8c59e548be7/Festival_TrendingCollection_Sporty_2_MIXED_MF_0196.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/227ae69d4c4b96f56552cad4d0d6bdfa3fb7ae1abc0abd2b96b72dd7feff254d/Festival_TrendingCollection_Sporty_2_MIXED_M_0512.jpg" data-mid="227973104" border="0" src="https://freight.cargo.site/w/1000/i/227ae69d4c4b96f56552cad4d0d6bdfa3fb7ae1abc0abd2b96b72dd7feff254d/Festival_TrendingCollection_Sporty_2_MIXED_M_0512.jpg" /> <img width="2250" height="3000" width_o="2250" height_o="3000" data-src="https://freight.cargo.site/t/original/i/8975602722986f34e16db55a87e8e726287806b0a3a5d07abf00fa5022b0560c/Festival_TrendingCollection_Western_1_MIXED_F_0463.jpg" data-mid="228256831" border="0" src="https://freight.cargo.site/w/1000/i/8975602722986f34e16db55a87e8e726287806b0a3a5d07abf00fa5022b0560c/Festival_TrendingCollection_Western_1_MIXED_F_0463.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/bf0ea748315e3a615308cca28fa85fb33ed515cfef588c8c7b47ec0bb176edb9/Festival_TrendingCollection_Western_1_MIXED_M_0880.jpg" data-mid="227973107" border="0" src="https://freight.cargo.site/w/1000/i/bf0ea748315e3a615308cca28fa85fb33ed515cfef588c8c7b47ec0bb176edb9/Festival_TrendingCollection_Western_1_MIXED_M_0880.jpg" /> <img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/8f2232db93b11f924d0593457633c7c0b4689b7e8a50fe0c5debe10359d0ba41/Festival_TrendingCollection_Western_1_MIXED_MF_0500.jpg" data-mid="227973108" border="0" src="https://freight.cargo.site/w/1000/i/8f2232db93b11f924d0593457633c7c0b4689b7e8a50fe0c5debe10359d0ba41/Festival_TrendingCollection_Western_1_MIXED_MF_0500.jpg" /> <img width="1858" height="2500" width_o="1858" height_o="2500" data-src="https://freight.cargo.site/t/original/i/1b741e26b18dc5cc9e36f656584b873cae4fde8a90bb6c6a70af258dc6226c19/Festival_PaidSocial_FestivalEssentials_6_MIXED_SHOT_2_01.jpg" data-mid="228257063" border="0" src="https://freight.cargo.site/w/1000/i/1b741e26b18dc5cc9e36f656584b873cae4fde8a90bb6c6a70af258dc6226c19/Festival_PaidSocial_FestivalEssentials_6_MIXED_SHOT_2_01.jpg" /> <img width="1858" height="2500" width_o="1858" height_o="2500" data-src="https://freight.cargo.site/t/original/i/a59349afbfc5253d108ea47121f04a0e4c75e6494d1a18841fde04d46b61fea1/Festival_PaidSocial_FestivalOutfits_7_MIXED_SHOT_1_01.jpg" data-mid="228257064" border="0" src="https://freight.cargo.site/w/1000/i/a59349afbfc5253d108ea47121f04a0e4c75e6494d1a18841fde04d46b61fea1/Festival_PaidSocial_FestivalOutfits_7_MIXED_SHOT_1_01.jpg" /> <img width="1858" height="2500" width_o="1858" height_o="2500" data-src="https://freight.cargo.site/t/original/i/cf21f63f27d2ec0a8b3f8448c30e9773e4c6cb9853fa88519745b04ca1f2edcb/Festival_PaidSocial_FestivalOutfits_7_MIXED_SHOT_2_02.jpg" data-mid="228257065" border="0" src="https://freight.cargo.site/w/1000/i/cf21f63f27d2ec0a8b3f8448c30e9773e4c6cb9853fa88519745b04ca1f2edcb/Festival_PaidSocial_FestivalOutfits_7_MIXED_SHOT_2_02.jpg" /> <img width="1858" height="2500" width_o="1858" height_o="2500" data-src="https://freight.cargo.site/t/original/i/5eec76794552207e935a274c8d5a8e8f766c74f84914da85d0365a89adca4488/Festival_PaidSocial_FestivalOutfits_7_MIXED_SHOT_3_03.jpg" data-mid="228257066" border="0" src="https://freight.cargo.site/w/1000/i/5eec76794552207e935a274c8d5a8e8f766c74f84914da85d0365a89adca4488/Festival_PaidSocial_FestivalOutfits_7_MIXED_SHOT_3_03.jpg" /> Landing PagePhotography was rolled into the festival shop landing page and Amazon homepage site experiences.