Plugin Directory

Changeset 3384716


Ignore:
Timestamp:
10/26/2025 12:23:31 PM (5 months ago)
Author:
buildiodev
Message:

2.2.0

Location:
unipixel
Files:
127 added
1 edited

Legend:

Unmodified
Added
Removed
  • unipixel/trunk/readme.txt

    r3382968 r3384716  
    1 === UniPixel: Server-side Tracking for Meta Pixel (CAPI) and Google Analytics ===
     1=== UniPixel: Server-side Event Tracking & Consent for Google & Meta ===
    22Contributors: buildiodev
    33Tags: Meta Pixel, Google Analytics, Facebook Conversion API, Conversion Tracking, Custom Events
     
    55Tested up to: 6.8.3
    66Requires PHP: 7.0
    7 Stable tag: 2.1.4
     7Stable tag: 2.2.0
    88License: GPLv2 or later
    99License URI: http://www.gnu.org/licenses/gpl-2.0.html
    1010
    11 Server-side event tracking for Meta Pixel (Facebook Conversions API) and Google Analytics/Ads, for accurate data and tracking. Includes custom events.
     11Server-side event tracking for Meta Pixel (Facebook Conversions API) and Google Analytics, for accurate measurment. Includes custom events and consent.
    1212
    1313== Description ==
    1414
    15 User-friendly approach to Facebook Conversion API tracking and Google Server-side Tagging for improved event sending, by-passing 3rd party cookie limitations. Eliminate Conversion API setup frustrations and send accurate, reliable events to drive smarter advertising decisions. Gets you instantly setup with **Facebook Conversion API** (**Facebook CAPI** / **Meta CAPI**) and **Google server side tagging**.
    16 
    17 **Features:**
    18 - Tracks standard WooCommerce events including ViewContent, AddToCart, InitiateCheckout, and Purchase.
    19 - Lets you define your own custom events with “click” or “shown” triggers.
    20 - Supports both client-side and server-side sending for reliability and control.
    21 - Handles deduplication between client and server events automatically.
    22 - Includes live and stored event logs for testing and verification.
    23 - Works with consent settings to control when events are allowed to send.
    24 - Clear settings pages for Meta, Google, and other platforms.
    25 
    26 ## Why Use UniPixel?
    27 Why Use UniPixel?
    28 
    29 UniPixel connects your site directly to Meta and Google’s conversion APIs, giving you full control over how events are tracked and sent. Client-side tracking captures rich on-page actions, while server-side delivery keeps events consistent even when browsers or ad blockers interfere. All configuration happens inside WordPress — you choose which events send, how they send, and when consent applies. The result is accurate, reliable tracking that works even when the browser doesn’t.
     15UniPixel brings next-level event tracking to WordPress with full client- and server-side support for Meta, Google, and TikTok. 
     16It solves the growing gaps caused by browser restrictions, ad blockers, and cookie limits — ensuring your conversion data stays accurate, complete, and privacy-safe.
     17
     18### Key Features
     19- Fine-tuned control over client-side and server-side event sending for every platform. 
     20- Works with **Meta Conversion API** and **Google Server-Side Tagging**. 
     21- Tracks standard WooCommerce events (ViewContent, AddToCart, InitiateCheckout, Purchase) with full order and product data. 
     22- Create and manage your own **custom events** for clicks, views, and interactions. 
     23- Automatic **deduplication** keeps matching client/server events counted only once. 
     24- Built-in **consent banner** integrates with your site’s privacy framework to control when events are allowed to send. 
     25- Live event viewer for testing, plus optional database logging for full event history. 
     26- Simple setup with clear layouts, recommended defaults, and inline help.
     27
     28### Why Use UniPixel
     29
     30Modern tracking needs more than browser pixels. 
     31UniPixel sends verified conversion events directly from your own server to Meta and Google — keeping data flowing even when scripts or cookies are blocked. 
     32Client-side tracking still runs for richer, contextual insights, while server-side delivery ensures reliability and compliance. 
     33Everything is managed inside WordPress, giving you transparent control over how events send, when consent applies, and how data is logged. 
     34
     35The result: more complete measurement, better ad platform optimisation, and a future-proof tracking setup for your store or website.
    3036== Installation ==
    3137
     
    96102= How does UniPixel prevent duplicate events? =
    97103UniPixel uses **event deduplication** by assigning a unique event ID to each event. This ensures that events sent via both client-side and server-side are not counted twice.
    98 
    99 = Where can I find more documentation or support? =
    100 For additional setup guides and troubleshooting, visit our support page:
    101 [Support & Documentation](#)
    102104
    103105
     
    148150== Changelog ==
    149151
     152= 2.2.0 =
     153* New: COmes with Consent Management Banner, built in to UniPixel, and options to control -  one-click compliance for your site along with the benefits of server-side events.
     154
    150155= 2.1.4 =
    151156* Minor updates and fixes:
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