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Ben Artzi in the press
When Ben isn’t busy overseeing client campaigns he is often busy sharing his expert thoughts and opinions on a variety of topics with the business community. Here are just a few examples








Why not benefit from that expertise too?
RESEARCH
What Forbes 30 Under 30 Judges Actually Look For
Quick Answer: Forbes 30 Under 30 judges are category-specific practitioners — venture capitalists, prior honourees, and domain-expert industry leaders — who evaluate nominees against six published...
Why Most Forbes 30 Under 30 Applications Fail (And How to Fix Yours)
Quick Answer: Most Forbes 30 Under 30 applications fail for a single reason: the nominee has built something impressive but cannot prove it independently. Forbes editors receive more than 20,000...
Healthcare PR in the UAE: How Medical Companies Get Tier-1 Media Coverage (2026)
Quick Answer: Healthcare PR in the UAE in 2026 operates at the intersection of one of the world's most ambitious medical tourism programmes — Dubai targets 500,000 international medical tourists...
Series B Announcement PR: How to Get Your Funding Round Covered in Bloomberg and Reuters (2026)
Quick Answer: A Series B funding announcement covered in Bloomberg and Reuters is not primarily a pitching problem — it is a preparation problem. Companies that consistently secure tier-1 financial...
PR for Saudi Arabia: How to Build Media Presence as Vision 2030 Reshapes the GCC (2026)
Quick Answer: Saudi Arabia in 2026 is the fastest-growing PR market in the GCC and one of the highest-potential media relations environments in the world — with a $1.1 trillion economy actively...
How to Protect Your Brand from AI-Generated Misinformation: A UAE PR Guide (2026)
Quick Answer: AI-generated misinformation targeting UAE brands — deepfakes, synthetic reviews, fabricated executive statements, and AI-authored false news — is a documented and growing threat in...
Event PR in Dubai: How to Generate Media Coverage for Product Launches, GITEX and Expo Events (2026)
Quick Answer: Event PR in Dubai is one of the highest-leverage PR activities available to brands operating in the region — but only when it is treated as a communications programme rather than a...
PR for International Brands Entering the UAE and GCC Market (2026)
Quick Answer: International brands entering the UAE and GCC market in 2026 face a specific communications challenge that standard PR does not address: building trust in a high-context,...
OBA PR is a Spring 2026 Clutch Global Award winner!
We're proud to announce that OBA PR has been recognized as a Spring 2026 Clutch Global Award winner for PR services — placing us among the top 15 PR businesses worldwide on Clutch. This recognition...
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