Vlogs and Tutorials for Full Remote Software Company
Readwise is a knowledge management tool that helps users retain and organize key insights from books and articles by syncing highlights from platforms like Kindle, Instapaper, and Pocket. Using spaced repetition and AI-powered summarization, it resurfaces important information over time, enhancing retention. With integrations to apps like Notion and Evernote, plus a distraction-free Reader app, Readwise turns passive reading into active learning for researchers, writers, and knowledge workers.
OBJECTIVES:
Readwise initially wanted to showcase their company culture, especially during their team retreat to Norway. The edit needed to be fast paced and optimized for social media.
Additionally, Readwise wanted to create a series of clear and concise tutorial videos demonstrating the key features and functionalities of the Readwise App. These videos will guide new users through the platform step-by-step, enabling them to quickly understand and utilize its capabilities, ultimately driving long-term engagement.
OUR SOLUTION:
We transformed the raw footage into a polished, professional video. We edited the clips, enhanced the colors, and added animations and graphics. The audio was improved with music and sound effects, and the client's voiceover was seamlessly integrated. Subtitles and captions were added, and the pacing was optimized for an engaging viewing experience. The result is compelling content, aligned with the client’s brand and ready for their audience.
OFFSITE VIDEO
This project offers viewers a glimpse into Readwise’s team-building trip to Norway. It highlights their activities, from team bonding exercises to discussions about the company’s goals and future plans. Notably, upon publication on Twitter, this video quickly went viral, significantly expanding its reach beyond Readwise’s core audience.
We created a video specifically designed to be featured at the Digital Signage Experience (DSE), targeting IT professionals who are interested in digital signage networks. The goal was to designed for a high-impact, professional presentation, ensuring that attendees walked away with a clear understanding of BrandVisionHD’s comprehensive solutions, and how they could benefit from them in their own digital signage projects.
TUTORIAL VIDEOS
The Piper team is INCREDIBLE! We've worked with them on 4 videos now. One was a short Twitter video that ended up going viral, and three more in-depth, product onboarding tutorials for Youtube. In all instances, they turned a hodgepodge of clips and voice overs into an epic, cohesive looking video that blew our team (and users) away 🤯 The founder, Aaron, even helped us tweak our scripts a bit to be more impactful. Needless to say, we will be continuing to work with them on future video projects.
ERIN MOORE
COMMUNITY MARKETING MANAGER
