The 100K Club
The Leadership Cohort
Build Your Elite Coaching Business
Are you ready to shatter your income ceiling and make a bigger impact as a coach?
Discover the proven strategies to sign high-end clients, craft irresistible premium packages, and ultimately charge $100K+ fees
The 100K Club is an intensive Transformational program
designed to help you master the art of enrolling high-performing, high-paying clients.
Through a combination of deep-dive coaching, skills training, and an accountability community, you’ll develop the mindset and techniques to 10X your business.
Imagine going from scrambling for clients to having a waitlist of ideal prospects eager to work with you. That’s the power of The 100K Club.
Just like...
Helen
who went from stressed out and struggling to making $500K per year within 2 years of working with me.
Mark
my former Protégé, who has published two best-selling books, and is on his way to his first million-dollar year.
Sarah
who has been coaching for 30 years but signed a $128,000 client after we began our work together.
Tracey & Shannon
two members of my 4PC Program, who partnered together to create their first $100K client.
When You Join, You’ll Get:
Proven tools to consistently enroll high-performing, high-fee clients
Powerful language that positions you as a peer to highly successful people
A deep sense of confidence that allows you to speak to successful clients with a sense of gravitas
Transformative coaching where we’ll workshop your real client challenges and your unique high-fee offer
Skills training sessions to master the core client enrollment methodology to sign multiple 6-figure clients.
A private community for 24/7 support, accountability and celebrating your wins.
The 100K Club is for you if...
1. You Want Next Level Success
You’re a coach who has seen some good results, but you know you’re capable of much more.
2. You Play Full Out
You’re willing to show up fully, take bold action, and do the work required for serious growth.
3. You Have a Bias for Action
You’re willing to take action, to feel uncomfortable, to make mistakes and to report honestly to the group each week. No wallflowers here.
4. You’re Committed to the Long Haul
You want to build a successful, coaching practice for life, not next week! You’re not looking for tips and tricks – you’re ready for true transformation.
5. You Value High-Flame Coaching
You’re prepared for my high-flame approach. You value feedback that is direct, personalized, and sometimes uncomfortable. And you’re willing to be fully transparent. This is the path to mastery.
Build a Word of Mouth Business
By invitation and referral only. No social media, internet marketing or paid ads needed.
Are you tired of under-earning and undercharging, spinning your wheels with tactics that don’t work, and playing small in your business? The 100K Club will give you the roadmap and support system to leap to the next level.
Or maybe you’re already successful as a coach but you’re drained by the boom-bust cycle of creating clients – no matter how much you earn? The 100K Club will give you the confidence and strategies you need to enroll elite clients.
I'm
Rich Litvin
I’ve helped thousands of coaches master the art of enrolling high-end clients. I’ve trained many of the world’s top coaches and helped my clients generate tens of millions in revenue. I’m known for my direct, no-BS approach and my ability to help coaches achieve life-changing breakthroughs.
I’m deeply committed to your success but I won’t do the work for you. The 100K Club will require effort and commitment and a willingness to get uncomfortable. So get ready.
Your Training Includes:
01
20 Hours of Live, High-Flame Coaching with Rich Litvin
Real-World Challenges Coaching Sessions & Key Teachings on Working with High-Performers and Making Proposals with Rich Litvin
Can’t make it to a live session? No worries! You’ll have access to recordings of all sessions, so you can revisit and reinforce your learning whenever it suits you.
During coaching sessions with Rich Litvin, you’ll dive deep into challenges and scenarios directly from your coaching practice and Client Creation Dashboard. Coaching is targeted, actionable, and grounded in your actual experiences.
Rich Litvin will deliver essential teachings on engaging with high-performers and crafting compelling proposals. There’s no set sequence to these topics, emphasizing that “you are his agenda.” This flexible approach allows for personalized learning experiences that address your immediate needs and challenges.
