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Changeset 1439997


Ignore:
Timestamp:
06/20/2016 10:49:11 AM (10 years ago)
Author:
muraliewn
Message:

Comment: change log updated.

Location:
bigengage/tags/1.0.0
Files:
5 edited

Legend:

Unmodified
Added
Removed

  • bigengage/tags/1.0.0/bigengage.php

    r1435599 r1439997  
    11<?php
    22/*
    3 Plugin Name: BigEngage Pixel
    4 Description: An easy way to place BigEngage pixels and code on your Wordpress site.
     3Plugin Name: BigEngage
     4Description: Increase your conversions by using our Lifecycle Marketing platform to Capture, Nurture, Convert & Retain your customers.
    55Version: 1.0.0
    6 Author: Muralidhar Palla
     6Author: BigEngage.com
    77Author URI: http://www.bigengage.com
    88*/

  • bigengage/tags/1.0.0/cmb2Settings.php

    r1435730 r1439997  
    108108
    109109        $cmb->add_field( array(
    110             'name' => __( 'Place the BigEngage Pixel Code that needs to appear in the head of the page here.', 'bigengage_pixel_placement' ),
    111             'desc' => __( 'Place the BigEngage Pixel Code that needs to appear in the head of the page here.', 'bigengage_pixel_placement' ),
     110            'name' => __( 'Paste the BigEngage JavaScript code for WordPress here.', 'bigengage_pixel_placement' ),
     111            'desc' => __( 'If you don’t have it yet, then visit BigEngage.com, and create your free account. Once you are in, on the bottom left of the dashboard look for “My JavaScript” button. Click the button to get your WordPress JavaScript.  Come back here and paste that code and press Save.', 'bigengage_pixel_placement' ),
    112112            'id'   => 'header_code',
    113113            'type' => 'textarea_code',