&nbsp; SocialThis example was a stop motion ad created for Pinterest and Instagram, and others were created as well featuring the primary photography. https://ryanobermeier.com/Amazon-Music-Livestreaming Tue, 05 Nov 2024 23:41:57 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/Amazon-Music-Livestreaming Amazon Music: Livestreaming Group: Amazon Music Roles: Creative Director, Art Director, Motion Designer Amazon Music partners with artists and music festivals around the world to exclusively stream live music events via Prime and Twitch as a way to share these experiences with the masses. We design and produce hundreds of assets for each show including in-stream graphics, on-site marketing assets, out-of-home, social, and more. The examples shown on this page represent a small sampling of the creative we are responsible for. Vive LatinoVive Latino is one of Latin America’s most iconic music festivals, held every year in Mexico City. It is a multi-genre cultural event that celebrates rock, pop, ska, punk, reggae, electronic, hip-hop, and more featuring established and emerging talent across multiple stages. For 2026, we created the trailers, in-stream assets, and all on and offsite marketing assets.&nbsp;Trailer Primavera Sound&nbsp;Primavera Sound is an annual music festival held in Barcelona that features a variety of pop, rock, and indie artists. For 2025, the headliners were Chappell Roan, Charli XCX, and Sabrina Carpenter. We livestreamed the event, designing and producing a massive suite of graphic assets including social posts for the headliners themselves.&nbsp;Key Art <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/f0149c1a52c87af0da49b97d234a19aa40ccc4c250e8df3eb13550dace49da06/EN_060525_PS25_AM_SM-IG_LeadUp4x5_v1.jpg" data-mid="235110717" border="0" src="https://freight.cargo.site/w/1000/i/f0149c1a52c87af0da49b97d234a19aa40ccc4c250e8df3eb13550dace49da06/EN_060525_PS25_AM_SM-IG_LeadUp4x5_v1.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/aebe945f0ba134503b61882d5a2449e64e265f78e193db90f4a64cd985b2ca7c/EN_060525_PS25_AM_SM-IG_LeadUp4x5_v2.jpg" data-mid="235110718" border="0" src="https://freight.cargo.site/w/1000/i/aebe945f0ba134503b61882d5a2449e64e265f78e193db90f4a64cd985b2ca7c/EN_060525_PS25_AM_SM-IG_LeadUp4x5_v2.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/4ad0d4e2c8f7936d2576c4ee3c5ae71671fe83704beec6dc2a425ebb930a5a69/EN_060525_PS25_AM_SM-IG_LeadUp4x5_v3.jpg" data-mid="235110719" border="0" src="https://freight.cargo.site/w/1000/i/4ad0d4e2c8f7936d2576c4ee3c5ae71671fe83704beec6dc2a425ebb930a5a69/EN_060525_PS25_AM_SM-IG_LeadUp4x5_v3.jpg" /> Social Lil Weezyana Fest For 2024, Lil Wayne returned to New Orleans for Lil Weezyana that featured a special Hot Boys reunion and a variety of guests. AML live-streamed the show, and we built an arsenal of creative assets to build excitement before and during the show.