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SaaS-n-Sights: lead gen, lead scoring and AI with Sypher
In this part of SaaS-n-Sights series, we talked about how Sypher's team run inbound, outbound and lead scoring automations.
Dec 9, 2024
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Zeynep Avan
1
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Missed opportunity in inbound prospecting
Most SDRs and sales teams connect sales prospecting to outbound list building only - they miss the opportunity in "inbound prospecting".
Sep 17, 2024
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Zeynep Avan
1
Predictive lead scoring ⊂ product-led sales ⊂ product-led growth
Hello people 👋 After a short break, we finally find the time and inspiration to share what we’ve been working on for some time.
Aug 23, 2023
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Zeynep Avan
2
PLG is not a waiting game
PLG is not about 'build it, and they will come.' It's about 'understand them, guide them, and they will stay.'
Jun 29, 2023
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Zeynep Avan
1
2023 research report on how SaaS companies identify potential customers
How do SaaS companies pinpoint potential customers? What data do they consider? Which tools do they use? And what obstacles do they face in the process?
May 30, 2023
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Zeynep Avan
1
CTA button preferences can fuel product-led growth
User-friendly button preferences enhance self-service UX, enabling users to navigate your product effortlessly.
May 10, 2023
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Zeynep Avan
1
The 30/70 rule in PLG business
For every 30 of push, there should be 70 of pull...
May 2, 2023
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Zeynep Avan
1
From first date to forever: user adoption for long-term success
Hey there! Are you having trouble getting customers to stick around? Well, don't worry; you're not alone. It's a common problem, but lucky for you…
Apr 20, 2023
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Bugra Goz
ChatGPT for Product-led Growth
How you can use AI and ChatGPT for your product-led growth strategy
Apr 3, 2023
•
Zeynep Avan
4
Determining if a PLG strategy is right for you
PLG strategy sounds like the future —yes, it is true. But, you need to understand if it is your future.
Mar 8, 2023
•
Zeynep Avan
1
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