  • bigengage/tags/1.0.0/readme.txt

    r1435577 r1439997  
    11=== BigEngage ===
    2 Contributors: muralidhar
     2Contributors: BigEngage.com
    33Donate link: http://www.bigengage.com
    44Tags:  BigEngage Pixel, remarketing, retargeting, tracking code
    … …  
    77License URI: http://www.gnu.org/licenses/gpl-2.0.html
    88
    9 Increase your conversions by using our lifecycle marketing platform to Capture, Nurture, Convert & Retain your customers.
     9Increase your conversions by using our Lifecycle Marketing platform to Capture, Nurture, Convert & Retain your customers.
    1010
    1111== Description ==
    1212
    13 Increase your conversions by using our lifecycle marketing platform to Capture, Nurture, Convert & Retain your customers.
     13BigEngage’s Lifecycle Marketing platform helps your site gather more leads, convert site visitors into customers & retain them.  – See examples below of how you can use BE today –
    1414
    15 ###Why Marketing Lifecycle is required?
    16  For your business to stay profitable, the customer's lifetime value (LTV) must exceed customer acquisition cost (CAC). Bigengege’s Lifecycle Marketing product lets you easily collect more leads, and nurture visitors into paying customers.
     15You can implement BigEngage on your WordPress site in just a few seconds. 
     16Once done, head over to BigEngage.com and create your first automated campaigns.   
     17If you need help, our team is available on email (support@bigengage.com), and skype (bigengage) to provide support.
    1718
    18 * Business models that we support
    19 * Subscription Products
    20 * SaaS Products
    21 * Single Sale + Upsells
     19###Examples of what YOU can do with BigEngage:
     20
     21###I want to gather emails from my site visitors and reach out to them with newsletters.
     22
     23BE can gather more leads from your site and help you reach out to them with easy to create newsletters. 
     24
     25Steps:
     26- Use our entry windows to grab visitor’s attention and collect emails. 
     27- Once email is captured, it saves automatically into the free CRM we provide you. 
     28- Finally, setup an automated newsletter series that will send newsletters to any visitors signing up for it.
     29
     30Now, any user who signs up via the entry window will automatically get your newsletters. 
     31- Newsletters are scheduled, so only the latest pre-created content is sent to subscribers. 
     32- If desired, users can easily unsubscribe.
     33- Analytics will provide insight into each emails delivery, spam, open rates and more.
    2234
    2335
    24 ###What you get when you use the BigEngage Pixel plugin
     36###I want covert more trial users to paid users.
    2537
    26 *  Put BigEngage pixel or code on any post or page.
    27 *  Place BigEngage pixel and code in the head.
     38Consumers have choices.  It’s up to you to be top-of-mind and be the product, solution or site they want to do business with.   Doing so means, you need to be in touch with them and show value and benefits.  The best way to do this is via email nurturing (aka drip emails).
     39
     40Setting up a nurturing email series is easy.
     41- Segment a group of users from the BigEngage CRM. In this case any user with stage as “trial”.
     42- Choose the “Trigger” campaign option
     43- Create a series of emails to send and when to send them.
     44- Press save and you are done.
     45
     46A triggered campaign monitors the CRM for the user’s stage. 
     47- Any user with value “trial” will automatically receive the pre-set email series you created. 
     48- The emails can be highly personalized.  You can drag values from the CRM like “name”, “gender” or any value in your BigEngage CRM into the email.
     49- If desired, users can easily unsubscribe.
     50- Analytics will provide insight into each emails delivery, spam, open rates and more.
    2851
    2952
    30 ###BigEngage Pixel Placement
     53###98% of my users abandon my site.  I want to retarget them.
    3154
    32 Add just one BigEngage pixel to your site. 
     55Retargeting ads capability is built into majority of our automation campaigns.
     56Users abandoning your site can be retargeted as they visit other sites or Facebook.
     57
     58Also, with BigEngage you don’t need to make banners for the retargeting campaigns.
     59- Use our on-site editor to quickly make banners for the web and Facebook.
     60- If you wish, you can upload your banners.
     61- Campaign analytics provides insight into impressions, clicks and conversions.
    3362
    3463
    3564== Installation ==
    3665
    37 1. Download the plugin
    38 2. Upload to "/wp-content/plugins" folder or install through WordPress Admin Dashboard
    39 3. Activate the Plugin
    40 4. Get your BigEngage Pixel Code from BigEnage Account.
    41 5. Go to BigEngage Pixel Placement on Left menu in Admin Dashboard > Put BigEngage Pixel Code, then save your settings
     66- Visit BigEngage.com, and create your free account.
     67- Once you are in, on the bottom left of the dashboard look for “My JavaScript” button.
     68- Click the button to get your WordPress JavaScript.
     69- Next, in WP, click on Plugins, then choose BigEngage (make sure you’ve added and activated BigEngage plugin).
     70- In the next window, copy and paste the JavaScript code and press Save.
     71- You are done, BigEngage code is now live on your site!
     72- After this, head over to BigEngage.com and create campaigns to go live on your WordPress site.
    4273
    4374
    … …  
    4576== Frequently Asked Questions ==
    4677
    47 = Do I have to know how to program or design? =
     78= Is BigEngage Free? =
    4879
    49 No.  The BigEngage pixel placement does the programming and design.
     80Yes.  Our plans provide free access to BigEngage tools starting from free to various paid plans.
    5081
    51 = Is there a limit to the number of bigengage pixel I can create? =
    52 Yes, One BigEngage pixel can handle everything.
     82= Do I have to know how to program or design to use BigEngage? =
    5383
    54 = Can the BigEngage pixel be put on my homepage? =
    55 Yes, you can put BigEngage pixel on your homepage.
     84No. All our tools are setup with easy drag and drop, or click functions.  You can make amazing newsletters, banners, create lead capture windows etc. without any coding.
    5685
    57 = Can I put BigEngage pixel placement on any post or page? =
    58 Yes, use the BigEngage pixel on your pages and posts.
     86= Does BigEngage work on Mobile and Desktop? =
     87
     88Yes.  However, some ad units, like Exit Windows won’t as mobile devices don’t support this.
     89
     90= Do I need to put different JavaScript codes for Mobile vs Desktop =
     91
     92No. As we can detect which device the user is on and respond to it.  However, if you run a subdomain for mobile traffic (ex: m.yoursite.com), then you need to ensure you specifically setup your campaigns for this sub-domain.
     93
     94= I need help. =
     95
     96Contact us at support@bigengage.com or Skype us: bigengage
    5997
    6098
    6199== Screenshots ==
    62 1. Selection of BigEngage Pixel Code from BigEngage Account.
    63 2. Put BigEngage Pixel into Placement at your site Admin Panel.
     1001. - Capture visitor email, name, site and more using our lead capture tools.
     1012. - Free CRM stores all your visitor information.  Upload contacts via excel or API.  Sync your DB and our CRM by pulling data from our CRM via API.
     1023. - Recover exiting visitors or user’s abandoning their cart using Exit windows.
     1034. - Nurture your visitors via scheduled newsletters.
     1045. - Convert visitors by dripping emails to them.  Stay top-of-mind when it comes time for them to make the buying decision.
    64105
    65106== Changelog ==
    … …  
    67108= 1.0.0 =
    68109* First Release
     110= 1.0.1 =
     111* Second Release
    69112
    70113
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