&nbsp; OOH <img width="3172" height="2115" width_o="3172" height_o="2115" data-src="https://freight.cargo.site/t/original/i/a1e10c2193480d49847cbfec03d613536af4a71352d413ca194cbd9dc25157c1/OOH_Insitu.jpg" data-mid="221250496" border="0" src="https://freight.cargo.site/w/1000/i/a1e10c2193480d49847cbfec03d613536af4a71352d413ca194cbd9dc25157c1/OOH_Insitu.jpg" /> Snap Filter <img width="1084" height="2179" width_o="1084" height_o="2179" data-src="https://freight.cargo.site/t/original/i/78cdfd92a3b7635d592e2a84047f7ec80a1fbfdaf83f5575d1000b0a132e5f55/Mobile.png" data-mid="221250609" border="0" src="https://freight.cargo.site/w/1000/i/78cdfd92a3b7635d592e2a84047f7ec80a1fbfdaf83f5575d1000b0a132e5f55/Mobile.png" /> In-stream Countdown In-stream Overlays <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d54501cef1174cd66f95191356220fd0a0f879e4d74a3545b2c569aad0d64125/LW_Overlay.jpg" data-mid="221250561" border="0" src="https://freight.cargo.site/w/1000/i/d54501cef1174cd66f95191356220fd0a0f879e4d74a3545b2c569aad0d64125/LW_Overlay.jpg" /> Thank You Slate <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/59e70c3541b8b00ddeb056dbf625f347a4321c817f82d2bbe29d447f3c461c7c/US_110224_Weezyana_AM_Stream_Slate_TY.jpg" data-mid="221250562" border="0" src="https://freight.cargo.site/w/1000/i/59e70c3541b8b00ddeb056dbf625f347a4321c817f82d2bbe29d447f3c461c7c/US_110224_Weezyana_AM_Stream_Slate_TY.jpg" /> Kacey Musgraves: Deeper Well TourFor Kacey’s Deeper Well show at Climate Pledge Arena in Seattle, we designed a suite of marketing assets, in-stream, out-of-home, and even partnered to create a custom designed Echo Pop to align with the tour.&nbsp; OOH Gated Merch Email (For top fans) <img width="1667" height="4218" width_o="1667" height_o="4218" data-src="https://freight.cargo.site/t/original/i/c8013cffb9fc050b4b0c3476a27dccaf43f9ebcda125adee67ac1fc7820e9150/FC_Email_Kacey.jpg" data-mid="221250714" border="0" src="https://freight.cargo.site/w/1000/i/c8013cffb9fc050b4b0c3476a27dccaf43f9ebcda125adee67ac1fc7820e9150/FC_Email_Kacey.jpg" /> Custom Echo Pop <img width="1500" height="1473" width_o="1500" height_o="1473" data-src="https://freight.cargo.site/t/original/i/0de55859c4995f351259a638a50959df4fad9d1c619eda75d0593c0264457051/KM_Echo_Front.jpg" data-mid="221250710" border="0" src="https://freight.cargo.site/w/1000/i/0de55859c4995f351259a638a50959df4fad9d1c619eda75d0593c0264457051/KM_Echo_Front.jpg" /> Rolling Loud MiamiRolling loud is the largest hip hop festival in the world, and Amazon Music is the exclusive livestream partner. For 2024, we created a suite of marketing assets including OOH placements in Times Square, and branded stage screens for the event.&nbsp; Times Square OOH Branded Stage Screen NY State of Mind TourAligning with the 50th anniverary of hip hop, this tour culminated in a live-streamed performance from Climate Pledge Arena in Seattle featuring Wu-Tang Clan, Nas, and De La Soul. These assets represent a small sample of the massive suite we created to build excitement.&nbsp; Prime Video <img width="3782" height="2118" width_o="3782" height_o="2118" data-src="https://freight.cargo.site/t/original/i/e0007bef7132a7fa973132aa9372dbda6d27040119e1bb90ec2e2cb5196a9c49/PV.jpg" data-mid="221250829" border="0" src="https://freight.cargo.site/w/1000/i/e0007bef7132a7fa973132aa9372dbda6d27040119e1bb90ec2e2cb5196a9c49/PV.jpg" /> Amazon Music <img width="2470" height="1668" width_o="2470" height_o="1668" data-src="https://freight.cargo.site/t/original/i/566c4091991f6172e0fa60248882643c4ac64a7b3b1309f56e51e7a0bc47160d/Browse_Home.png" data-mid="221250828" border="0" src="https://freight.cargo.site/w/1000/i/566c4091991f6172e0fa60248882643c4ac64a7b3b1309f56e51e7a0bc47160d/Browse_Home.png" /> Social <img