{"id":1123,"date":"2020-10-29T13:58:00","date_gmt":"2020-10-29T17:58:00","guid":{"rendered":"https:\/\/wpdev.ptaginc.com\/?p=1123"},"modified":"2020-09-28T14:24:18","modified_gmt":"2020-09-28T18:24:18","slug":"project-objective-setting","status":"publish","type":"post","link":"https:\/\/ptaginc.com\/project-objective-setting\/","title":{"rendered":"Project Objective Setting"},"content":{"rendered":"<div id='full_slider_1'  class='avia-fullwidth-slider main_color avia-shadow   avia-builder-el-0  el_before_av_three_fourth  avia-builder-el-first  height px  container_wrap sidebar_right'  >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba\">\n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba__0 .avia-caption-title{\nfont-size:40px;\ncolor:#ffffff;\n}\n#top .avia-slideshow .av-slideshow-caption.av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba__0 .avia-caption-content{\nfont-size:24px;\ncolor:#ffffff;\n}\n#top .avia-slideshow .av-slideshow-caption.av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba__0 .avia-caption-content p{\nfont-size:24px;\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba__0 .avia-caption-title{\nfont-size:40px;\n}\n}\n<\/style>\n<div  class='avia-slideshow av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba avia-slideshow-featured av_slideshow_full avia-slide-slider height px av-slideshow-ui av-control-default av-slideshow-manual av-loop-once av-loop-manual-endless av-default-height-applied  image_no_stretch avia-slideshow-1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:false,&quot;loop_autoplay&quot;:&quot;once&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 66.770186335404%;'><li  class='avia-slideshow-slide av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba__0  av-single-slide slide-1 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-1138 avia-img-lazy-loading-not-1138\"  src=\"\/wp-content\/uploads\/2020\/09\/Project_Objectives_1601317178-scaled.jpeg\" width=\"644\" height=\"430\" title='Collaborative Contracting' alt=''  itemprop=\"thumbnailUrl\" srcset=\"\/wp-content\/uploads\/2020\/09\/Project_Objectives_1601317178-scaled.jpeg 2560w, \/wp-content\/uploads\/2020\/09\/Project_Objectives_1601317178-300x200.jpeg 300w, \/wp-content\/uploads\/2020\/09\/Project_Objectives_1601317178-1030x687.jpeg 1030w, \/wp-content\/uploads\/2020\/09\/Project_Objectives_1601317178-768x513.jpeg 768w\" sizes=\"(max-width: 644px) 100vw, 644px\" \/><\/div><\/li><\/ul><div class='av-slideshow-caption av-kea4dmsn-05e430f596d14f20eeed7e9e22475eba__0 caption_fullwidth caption_center caption_center_framed caption_framed'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h1 class='avia-caption-title '  itemprop=\"name\" >Project Objective Setting<\/h1><div class='avia-caption-content av_inherit_color'  itemprop=\"description\" ><p>Best Practices<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div id='after_full_slider_1'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1123'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fgshda-9447d9ca69cb69cafd00907784910dd7\">\n.flex_column.av-fgshda-9447d9ca69cb69cafd00907784910dd7{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-fgshda-9447d9ca69cb69cafd00907784910dd7 av_three_fourth  avia-builder-el-1  el_after_av_slideshow_full  el_before_av_one_fourth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-et001a-1f17841781032a26de68b338e57a3a8f\">\n#top .av_textblock_section.av-et001a-1f17841781032a26de68b338e57a3a8f .avia_textblock{\nfont-size:18px;\n}\n<\/style>\n<section  class='av_textblock_section av-et001a-1f17841781032a26de68b338e57a3a8f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span data-contrast=\"auto\">In nearly every project, internal teams and parties will work towards an objective to satisfy their stakeholders and the project owner. This objective may be loosely defined by the project owner, but to accomplish the goals will require alignment of the internal\u00a0<\/span><span data-contrast=\"auto\">teams\u2019<\/span><span data-contrast=\"auto\">\u00a0objectives. The Project Objective Setting Best Practice consists of methods and tools your organization can implement\u00a0<\/span><span data-contrast=\"auto\">to achieve project success. This page will share some major phases of this process, the critical elements, and the introduction of an agreement tool developed by the <a href=\"https:\/\/www.construction-institute.org\/\">Construction Industry Institute<\/a>, The Agreement Matrix.<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">What It Is<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559738\":40,\"335559739\":0,\"335559740\":259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Project Objective Setting ensures all parties participating in the project share the same project objectives, and work in alignment with other project suborganizations towards a clearly defined objective. Implementing Project Objective Setting will lead your project team to higher degrees of agreement and understanding on the project, thus leading your team towards a higher probability of project success.<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">Three Major Phases<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559738\":40,\"335559739\":0,\"335559740\":259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">There are three major phases a project must pass through to achieve an integrated project strategy: Formation, Communication, and Integration. The owner of the project is responsible for each of these phase<\/span><span data-contrast=\"auto\">s and must ensure these phases are followed regardless of external parties.