Changeset 1808765
- Timestamp:
- 01/24/2018 04:54:04 PM (8 years ago)
- Location:
- knowledge-tags-from-yext/trunk
- Files:
-
- 2 edited
-
readme.txt (modified) (1 diff)
-
yext-schema.php (modified) (1 diff)
Legend:
- Unmodified
- Added
- Removed
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knowledge-tags-from-yext/trunk/readme.txt
r1730703 r1808765 10 10 == Description == 11 11 12 Knowledge Tags from Yext allows you to easily add Knowledge Tags to any wordpress site. Knowledge Tags allow you to easily add location specific schema.org compliant json data to your website. Knowledge Tags also allows you to keep information in sync with the Yext Knowledge Manager.12 With Yext Knowledge Tags, you’ll make your website the most reliable source of information about your brand. Easy to implement using a Javascript library, Yext Knowledge Tags let you add Schema to your website with just a single line of code. 13 13 14 14 **Why do I need Knowledge Tags?** 15 Structured data is eating the web. More and more, search engines like Google and Bing are displaying answers directly to users. This means users aren't even visiting individual web pages anymore. The structured content displayed to users is powered by Schema, which is a special markup placed on a web page.15 Intelligent Services are answering questions about your brand every day. They are providing distinct experiences showing Locations, People, Menus and Events directly in the SERP, by voice, through chatbots and more. 16 16 17 The problem with Schema is that it's often hard to create, and even harder to modify. In addition, you need to keep the content on their page up to date with schema. This is even harder when you are managing many clients that have different websites. 17 Intelligent services rely on structured data to provide these rich experiences — so you need to ensure the data about your brand is structured in a way these services understand. 18 19 The structured data displayed to users is powered by Schema, which is a special markup placed on a web page. The problem with Schema is that it’s often hard to create, and even harder to modify. 20 21 Knowledge Tags Schema Markup helps your website speak the language of intelligent services so they can understand, categorize, and structure the information about your brand. 18 22 19 23 With Knowledge Tags you can manage schema at scale and keep the data in sync with Yext Knowledge Manager and third party listings. 20 24 25 21 26 **Using Knowledge Tags** 22 Use Yext Knowledge Tags to automatically create marked up schema for your location pages. The information will come directly from the Yext Knowledge Manager. You can use shortcodes to generate fields such as hours of operation, phone numbers, and a link to your location in Google Maps.27 Use Yext Knowledge Tags to automatically create marked up schema for your website. The information will come directly from the Yext Knowledge Manager. You can use shortcodes to generate fields such as hours of operation, phone numbers, and a link to your location in Google Maps. 23 28 24 To use the Yext plugin, you must have an active Yext subscription. With the Yext Local Marketing Cloud, you can update, sync, enhance, and monitor your business listings across the web. To learn more about Yext and see how your business appears on local search sites, visit www.yext.com.29 To use the Yext plugin, you must have an active Yext subscription. With the Yext Knowledge Engine, you can update, sync, enhance, and monitor your business listings across the web. To learn more about Yext and see how your business appears on local search sites, visit www.yext.com. 25 30 26 31 == Installation == -
knowledge-tags-from-yext/trunk/yext-schema.php
r1801403 r1808765 9 9 Description: Publish your knowledge tags. 10 10 Author: Yext Engineering 11 Version: 0.0. 111 Version: 0.0.2 12 12 */ 13 13 include "settings.php";
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