width="1084" height="2179" width_o="1084" height_o="2179" data-src="https://freight.cargo.site/t/original/i/ab81b2ede7b846de630c6678c3b9d5e78ba26289d2de1479a235c0d4ee35ea49/Social.png" data-mid="221250942" border="0" src="https://freight.cargo.site/w/1000/i/ab81b2ede7b846de630c6678c3b9d5e78ba26289d2de1479a235c0d4ee35ea49/Social.png" /> https://ryanobermeier.com/2026-Motion-Reel Wed, 16 Jun 2021 21:41:33 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/2026-Motion-Reel 2026 Motion Reel This reel is a compilation of motion work I’ve directed and designed. https://ryanobermeier.com/Amazon-Music-for-Artists Sun, 22 Oct 2023 19:30:48 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/Amazon-Music-for-Artists Amazon Music for Artists Group: Amazon MusicRole: Creative/Art Director, Designer Amazon Music for Artists creates and markets the tools artists use to launch and promote their careers, connect with their fans, and make the most of the Amazon Music service. We spent over a year rebranding AM4A with an all new style guide, refreshing the global website from the ground up, producing all 200+ video and static assets featured on it, and localizing it all in 7 languages. As part of the site content, we launched our first artist case study video featuring Conexión Divina, a duo redefining regional Mexican music, as well as a new series of 5 how-to videos. Since launch, there has been a sustained 62% increase in daily traffic.&nbsp;View the live site here › Site Design <img width="2000" height="4714" width_o="2000" height_o="4714" data-src="https://freight.cargo.site/t/original/i/90772c1cbb498ca07101758b3aea24326e107df338be41e1c69c45e5d6286370/Home.jpg" data-mid="194486906" border="0" src="https://freight.cargo.site/w/1000/i/90772c1cbb498ca07101758b3aea24326e107df338be41e1c69c45e5d6286370/Home.jpg" /> <img width="2000" height="4714" width_o="2000" height_o="4714" data-src="https://freight.cargo.site/t/original/i/0aba60ee530693703f8b91f80b8cc0e19290276e7587b7d37a0b495eba02800e/Brand.jpg" data-mid="194486904" border="0" src="https://freight.cargo.site/w/1000/i/0aba60ee530693703f8b91f80b8cc0e19290276e7587b7d37a0b495eba02800e/Brand.jpg" /> <img width="2000" height="4714" width_o="2000" height_o="4714" data-src="https://freight.cargo.site/t/original/i/8536208f4df85f1832a5d56b78ecf4d163982d381dfe8effd13769592b6374fa/JumpIn.jpg" data-mid="194486907" border="0" src="https://freight.cargo.site/w/1000/i/8536208f4df85f1832a5d56b78ecf4d163982d381dfe8effd13769592b6374fa/JumpIn.jpg" /> <img width="2000" height="4714" width_o="2000" height_o="4714" data-src="https://freight.cargo.site/t/original/i/135adf79059c952e2ea6c2e4f9bce591e19ac9892631f63cb7de9c2f34e4c789/Fans.jpg" data-mid="194486905" border="0" src="https://freight.cargo.site/w/1000/i/135adf79059c952e2ea6c2e4f9bce591e19ac9892631f63cb7de9c2f34e4c789/Fans.jpg" /> <img width="2000" height="4714" width_o="2000" height_o="4714" data-src="https://freight.cargo.site/t/original/i/fa871e769d6fdb954f92eb4e892f4f5cc1ce69e18203a266319520ab31400c0f/Livestreaming.jpg" data-mid="194486908" border="0" src="https://freight.cargo.site/w/1000/i/fa871e769d6fdb954f92eb4e892f4f5cc1ce69e18203a266319520ab31400c0f/Livestreaming.jpg" /> Style Guide Components <img