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The Emily Oster difference

From the bestselling author of Expecting Better, Cribsheet, and The Family Firm, Emily Oster brings a singular perspective to parenting research. ParentData provides judgement free analysis so you can make the best choices for you and your family.

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No Panic-Inducing Headlines

Evidence-based conclusions, not fear-based content

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Academic Rigor

Sophisticated analysis to separate fact from fiction

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Transparency

Clear methodology and honesty about study limitations

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Practical Application

Translating complex research into actionable guidance

emily best-selling-author

"I built ParentData because I believe that having access to the best data can lead us to the best decision for our family. So we can know more and panic less."

Emily Oster

NYT Bestselling Author • Founder of ParentData

Everything You Need for Confident Parenting

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Our Methodology

Why ParentData is different

Not all parenting advice is created equal. Here's how we ensure every piece of information you read is backed by the highest-quality research and rigorous analysis.

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