02
10 Hours of Live Workshops with Alex Surdu, Rich's Senior Program Director and a Master Teacher
Dive deeper into the Prosperous Coach Methodology through workshops led by Alex Surdu.
These sessions cover the key aspects of Connect, Invite, Create, and Propose, providing you with enhanced skills and understanding to apply to your coaching practice.
Can’t make it to a live session? No worries! You’ll have access to recordings of all sessions, so you can revisit and reinforce your learning whenever it suits you.
03
ICF Accreditation
Enrolling in The 100K Club offers you the valuable opportunity to enhance your coaching credentials through the International Coach Federation (ICF) accreditation.
Our program is ICF-CCE accredited for 15 training hours in the area of Core Competencies & 9 training hours in the area of Resource Development as Continuing Coach Education Credits (CCE).
These credits reflect your commitment to mastering the foundational skills and principles of coaching excellence. It not only solidifies your professional standing but also broadens your horizons in the coaching world.
04
Member-Led Discussion Groups
As part of the program, you have the opportunity to join or initiate discussion groups with fellow members. A significant element of the program’s value comes from the collective wisdom and diverse perspectives of your 100K Club community.
05
Access to Recordings of Every Session
All live sessions will be recorded and available in your member’s area so you can revisit and reinforce your learnings whenever you want
Special Bonuses!
Exclusive Access to Rich Litvin's Complete Program Library
As a member of The 100K Club, you’ll receive exclusive access to our complete library of premium self-paced programs.
(Total Value over $15,000)
- Transition Excellence ($6,950 value)
- Money Money Money ($697 value)
- Advanced Confidence-Building for Coaches ($875 value)
- Be Remarkable ($649 value)
- Create ($899 value)
- Coaching Elite Top Performers ($899 value)
- Rich Litvin Raw ($499 value)
- 100K Clients ($899 value)
- One Milllllion Dollars! ($899 value)
- The Elite Coach's Playbook for 1:1 Coaching ($899 value)
- The Elite Coach's Playbook for Group Coaching ($899 value)
- $100K Book ($899 value)
These are proven tools that transform good coaches into elite, high-performing professionals. This is your chance to gain access to the exact frameworks, strategies, and insights that have helped thousands of coaches around the world.
Complimentary On-Demand Access to the Rich Litvin Virtual Intensive ($1,500 Value)
Get on-demand access to the complete recordings from the January 2026 Rich Litvin Virtual Intensive — a focused virtual immersion into the skills and distinctions needed to take your career to the next level.
You’ll receive Rich’s core teachings and sessions, and walk away with greater clarity and a concrete Action Plan for what’s next.
Your Intensive experience will include:
- Deep Inner Work
- Fearless Coaching
- Client Creation
- Powerful Challenges
& Receive Your Complimentary Virtual Intensive Ticket
Enrollment for The 100K Club is Now Open
I'm looking for a select group of coaches who are ready to play big.
- 20 Hours of Live Coaching with Rich Litvin
- 10 Hours of Live Workshops with Alex Surdu
- ICF Accreditation
- Private Community
- Access to Session Recordings
- Bonus: Exclusive Access to Rich Litvin’s Complete Self-Paced Program Library
Full Program Price: $20,000
Today's Investment:
Next price increase is February 18th 2026
You will learn how to 10X your impact, your income and your inner peace
Your Program Dates
Starting February 2026
- Kick off Call: Thursday, February 26, 9:00 – 11:00am PT
- Workshop Call Lead by Alex: Thursday, March 5, 9:00 – 11:00am PT
- Call with Rich: March 12, 9:00 – 11:00am PT
- Call with Rich: March 26, 9:00 – 11:00am PT
- Workshop Call Lead by Alex: April 9, 9:00 – 11:00am PT
- Call with Rich: April 16, 9:00 – 11:00am PT
- Call with Rich: April 30, 9:00 – 11:00am PT
- Workshop Call Lead by Alex: May 14, 9:00 – 11:00am PT
- Call with Rich: May 28, 9:00 – 11:00am PT
- Call with Rich: June 11, 9:00 – 11:00am PT
- Workshop Call Lead by Alex: June 25, 9:00 – 11:00am PT
- Call with Rich: July 9, 9:00 – 11:00am PT
- Call with Rich: July 16, 9:00 – 11:00am PT
- Workshop Call Lead by Alex: July 23, 9:00 – 11:00am
- Call with Rich: July 30,⋅9:00 – 11:00am PT
Helen's Story:
When I first met Helen, she was recovering from the burnout and frustration of a couple of decades of corporate life. She was the former Vice President of a $1B healthcare company who had become a professional coach because she dreamed of making a real impact on people’s lives.