width="3200" height="6165" width_o="3200" height_o="6165" data-src="https://freight.cargo.site/t/original/i/c4aad0d64aabf7ebef2225d407b97b980fcd22ceefedd30eaf3526d4e41d62eb/Color.png" data-mid="194485284" border="0" src="https://freight.cargo.site/w/1000/i/c4aad0d64aabf7ebef2225d407b97b980fcd22ceefedd30eaf3526d4e41d62eb/Color.png" /> <img width="4284" height="5505" width_o="4284" height_o="5505" data-src="https://freight.cargo.site/t/original/i/fbcb41ce9c41bcfc65da7ddca554af50b48da27251c30326ff58d3654c634f54/Themes.png" data-mid="194485288" border="0" src="https://freight.cargo.site/w/1000/i/fbcb41ce9c41bcfc65da7ddca554af50b48da27251c30326ff58d3654c634f54/Themes.png" /> <img width="3200" height="7502" width_o="3200" height_o="7502" data-src="https://freight.cargo.site/t/original/i/dcfc48164c8834e99108a1b5b0480edf31c07213633d24712475b30d7a48025d/Nav.png" data-mid="194485286" border="0" src="https://freight.cargo.site/w/1000/i/dcfc48164c8834e99108a1b5b0480edf31c07213633d24712475b30d7a48025d/Nav.png" /> <img width="3200" height="5208" width_o="3200" height_o="5208" data-src="https://freight.cargo.site/t/original/i/8e89b35b159263664cd6410debf4e159ba0d0f728f3c3657e42684d1c745cee1/Interaction.png" data-mid="194485285" border="0" src="https://freight.cargo.site/w/1000/i/8e89b35b159263664cd6410debf4e159ba0d0f728f3c3657e42684d1c745cee1/Interaction.png" /> <img width="3200" height="2604" width_o="3200" height_o="2604" data-src="https://freight.cargo.site/t/original/i/0b876a707c40f3a22177604af921af64ea874a17c7f590031bdee33d7e5fe3b5/Tables.png" data-mid="194485287" border="0" src="https://freight.cargo.site/w/1000/i/0b876a707c40f3a22177604af921af64ea874a17c7f590031bdee33d7e5fe3b5/Tables.png" /> <img width="10362" height="5907" width_o="10362" height_o="5907" data-src="https://freight.cargo.site/t/original/i/a46b1e9ab6117bbd039f08a6c7b4e0bd30b45043324f7886bd80587c98944968/Type_Ramps.png" data-mid="194485289" border="0" src="https://freight.cargo.site/w/1000/i/a46b1e9ab6117bbd039f08a6c7b4e0bd30b45043324f7886bd80587c98944968/Type_Ramps.png" /> Video Content Examples Conexión Divina Case Study How-to videos Feature: Spotlight Feature: Create an Intro https://ryanobermeier.com/Vinyl-of-the-Month-Club Wed, 16 Nov 2022 05:24:38 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/Vinyl-of-the-Month-Club Vinyl of the Month Club Group: Amazon Music Role: Art Director, Motion Designer Vinyl of the Month Club is a subscription service curated by Amazon Music that lets customers build their vinyl collection. This launch announced the expansion of the program offering four new subscription boxes (hip-hop, pop, rock, and country) and wrapped it all up in a brand new look and feel with bespoke video and photography. Hundreds of assets were launched featuring a new site and product detail pages, supported by social ads and display ads.&nbsp;Social + Site Walkthrough Landing Page <img width="2664" height="4155" width_o="2664" height_o="4155" data-src="https://freight.cargo.site/t/original/i/7afc3cb6ffdb2e7f4b2c1ce836aebfc803b74919b75edbd7d7acc73c15a09061/VOTMC_Site.jpg" data-mid="159204941" border="0" src="https://freight.cargo.site/w/1000/i/7afc3cb6ffdb2e7f4b2c1ce836aebfc803b74919b75edbd7d7acc73c15a09061/VOTMC_Site.jpg" /> https://ryanobermeier.com/AWS-Rebrand Fri, 26 Nov 2021 18:51:49 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/AWS-Rebrand AWS Rebrand Group: AWSRole: Art Director, Motion Lead, Designer AWS provides a massive array of cloud services, powering a multitude of industries from entertainment to shipping to machine learning. The brand wasn’t necessarily reflecting that level of innovation, so our team spent well over a year auditing, strategizing, and exploring how we could bring new life to the future of cloud services. This represents a small snapshot of the journey from mood boards to design to motion, and final launch. I was involved from concept to completion, with specific ownership over the motion guidelines.