I just wrapped up a great weekend with CocoaConf San Jose. I’ve gotta say: if you’re looking to maximize bang for your buck, save the money you’d spend on WWDC and consider CocoaConf instead!
First, there’s the stress of trying to get a WWDC ticket. Then the expense. Sure, there are all those great talks, but Apple makes the videos available to registered developers. I think the main reason to continue going to WWDC is if you’re really desperate to get help in the Apple labs.

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I’d never been to another iOS/Mac developer’s conference before this past weekend. I was impressed by:
- The small size. With only a hundred developers, there were many opportunities to build relationships, even with the speakers.
- The speakers. This is a class act of experienced people. Many of them are published authors. They’re there because they’re passionate about their craft.
- The food. Remember when WWDC food used to be decent, before the iOS-induced population explosion? This was like that, only better. Much better.
- The duration. My brain is full by the third day of any conference. CocoaConf wisely stops there.
- The price. Way cheaper.
I came away having learned good stuff. But maybe just as important, I made genuine human connections. (Good luck doing that at the great cattle-herding of WWDC.)
CocoaConf is a traveling conference, hitting up several cities in the U.S. You owe it to yourself to check out the one nearest you.
Question: What are your favorite conferences, and why? Leave a comment below.


I couldn’t agree more. While we will be sending several folks to WWDC this year, we’re planning on sending more folks to 360iDev and CocoaConf. We had 4 folks speak at the CocoaConf in Dallas recently (which got them free conference tickets), and I hope to speak at a conference later in the year. I’m hoping they’ll bring a CocoaConf to Austin :-)
Ron, now that I know what CocoaConf is like… how would you describe 360iDev?