But she was exhausted. She had all the skills needed to be a successful coach but she was struggling to get clients.
I helped Helen see that she was not a ‘new’ coach. She had years of learnings and insights behind her. She’d built decades of career capital and sweat equity from her work as an executive and leader.
Helen became one of my clients and joined my community. She began to reclaim the power and confidence that she’d had most of her life. And within two years, she was making $500K a year as a coach. She now teaches women leaders how to navigate corporate life with power and grace, in companies that include American Express, GlaxoSmithKline and Johnson & Johnson. And her first book, The Unwritten Rules of Women’s Leadership, is having a big impact on the senior executives she coaches.
ICF Accredited Training
The 100K Club is ICF-CCE accredited for the following hours for Continuing Coach Education Credits (CCE)
Our Policies
01
Cancellation Policy
We have a No Refund Policy for a reason. You see we love people who want to play full out. If you’re in, you’re in. It’s called Commitment. “Hell Yes. Or Hell No”. There is nothing else.
02
The “Power of Vulnerability” Policy”
Show up to ready to hide nothing—and hold nothing back. You will triple the value you get by playing this way. As Brené Brown puts it, “Vulnerability is our most accurate measure of courage.”
03
The “200% Responsibility” Policy
Great coaching relationships involve 200% Responsibility. I PROMISE you, that I will show up 100%. I won’t hide or hold anything back. On your side, you will show up 100%. You won’t hide or hold anything back. Take action, even when you’re afraid. Be vulnerable. Lean into your edge. Take risks. Mess up, screw up, FAIL! Again and again and again. Because more failure is the only guaranteed path to more success.
Meet some of the high level leaders and former executives who are thriving as part of our community:
Frequently Asked Questions
How many members are in the 100K club?
The 100K club is limited to a maximum of 60 members.
How long is membership for?
The program runs from February to July. See the full program schedule above.
What if I can’t make it to a live coaching session?
Can’t make it to a live session? No worries! You’ll have access to recordings of all sessions, so you can revisit and reinforce your learning whenever it suits you.
Where do live sessions take place?
All calls take place on Zoom.
What time are coaching calls at?
All calls take place at 9am PT | 12pm ET | 5pm GMT. Click here to check your local time.
How long do I have access to the Self-Paced programs?
You have complete access to the self-paced programs even beyond when the 100K Club program completes. Access will be shared through our private Mighty Networks community and you can revisit the programs any time there.
Is there a refund policy?
We have a No Refund Policy for a reason … If you’re in, you’re in. It’s called Commitment. ‘Hell Yes. Or Hell No’. There is nothing else.
Have Questions? Email me at [email protected]
You Are Not Alone
I’ve worked with scores of executives over the past few years who have become highly successful coaches, with highly successful clients. More importantly, they thrive as professionals, in a world where most coaches treat coaching like a hobby and never escape from struggle-mode…
We’ve become the world’s premier company at helping extraordinary leaders become extraordinary professional coaches.
We have a track record in supporting coaches to build a thriving practice with a few high-performing, high fee clients – one powerful conversation at a time. For the past 11 years, I’ve run a program that helped launch many of the world’s most successful and exclusive coaches.
I’m looking forward to working with you!
Love, Rich
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