&nbsp; Initial Mood Board Exploration The strategy here was essentially to look at design that could work on a spectrum from more innovative and ground-breaking to more stable, grounded, and reliable.&nbsp; <img width="2500" height="1618" width_o="2500" height_o="1618" data-src="https://freight.cargo.site/t/original/i/ff8346ecb85c2a3a2d2141b24c6e7cb563b97bc046046f46ba6cfe0572592ad1/Pioneering.jpg" data-mid="125732826" border="0" src="https://freight.cargo.site/w/1000/i/ff8346ecb85c2a3a2d2141b24c6e7cb563b97bc046046f46ba6cfe0572592ad1/Pioneering.jpg" /> <img width="2500" height="1618" width_o="2500" height_o="1618" data-src="https://freight.cargo.site/t/original/i/b6aeb51bd84a8c55ec42bea419a1bb0ffb314335b768f59d1aba8667be8775ea/Dependable.jpg" data-mid="125732825" border="0" src="https://freight.cargo.site/w/1000/i/b6aeb51bd84a8c55ec42bea419a1bb0ffb314335b768f59d1aba8667be8775ea/Dependable.jpg" /> Design and Motion ExplorationMoving into design, we went through several sprints of exploration, looking at how these elements of reinvention and reliability could manifest in bespoke visual brand assets. <img width="2500" height="1618" width_o="2500" height_o="1618" data-src="https://freight.cargo.site/t/original/i/6817a13226d70d1033d4823fb295866188360d5f2d2c46633a1a9375511c5757/Brand_Expression_Pioneering.jpg" data-mid="125756175" border="0" src="https://freight.cargo.site/w/1000/i/6817a13226d70d1033d4823fb295866188360d5f2d2c46633a1a9375511c5757/Brand_Expression_Pioneering.jpg" /> <img width="2500" height="1617" width_o="2500" height_o="1617" data-src="https://freight.cargo.site/t/original/i/77d55c937ba987bd36b8399d0a0a436efc16c270fe4101c7dec160fc12397221/Brand_Expression_Dependable.jpg" data-mid="125756174" border="0" src="https://freight.cargo.site/w/1000/i/77d55c937ba987bd36b8399d0a0a436efc16c270fe4101c7dec160fc12397221/Brand_Expression_Dependable.jpg" /> <img width="2500" height="1492" width_o="2500" height_o="1492" data-src="https://freight.cargo.site/t/original/i/9d2ecb6ca5d1e133977145ab392413fadca01ddbbd647bb58c39a262bfb8ed7f/OB_SYF_Sprint2_v3_Ryan_01.jpg" data-mid="125756176" border="0" src="https://freight.cargo.site/w/1000/i/9d2ecb6ca5d1e133977145ab392413fadca01ddbbd647bb58c39a262bfb8ed7f/OB_SYF_Sprint2_v3_Ryan_01.jpg" /> <img width="2500" height="1492" width_o="2500" height_o="1492" data-src="https://freight.cargo.site/t/original/i/4529968d0c1e81cfeb4345de3f967fa1c913f70a62f193cc36e6319668b62012/OB_SYF_Sprint2_v3_Ryan_02.jpg" data-mid="125756177" border="0" src="https://freight.cargo.site/w/1000/i/4529968d0c1e81cfeb4345de3f967fa1c913f70a62f193cc36e6319668b62012/OB_SYF_Sprint2_v3_Ryan_02.