<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"10\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">The formation phase contains a collection of procedures used by the owner to gather all organization and suborganization goals to form a coherent set of project objectives<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"10\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">The communication phase is where the project owner will circulate the collected project objectives to all parties involved in the decision-making process<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"10\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">The integration phase presents an opportunity for all designers, engineers, contactors, and other parties to discuss an integrated project strategy with the owner<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<\/ol>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">Critical elements<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559738\":40,\"335559739\":0,\"335559740\":259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">There are four critical elements when approaching any project objectives which can be used to mitigate any potential problems your project may face. Implemented correctly, these elements will pull your project closer to aligned project objectives. The four elements are to:<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Develop a substantial methodology for collecting relevant data and literature to support the development and planning of your project objectives. A strong database will ensure your project has a large enough pool to gather informational resources from<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Develop a system to bring the project relevant suborganizations together for negotiation and agreement of project objectives. Gathering input from each suborganization will ensure no project objective is left out of the project scope<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Develop a reliable method to communicate project objectives to team members who will be making decisions based on those project objectives. Once project objectives are finalized,\u00a0<\/span><span data-contrast=\"auto\">team leaders will need access to this information to ensure each individual team is aligned with project objectives<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Develop a method to gather feedback, provide the project with direction, and quantify the level of agreement between team members. As the Project Objective Setting methodology is recursive, it can be continuously implemented as elements of the project evolve over time<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<\/ul>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">Agreement Matrix<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559738\":40,\"335559739\":0,\"335559740\":259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">The agreement matrix is a simple tool developed by the Construction Industry Institute to compare the level of agreement at different points through the project.\u00a0<\/span><span data-contrast=\"auto\">To<\/span><span data-contrast=\"auto\">\u00a0complete an agreement matrix, you will need the following elements:<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"13\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">A complete set of project objectives<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"13\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Approval and agreement of the project objectives from each suborganization involved in the project<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"13\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Systemic ranking of each project objective on a scale from one to ten<\/span><span data-ccp-props=\"{\"134233279\":true,\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">The agreement matrix can be repeated at regular intervals (such as quarterly\/semi-annually) or when there are major changes to the project team hierarchy or organizations goals.<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">Calculation Procedure<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559738\":40,\"335559739\":0,\"335559740\":259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">There are several steps used to calculate different components of the agreement matrix, all of which will be required to garner its results. These steps are outlined below:<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"15\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Calculate the \u201cAverage\u201d priority ranking by summing priority rankings for each project team member and divide by the number of team members. Enter this value under each project objective in the \u201cAverage\u201d row<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"15\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Calculate \u201cAverage Difference\u201d for each project objective by finding the absolute value of the difference between \u201cOwners Project Management Priority Ranking\u201d and the average priority ranking. Enter this value under each project objective in the \u201cAverage Difference\u201d row<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"15\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Calculate the \u201cParticipants Average Difference\u201d by summing absolute values of the difference between \u201cOwners Project Management Priority Ranking\u201d and the Project Team Members priority ranking for each project objective and dividing by the total number of project objectives. Enter this value in the \u201cParticipants Average Difference\u201d column<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"15\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Assign a ranking to each project participant based on the \u201cParticipants Average Difference\u201d<\/span><span data-contrast=\"auto\">\u00a0value. In this step, the lowest ranking will be assigned as a one<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"15\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Calculate the \u201cAgreement Ranking\u201d by summing the \u201cAverage Difference\u201d of each project objective, and divide by the total number of objectives<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/li>\n<\/ol>\n<p><span data-contrast=\"auto\">Interested in learning more on how implementing Project\u00a0<\/span><span data-contrast=\"auto\">Objective Setting<\/span><span data-contrast=\"auto\">\u00a0as a Best Practice can improve your project delivery, contact us today to get in touch with a project professional.\u00a0<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Download this Reference Guide, print it off and take it with you so that you always have at your fingertips a quick primer on Project\u00a0<\/span><span data-contrast=\"auto\">Objective setting<\/span><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\">\u00a0<\/span><\/p>\n<\/div><\/section><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2s5k7p-348c46093f65b51f4487ec137e77c358\">\n.flex_column.av-2s5k7p-348c46093f65b51f4487ec137e77c358{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2s5k7p-348c46093f65b51f4487ec137e77c358 av_one_fourth  avia-builder-el-3  el_after_av_three_fourth  el_before_av_four_fifth  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" 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