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/95cbb2c9dc7f26d75dcd08a3e233d7201492fb08dd959c03e475162732bf4a2d/AWS_OB_PH2_01.jpg" data-mid="125756169" border="0" src="https://freight.cargo.site/w/1000/i/95cbb2c9dc7f26d75dcd08a3e233d7201492fb08dd959c03e475162732bf4a2d/AWS_OB_PH2_01.jpg" /><img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/64bc2c103e87fdcb6d50af81f5a7c2a8ea6cb9c9c34339648d3f50d2af79a1bf/AWS_OB_PH2_03.jpg" data-mid="125756171" border="0" src="https://freight.cargo.site/w/1000/i/64bc2c103e87fdcb6d50af81f5a7c2a8ea6cb9c9c34339648d3f50d2af79a1bf/AWS_OB_PH2_03.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/eb8742b664574526b58ac3bd5ba3cd697e84d04a3689539807d7990771ec10e4/AWS_OB_PH2_02.jpg" data-mid="125756170" border="0" src="https://freight.cargo.site/w/1000/i/eb8742b664574526b58ac3bd5ba3cd697e84d04a3689539807d7990771ec10e4/AWS_OB_PH2_02.jpg" /><img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/b137f51603b6312b4c86c566b40ac1691a6979f55212b2585190c73d7f70df8a/AWS_OB_PH2_04.jpg" data-mid="125756172" border="0" src="https://freight.cargo.site/w/1000/i/b137f51603b6312b4c86c566b40ac1691a6979f55212b2585190c73d7f70df8a/AWS_OB_PH2_04.jpg" /> <img width="2500" height="2161" width_o="2500" height_o="2161" data-src="https://freight.cargo.site/t/original/i/39b228e094915c741ee457c3ab1fbd47b3e9080a600edc43ce89231cfe94bbe3/AWS_OB_PH2_R3.jpg" data-mid="125756173" border="0" src="https://freight.cargo.site/w/1000/i/39b228e094915c741ee457c3ab1fbd47b3e9080a600edc43ce89231cfe94bbe3/AWS_OB_PH2_R3.jpg" /> Brand Launch This is a select snapshot of the final static and motion pieces that showcased the new brand assets. <img width="2500" height="538" width_o="2500" height_o="538" data-src="https://freight.cargo.site/t/original/i/acd56ffda8a089d8dc828b501c583d0501fe4da2665d00bb9e0e9942948c8698/colors.jpg" data-mid="125805587" border="0" src="https://freight.cargo.site/w/1000/i/acd56ffda8a089d8dc828b501c583d0501fe4da2665d00bb9e0e9942948c8698/colors.jpg" /> <img width="1963" height="646" width_o="1963" height_o="646" data-src="https://freight.cargo.site/t/original/i/45e23c7bafe0c7c383d0cc404b85eb41cbdc991fbf88dc50f17a95ce77e3755e/photography.jpg" data-mid="125794196" border="0" src="https://freight.cargo.site/w/1000/i/45e23c7bafe0c7c383d0cc404b85eb41cbdc991fbf88dc50f17a95ce77e3755e/photography.jpg" /> <img width="2500" height="2500" width_o="2500" height_o="2500" data-src="https://freight.cargo.site/t/original/i/9dab47ada491b5b03dd4465ff5d929dfa9485df56c51ca07d2a7d629b054720d/montage.jpg" data-mid="125805784" border="0" src="https://freight.cargo.site/w/1000/i/9dab47ada491b5b03dd4465ff5d929dfa9485df56c51ca07d2a7d629b054720d/montage.jpg" /> AWS + Wall Street Journal Social AdsThe Wall Street Journal partnered with AWS on a thought leadership program showcasing how AWS is fueling growth and transformation for enterprises across a variety of industries. These social ads were rolled out in the new brand style. https://ryanobermeier.com/AWS-Madrid Mon, 15 Feb 2021 22:56:00 +0000 The Portfolio of Ryan Obermeier https://ryanobermeier.com/AWS-Madrid AWS Madrid Group: AWSRole: Art Director, Motion Designer AWS Customer Engagement Centers are spaces where customers can interact with members of the AWS community and participate in events. As part of the CEC buildout in Madrid, the team needed to fill a giant wall to ceiling video screen with an engaging brand presence. We concepted and animated this 3 minute looping brand video that uses simple line art to demonstrate the power, capabilities, and daily benefits of cloud computing in our community.&nbsp;Main Video Wall (time remapped to 1:00)